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Article Euro Pool System, experience the benefits

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Rijswijk, 2009<br />

Gerben Paauwe, Benelux commercial manager:<br />

“Growing demand for integrated depots”<br />

<strong>Article</strong><br />

More and more retailers are choosing for a <strong>Euro</strong> <strong>Pool</strong> <strong>System</strong> integrated depot.<br />

Margin pressure, traffic congestion plus cost reduction and logistic complexity<br />

are <strong>the</strong> most important drivers, says Gerben Paauwe, Benelux commercial<br />

manager. But also sustainability plays an unrelenting role. It is expected that in<br />

2010 half of all returns in <strong>the</strong> Benelux will take place via a <strong>Euro</strong> <strong>Pool</strong> <strong>System</strong><br />

integrated depot.<br />

The Belgian supermarket chain Delhaize started working this way in 2000, and was<br />

followed by <strong>the</strong> German Doego in 2002, and <strong>the</strong> Belgian Colruyt in 2004 not to forget<br />

<strong>the</strong> Spanish retailers Caprabo and Eroski in 2005 and 2006 respectively. There are<br />

ongoing talks with several o<strong>the</strong>r <strong>Euro</strong>pean chain stores about <strong>the</strong> eventual integration<br />

of <strong>the</strong>ir return centres with a <strong>Euro</strong> <strong>Pool</strong> <strong>System</strong> depot. In 2008, almost 30 percent of<br />

all crates in <strong>the</strong> Benelux were handed back via a <strong>Euro</strong> <strong>Pool</strong> <strong>System</strong> integrated depot.<br />

That percentage is expected to grow and reach more than 50% in 2010, says Gerben<br />

Paauwe, Benelux commercial manager. “Margin pressure and traffic congestion are<br />

forcing retailers in that direction. Besides, sustainability also plays an important role<br />

for many retailers. An integrated depot is by far <strong>the</strong> most economical and most<br />

sustainable solution for <strong>the</strong> logistics of all fresh products in <strong>the</strong> supply chain.”<br />

Savings on transport and handling<br />

We talk about an integrated depot if a <strong>Euro</strong> <strong>Pool</strong> <strong>System</strong> depot is combined with <strong>the</strong><br />

retailer‟s return centre. “There are several possibilities for shortening <strong>the</strong> supply<br />

chain. The retailer can, for example, transport <strong>the</strong> return flow of <strong>the</strong> store network<br />

directly to a <strong>Euro</strong> <strong>Pool</strong> <strong>System</strong> depot, without stopping at a retailer‟s distribution<br />

centre. If a <strong>Euro</strong> <strong>Pool</strong> <strong>System</strong> depot is part of a return centre, we talk about a<br />

dedicated depot”. And this is economically advantageous for both parties, says<br />

Gerben Paauwe: “By combining our depot with <strong>the</strong> retailer‟s return centre, we can<br />

namely save considerable transport and handling costs.”<br />

The exact amount of <strong>the</strong> savings will depend on all sorts of factors, like <strong>the</strong> distance<br />

between <strong>the</strong> existing <strong>Euro</strong> <strong>Pool</strong> <strong>System</strong> depot and <strong>the</strong> retailer‟s return centre, and <strong>the</strong><br />

form of <strong>the</strong> organisation. With an integrated depot, all transport costs between <strong>the</strong><br />

depot and <strong>the</strong> return centre are in any case eliminated. This means annual savings<br />

for Belgian retailer Colruyt, for example, of more than 450,000 transport kilometres<br />

and, consequently, of a significant amount of CO2-emissions. Moreover, a number of<br />

handling costs just disappear for <strong>the</strong> retailer, like <strong>the</strong> costs related to internal<br />

transport, classification, storage and distribution. These savings can amount to 30<br />

percent of <strong>the</strong> total handling costs in <strong>the</strong> return supply chain.<br />

Bundling return flows<br />

The third important advantage is <strong>the</strong> possibility of bundling all return flows, creating a<br />

„one-stop-shop‟ for all return flows from stores, like cardboard, drinks bottles and<br />

<strong>Euro</strong> <strong>Pool</strong> <strong>System</strong>, <strong>experience</strong> <strong>the</strong> <strong>benefits</strong><br />

Pagina 1


<strong>Article</strong><br />

o<strong>the</strong>r types of packaging. “We can also handle <strong>the</strong> multi-way packaging systems of<br />

o<strong>the</strong>r parties, for example, empty fish boxes, bottles, cardboard waste and products<br />

that need to be removed due to <strong>the</strong>ir validity date. <strong>Euro</strong> <strong>Pool</strong> <strong>System</strong> can take over a<br />

great deal of <strong>the</strong> store‟s „back door‟ activities. Easily and efficiently.”<br />

