India's Home Products Market – Contradictions ... - Technopak
India's Home Products Market – Contradictions ... - Technopak India's Home Products Market – Contradictions ... - Technopak
Per Capita Consumption Of Home Textiles Abysmally Low In India Compared Even With Developing Markets Like Brazil & China Market Size (US$ Billion) 50.0 40.0 30.0 20.0 10.0 0.0 Market Size & Per Capita Consumption of Home Textiles Global Average Per capita consumption: $23 India China Brazil US Market Size Per capita consumption Per Capita Consumption. ($) 140.0 120.0 100.0 80.0 60.0 40.0 20.0 0.0 Annual per capita consumption of home textiles is about US$3 (About Rs 150) in India compared to world average of US $23 (About Rs 1200) 6/25 Source: NBS, cib.eu, US census, Websearch, Technopak Analysis
So, Naturally, Leading Indian Home Textile Companies Are Export Focussed 2011 2010 2009 2008 2007 2011 2010 2009 2008 2007 2011 2010 2009 2008 2007 Turnover: Export Vs. Domestic 0% 20% 40% 60% 80% 100% Exports Domestic Trident Alok Himatsingka 2011 Revenue (Rs Crore) 1107 1000 490 Export of Home Textiles (Mn $) 2,261 CAGR : 12% 2,261 736 2000 2005 2010 Unit Value Realization Export $ 11.5 / Kg Domestic $ 8 / Kg Low unit value realization and highly unorganized market structure are deterring factors 7/25
- Page 1 and 2: India's Home Products Market - Cont
- Page 3 and 4: India’s Consumption Priorities
- Page 5: Indian Home Textiles Market Growing
- Page 9 and 10: Could They Have Done Something Diff
- Page 11 and 12: A Few Reality Checks … Indian Con
- Page 13 and 14: Trend : Increasing Time Poverty •
- Page 15 and 16: Trend : Geographically Spreading Ma
- Page 17 and 18: Suggestions …
- Page 19 and 20: 2: Develop Some Product Ranges (And
- Page 21 and 22: 4: Explore E-tailing Enthusiastical
- Page 23 and 24: Conclusions … • The hitherto sl
- Page 25: For Further Dialogue, Please Contac
So, Naturally, Leading Indian <strong>Home</strong> Textile Companies<br />
Are Export Focussed<br />
2011<br />
2010<br />
2009<br />
2008<br />
2007<br />
2011<br />
2010<br />
2009<br />
2008<br />
2007<br />
2011<br />
2010<br />
2009<br />
2008<br />
2007<br />
Turnover: Export Vs. Domestic<br />
0% 20% 40% 60% 80% 100%<br />
Exports<br />
Domestic<br />
Trident Alok<br />
Himatsingka<br />
2011 Revenue<br />
(Rs Crore)<br />
1107<br />
1000<br />
490<br />
Export of <strong>Home</strong> Textiles (Mn $)<br />
2,261<br />
CAGR : 12%<br />
2,261<br />
736<br />
2000 2005 2010<br />
Unit Value Realization<br />
Export $ 11.5 / Kg<br />
Domestic $ 8 / Kg<br />
Low unit value realization and highly unorganized market structure are deterring factors<br />
7/25
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