IKEA PS COLLECTION 2012 - IKEA Catalog 2013
IKEA PS COLLECTION 2012 - IKEA Catalog 2013
IKEA PS COLLECTION 2012 - IKEA Catalog 2013
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Modest no more<br />
<strong>IKEA</strong> <strong>PS</strong> <strong>2012</strong> floor lamp exudes sustainable elegance<br />
As she stood in an <strong>IKEA</strong> product archive, browsing a shelf<br />
The lamp’s form, Wiebke says, is inspired by a dancing<br />
filled with lamps, one little table lamp caught designer<br />
ballerina. “It’s like this picture of a ballerina standing on one<br />
Wiebke Braasch’s eye. “It was a bit odd and stood out from<br />
leg on pointe – very vertical and light in a way,” she says.<br />
the others,” Wiebke says. “It was quite small, quite shy and<br />
“I’ve never been a ballerina, but maybe it was something I<br />
looked like a ballerina dress in a way with its shade covered<br />
was longing for.”<br />
in tulle.” Filled with inspiration, she took the lamp with her<br />
and started working on what became the <strong>IKEA</strong> <strong>PS</strong> <strong>2012</strong><br />
floor lamp.<br />
Following the theme of the <strong>IKEA</strong> <strong>PS</strong> <strong>2012</strong> collection that<br />
draws from the history of <strong>IKEA</strong> to push design forward,<br />
One way Wiebke achieved the dancing form was to replace<br />
the old lamp’s solid wood round base with one steel tube<br />
that turns into a circle on the floor. “It’s still something<br />
that is round and circular, but now it’s much more simple<br />
and the tube creates a line that is a strong and beautiful<br />
Wiebke found this shy table<br />
lamp in the <strong>IKEA</strong> product<br />
archives.<br />
PE312671<br />
Wiebke turned the table lamp<br />
into a majestic ballerina floor<br />
lamp with LED.<br />
PE312092<br />
Wiebke was inspired to bring this 1950s wooden table lamp<br />
contrast to the volume of the shade,” she says.<br />
into today’s context. “Because it was quite shy, I decided<br />
it would be nice to blow up the design and make it more<br />
elegant, majestic, daring and contemporary,” she says.<br />
Aside from its increase in size and evolved form, the new<br />
lamp tapped into technology to increase its sustainability,<br />
too.<br />
For the form of the shade, Wiebke bought tulle from a small<br />
textile boutique in Älmhult and sewed the original prototype<br />
by hand. “I was really keen to have the tulle so the shade<br />
would have ruffled, very voluminous parts like a dress,” she<br />
says. “The middle should be quite straight, too, so there’s<br />
“It’s like this picture of a ballerina<br />
standing on one leg on pointe –<br />
very vertical and light in a way.”<br />
- Wiebke Braasch<br />
a contrast between the fluffy and the straight parts. And<br />
Inside the shade is the secret of the floor lamp’s modern<br />
because it was just a textile shade, I thought it would be<br />
improvements, thanks to LED technology that uses small<br />
great if we had constructed the shade like a real dress, so<br />
diodes to create big integration possibilities. “My original<br />
you dress the lamp.”<br />
thinking was that I wanted the shade to glow,” Wiebke<br />
says. “You shouldn’t see the kind of light source – it should<br />
From a shy table lamp to a majestic ballerina floor lamp<br />
just glow.” Working with product technicians, the team<br />
that glows sustainably, Wiebke’s <strong>IKEA</strong> <strong>PS</strong> <strong>2012</strong> lamp stands<br />
figured out a way to place a plate-like ring of LEDs inside<br />
tall and proud as a part of the collection, adding personality<br />
the bottom of the shade that not only illuminate the shade,<br />
and softness to a home whether lit or unlit. Wiebke has<br />
but focus light downward too. Unlike traditional fluorescent<br />
been a designer with <strong>IKEA</strong> of Sweden since 2003.<br />
lighting, LED doesn’t get hot and uses up to 80% less<br />
energy. And since LED last for about 20,000 hours, the floor<br />
lamp can glow for plenty of time to come.<br />
Watch Wiebke Braasch’s designer film<br />
Click above to watch this video.<br />
<strong>IKEA</strong> <strong>PS</strong> <strong>2012</strong> Available in USA August <strong>2012</strong><br />
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