Tagging and Graffiti - Victoria University of Wellington

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Tagging and Graffiti: attitudes and experiences of New Zealanders Table 11: Ranking of reasons for graffiti Reasons for graffiti Score Because it is a form of being creative 2.53 Most significant Because it is fun 2.90 Because I enjoy it 3.15 Because it is exciting 3.18 Because it is part of a group that I hang out with 3.91 Because I want to damage things 5.08 Least significant All survey respondents, including those who write graffiti and those who do not, were asked for their opinion on why people write graffiti. Figure 1 shows that those who reported that they do not participate were more likely to suggest that graffiti was prompted by a desire to ‘break the rules’: 7.2 per cent of non-participants selected this option compared to 2.7 per cent of participants. Similarly, non-participants were more likely to associate graffiti with the desire for celebrity (‘because they want to get their name up’) or with peer group activity (‘because it is part of a group that they hang out with’) than were those who participated. Conversely, those who participated in graffiti were more likely than non-participants to suggest that creativity is the primary motivation of graffiti writers: 21.5 per cent of writers suggested this was the key motivating factor, the most cited factor among this cohort. Enjoyment and excitement were also more likely to be cited by participants in graffiti writing (15.7 and 5.7 per cent of graffiti writers respectively). Focus group participants noted that graffiti writers in general often participated for pleasure, enjoyment and to achieve a measure of local celebrity: Busting out, mixing different colours. Doing different styles (Focus group participant) They wanna get famous (Focus group participant) No, they do it cos it’s a fact that you get noticed by other people (Focus group participant) For some people it is the only thing they are good at (Focus group participant) If you are in a gang you gotta get your name out there (Focus group participant). 36
Tagging and Graffiti: attitudes and experiences of New Zealanders Figure 1: Reasons people write graffiti, per cent, by personal involvement 'Yes' graffiti writer 21.5 15.7 15.7 5.7 2.3 2.7 3.8 2.3 8.8 0.8 7.3 2.3 11.1 Sometime graffiti writers 19.4% 22.4% 11.9% 11.9% 11.9% 9.0% 6.0% 1.5% .0% 3.0% 3.0% .0% .0% Non-graffiti writers 19.6% 15.3% 12.4% 2.0% 5.4% 7.2% 4.9% 4.3% 9.0% 2.2% 8.5% .7% 8.5% Because it is exciting For a sense of accomplishment Because it breaks the rules None of the above Because of the sense of risk or danger Because they enjoy it Because they want to get their name up Because it is part of a group that they hang Because it is a form of being creative Because they want to damage things Because they feel like they don't have a Because they are angry or frustrated Non-response Because it is exciting For a sense of accomplishment Because it breaks the rules None of the above Because of the sense of risk or danger Because they enjoy it Because they want to get their name up Because it is part of a group that they hang Because it is a form of being creative Because they want to damage things Because they feel like they don't have a Because they are angry or frustrated Non-response Because it is exciting For a sense of accomplishment Because it breaks the rules None of the above Because of the sense of risk or danger Because they enjoy it Because they want to get their name up Because it is part of a group that they hang Because it is a form of being creative Because they want to damage things Because they feel like they don't have a Because they are angry or frustrated Non-response 37
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