India's Home Products Market – Contradictions ... - Technopak
India's Home Products Market – Contradictions ... - Technopak
India's Home Products Market – Contradictions ... - Technopak
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1: Invest In Better Understanding Of Consumer &<br />
<strong>Market</strong><br />
• India is undergoing several fundamental shifts (economic,<br />
demographic, ambitions and aspirations, economic activity<br />
hotspots<br />
• <strong>Home</strong> textiles and home products’ market dynamics may be<br />
poised for some fundamental shifts too, and at a take-off<br />
point<br />
• Hence, the industry as a whole should come together to<br />
invest in a very comprehensive, pan-India market and<br />
consumer insights study and then use the findings to identify<br />
new trends, segments, and develop specific strategies<br />
18/25
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