The cooperation form can be very flexible, adds Paauwe hastily. “Of course <strong>the</strong>re are<br />

o<strong>the</strong>r parties that can handle waste flows well, but <strong>the</strong> advantage is that we can also<br />

sort out all empty crates, wash <strong>the</strong>m and directly make <strong>the</strong>m readily available for <strong>the</strong><br />

retailer‟s suppliers. We have much <strong>experience</strong> in doing this by now, and we are <strong>the</strong><br />

only ones doing it!”<br />

An integrated depot <strong>the</strong>n offers many possibilities to operate more efficiently and to<br />

accelerate <strong>the</strong> flow in <strong>the</strong> supply chain. <strong>Euro</strong> <strong>Pool</strong> <strong>System</strong> can record and report<br />

accurate data on <strong>the</strong> return flows, allowing for better insight into <strong>the</strong> demand for<br />

particular products. This information can in turn be linked to an automatic order<br />

system, and „out-of-stock‟ situations at stores can be avoided. The automation<br />

possibilities are <strong>the</strong>n many. “In most depots, we can also sort out, count and wash<br />

crates automatically”, says Paauwe.<br />

Break-even point<br />

The advantages of an integrated depot are <strong>the</strong>n considerable, but <strong>the</strong> necessary<br />

investments also need to be recovered. Paauwe: “For <strong>the</strong> retailer, <strong>the</strong> subcontracting<br />

critical limit is considerably lower than for <strong>Euro</strong> <strong>Pool</strong> <strong>System</strong>. To justify <strong>the</strong><br />

investments, we need a minimum volume of ten million return units. However, it is<br />

also possible for many supply chains to share a <strong>Euro</strong> <strong>Pool</strong> <strong>System</strong> depot, if <strong>the</strong>y are<br />

small. So you can jointly profit from <strong>the</strong> efficiency and <strong>the</strong> o<strong>the</strong>r advantages.”<br />

<strong>Euro</strong> <strong>Pool</strong> <strong>System</strong> asks for a degree of commitment from <strong>the</strong> retailer. Paauwe: “In<br />

line with <strong>the</strong> investments, we look for three to five year contracts at least. We also<br />

agree on minimum return volumes. But, on <strong>the</strong> o<strong>the</strong>r hand, this allows retailers to<br />

save property space that can be used for o<strong>the</strong>r purposes. Think, for example, of <strong>the</strong><br />

extension of one‟s own DC. If you cannot or don‟t want to expand a particular site, an<br />

integrated depot can <strong>the</strong>n be a solution. Because you‟ll need less time to manage<br />

return flows, you will have more time for your core business. Consider you‟ll need<br />

some time to switch over, though. The construction of a dedicated integrated return<br />

centre from scratch can take – between studies and realisation – two to three years.”<br />

Who would benefit <strong>the</strong> most from an integrated depot? “In principle, all retailers,<br />

regardless of <strong>the</strong> store type, but depending on <strong>the</strong> vision and <strong>the</strong> current organisation<br />

of <strong>the</strong>ir logistic supply chain. Any retailer looking for efficiency, integral cost reduction<br />

and sustainable operation has come to <strong>the</strong> right place.”<br />

Savings tips for retailers<br />

1. Switch from one-way systems to <strong>Euro</strong> <strong>Pool</strong> <strong>System</strong>‟s multi-way packaging<br />

solution.<br />

2. Switch from rigid crates to foldable crates; you‟ll need considerably less<br />

space for storage and transport purposes.<br />

3. Standardise <strong>the</strong> packaging of all fresh flows, like fruit and vegetables, dairy,<br />

bread, meat, fish and ready-to-eat meals, and save more costs.<br />

<strong>Euro</strong> <strong>Pool</strong> <strong>System</strong>, <strong>experience</strong> <strong>the</strong> <strong>benefits</strong><br />

Pagina 2


<strong>Article</strong><br />

4. Integrate your return centre with a <strong>Euro</strong> <strong>Pool</strong> <strong>System</strong> depot, that is: choose<br />

for an integrated depot.<br />

5. Automate as many activities as possible in <strong>the</strong> integrated depot, such us <strong>the</strong><br />

sorting out, counting and washing of crates and internal transport operations.<br />

<strong>Euro</strong> <strong>Pool</strong> <strong>System</strong> International B.V. is <strong>Euro</strong>pe’s biggest provider of logistic services<br />

in <strong>the</strong> area of multi-way packaging for fresh products. In cooperation with <strong>the</strong><br />

<strong>Euro</strong>pean retailer sector, <strong>Euro</strong> <strong>Pool</strong> <strong>System</strong> focuses more and more on providing<br />

optimal logistic solutions.<br />

<strong>Euro</strong> <strong>Pool</strong> <strong>System</strong> employs 152 people in seven countries. The pool organisation’s<br />

123 million blue and green returnable crates rotate 600 million times a year. <strong>Euro</strong><br />

<strong>Pool</strong> <strong>System</strong> has 45 service centres throughout <strong>Euro</strong>pe.<br />

///////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////////<br />

Note for <strong>the</strong> editorial staff<br />

For more information, please contact Dymph Neeteson, PR & Communication.<br />

<strong>Euro</strong> <strong>Pool</strong> <strong>System</strong> International B.V.<br />

P.O. Box 1887<br />

NL-2280 DW Rijswijk (ZH)<br />

T: +31 (0)70 3014 1 30<br />

F: +31 (0)70 3014 1 99<br />

E: dymph.neeteson@europoolsystem.com<br />

I: www.europoolsystem.com<br />

<strong>Euro</strong> <strong>Pool</strong> <strong>System</strong>, <strong>experience</strong> <strong>the</strong> <strong>benefits</strong><br />

Pagina 3

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