ABoR Member and MLS Subscriber Benefits - ABoR.com
ABoR Member and MLS Subscriber Benefits - ABoR.com
ABoR Member and MLS Subscriber Benefits - ABoR.com
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<strong>ABoR</strong><br />
<strong>Member</strong> <strong>and</strong><br />
<strong>MLS</strong> <strong>Subscriber</strong><br />
<strong>Benefits</strong>
<strong>ABoR</strong> <strong>Member</strong> <strong>Benefits</strong><br />
Dedicated to serving Central Texas REALTORS ® every day, <strong>ABoR</strong> equips you with<br />
tools that help you earn more through education, networking <strong>and</strong> increased visibility.<br />
Reducing Your Risks<br />
As an <strong>ABoR</strong> member, you have unlimited access to risk reduction tools through<br />
educational offerings <strong>and</strong> the monthly Legal Topics in Austin REALTOR ® . You may<br />
also obtain st<strong>and</strong>ard real estate forms on Abor.<strong>com</strong>. Finally, REALTORS ® enjoy a<br />
unique professional st<strong>and</strong>ards program that includes dispute resolution services <strong>and</strong><br />
mediation.<br />
Developing Your Professional Skills<br />
<strong>ABoR</strong> prides itself on offering 1,500 hours of powerful MCE offerings each year. Our<br />
curriculum translates directly to issues relevant in today’s market. The <strong>ABoR</strong> Academy<br />
is dedicated to presenting courses of the highest quality to assist REALTORS ®<br />
in achieving a higher professional st<strong>and</strong>ard.<br />
Protecting Your Interests<br />
Throughout the year, <strong>ABoR</strong> represents you on political issues affecting real estate on<br />
a local, state <strong>and</strong> national level. Together, we generate grassroots power that opens<br />
doors to legislators who underst<strong>and</strong> how your business works.<br />
Keeping You Informed<br />
Three publications <strong>and</strong> one member Web site—Abor.<strong>com</strong>—keep you updated<br />
on local real estate issues <strong>and</strong> local property statistics. We are focused finding new<br />
solutions to deliver vital real estate information on your terms. In addition, managing<br />
your <strong>ABoR</strong> membership has never been easier than with the “My Account” tools<br />
found on Abor.<strong>com</strong>.<br />
Helping You Reach Customers <strong>and</strong> Clients<br />
The popular consumer Web site Austinhomesearch.<strong>com</strong> extends your reach to<br />
potential homebuyers. Referred to as the “gr<strong>and</strong>daddy of Internet home searches”<br />
by Austin Monthly, Austinhomesearch.<strong>com</strong> draws more than 220,000 visitors <strong>and</strong><br />
8,000,000 page views to 10,000 property listings each month.<br />
Promoting Our <strong>Member</strong>s<br />
Each year, <strong>ABoR</strong> produces an extensive public awareness campaign that reaches<br />
three-fourths of all prospective homebuyers in Central Texas. Our targeted campaign<br />
has resulted in positive perceptions of Central Texas REALTORS ® by 74<br />
percent of those in the market to buy or sell a home. The campaign consistently<br />
promotes your market knowledge, adherence to the Code of Ethics <strong>and</strong> your ability<br />
to efficiently execute property transactions.
<strong>MLS</strong> <strong>Subscriber</strong> <strong>Benefits</strong><br />
Charged with arming REALTORS ® with the most <strong>com</strong>prehensive, accurate property<br />
information available, Austin Central Texas Realty Information Services (ACTRIS)<br />
delivers powerful tools that help you effectively <strong>com</strong>municate <strong>and</strong> support your<br />
clients. Included with your Multiple Listing Service (<strong>MLS</strong>) subscription fees are the<br />
following services.<br />
Delivering Tools to Help You Succeed<br />
<strong>ABoR</strong>’s robust MLXchange system includes access to tax data through Realist,<br />
<strong>com</strong>prehensive CMAs, a powerful mapping solution, data exports for farming lists<br />
<strong>and</strong> custom report options. <strong>ABoR</strong> holds a minimum of two technical <strong>MLS</strong> courses<br />
each week to help equip REALTORS ® with <strong>com</strong>prehensive information on how to<br />
effectively maneuver the <strong>MLS</strong> system.<br />
Exp<strong>and</strong>ing Your Reach<br />
With tax records in 15 counties, <strong>ABoR</strong> equips you with a <strong>com</strong>prehensive coverage<br />
area for property listings. Furthermore, we syndicate <strong>MLS</strong> listings on real estate<br />
search Web sites via ListHub, where Web traffic reports are included in <strong>MLS</strong> fees.<br />
We also provide REALTORS ® with access to real-time <strong>MLS</strong> listings <strong>and</strong> photographs<br />
on Smartphones via Pocket Real Estate (PREWireless).<br />
Equipping REALTORS® with Relevant Market Facts<br />
We provide the most <strong>com</strong>prehensive information about the Central Texas market<br />
available. Detailed property pricing analysis reports are available to all <strong>MLS</strong><br />
<strong>Subscriber</strong>s using Clarus MarketMetrics. Residential Sales Reports are available at:<br />
https://www.abor.<strong>com</strong>/news_media/statistics.cfm. These features are also found<br />
in the “Resources” section of MLXchange.<br />
Helping You Engage with Your Customers<br />
Our robust <strong>MLS</strong> system generates more than 50,000 electronic messages to clients<br />
nightly through the powerful client <strong>com</strong>munications tool known as Client Gateway.<br />
Client Gateway feature brings you closer to your customers by providing them with<br />
more timely property content than ever before.
Austin Board of REALTORS ®<br />
Quarry Oaks Atrium<br />
10900 Stonelake Boulevard<br />
Suite 100<br />
Austin, Texas 78759