India's Home Products Market – Contradictions ... - Technopak

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ICE AGE COPPER AGE IRON AGE MODERN DIGITAL …2.5M BC 8000 BC 3500 BC 1500 BC 400 AD 1600 1900 2010 2015……. STONE AGE BRONZE AGE MEDIEVAL EARLY DIGITAL 14/25
Trend : Geographically Spreading <strong>Market</strong> • Indian market is moving beyond the classic segmentation of Metros, mini Metros, capitals of large states, and then tiered definition of cities • Widespread investment activity is creating new economic hotspots almost all across India, and with this, purchasing power is rapidly spreading pan-India • With universal reach of media, consumer and market trends getting disseminated across India almost in real time, with little lag between rest of the world and India, and then between Metros and rest of India 15/25
Page 1 and 2: India's Home Products Market - Cont
Page 3 and 4: India’s Consumption Priorities
Page 5 and 6: Indian Home Textiles Market Growing
Page 7 and 8: So, Naturally, Leading Indian Home
Page 9 and 10: Could They Have Done Something Diff
Page 11 and 12: A Few Reality Checks … Indian Con
Page 13: Trend : Increasing Time Poverty •
Page 17 and 18: Suggestions …
Page 19 and 20: 2: Develop Some Product Ranges (And
Page 21 and 22: 4: Explore E-tailing Enthusiastical
Page 23 and 24: Conclusions … • The hitherto sl
Page 25: For Further Dialogue, Please Contac

India's Home Products Market – Contradictions ... - Technopak

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