目錄 - ç ”ç©¶ç™¼å±•è™• - 稻江科技暨管理學院

稻 江 學 報 第 五 卷 第 一 期
The Impact of Three-Stage Influence Theory of Technical Factors on
the Success of Social Intervention: A Case Study of ICT-Based
Poverty Alleviation
TsaiMing Chang
Department of Sociology, Tsinghua University
Abstract
Information and communication technology (ICT) has brought an innovation revolution in all domains while
giving rise to the digital divide which refers to an asymmetric distribution of resources. To narrow this gap, many
local governments have invested heavily in promoting ICT-based poverty elevation projects in order to elevate the
ability of the disadvantaged groups in ICT application but also to promote the development for the communities.
Nonetheless, we found out that not all communities embraced information and communication technology.
The study concludes that ICT-based poverty elevation projects need more time during their implementation. If a
project failed to progress over the chasm period, it would fail. The study also proposes the “ICT acceptance model” to
explain the individual actors decide whether to accept ICT will base on their own "rational" preference and
cost-benefit analysis; and base on the "social" motivation from outside.
The paper ends up with the important conclusions of the technical factors in each intervention plan will
influence the community acceptance process through the three-stage influence theory; in the gap phase, it is
important to hold on the optimization for the plan’s successful entry into the inertia phase.
Key words: ICT -based poverty alleviation, community acceptance, social intervention, social exclusion
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