Munich Business School - WiWi-Online
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<strong>Munich</strong> <strong>Business</strong> <strong>School</strong><br />
University of Applied Sciences<br />
bacHelor | international business
let your<br />
business career<br />
begin<br />
<strong>Munich</strong> <strong>Business</strong> <strong>School</strong><br />
University of Applied Sciences<br />
2
w<br />
Welcome At<br />
MUniCH bUSineSS SCHOOL<br />
Right now, you’re standing at a major crossroads: with<br />
your whole academic and professional career ahead of<br />
you, virtually anything is possible. And simply by taking an<br />
interest in the <strong>Munich</strong> business <strong>School</strong> bachelor of international<br />
business program, you’ve already shown a knack<br />
for making smart decisions. As the Dean, let me be the<br />
first to extend a welcoming hand.<br />
i know that higher education can be intimidating at first,<br />
especially when you’re fresh out of high school or coming<br />
from another country. but at MbS, you will never sit<br />
alone. With a faculty of more than one hundred professors,<br />
you’ll get the attention and encouragement you<br />
need. And our english and german tracks let you study in<br />
a language that you’re comfortable with.<br />
<strong>Munich</strong> business <strong>School</strong> gives you a rock-solid theoretical<br />
foundation upon which you can build your own bright<br />
future – in whichever fields interest you. You’ll also find<br />
plenty of support (not to mention fun) among your fellow<br />
students. Whether tackling a tough project with your study<br />
group, checking out <strong>Munich</strong>’s nightlife with your classmates,<br />
or something in between, you’ll enjoy a rich student<br />
life and lots of stimulating, team-based coursework.<br />
now more than ever, the business community is global<br />
and deeply interconnected. Our international focus will<br />
prepare you for this diverse, rapidly evolving world. in<br />
addition to the international emphasis of our courses,<br />
you’ll have the chance to take classes and internships abroad.<br />
but what’s most important – you’re in good hands with<br />
us: <strong>Munich</strong> business <strong>School</strong> continuously receives top rankings<br />
and accreditations from national and international<br />
ranking authorities e.g. “#1 in internationality and Practice<br />
Orientation in germany” or “Second-best business<br />
Program nationwide”.<br />
So it’s my great pleasure to invite you to <strong>Munich</strong> business<br />
<strong>School</strong>. no matter what career path you choose in<br />
the future, with a bachelor degree from <strong>Munich</strong> business<br />
<strong>School</strong>, all doors are open.<br />
Prof. Dr. stefan baldi<br />
Dean of <strong>Munich</strong> business <strong>School</strong><br />
“Our proximity to the business world provides us with<br />
intimate knowledge what corporations all over the world<br />
expect from their future leaders. This insight is our guideline<br />
for developing – and updating – our courses. The result is a<br />
program that opens the doors to a bright future for our<br />
students at <strong>Munich</strong> <strong>Business</strong> <strong>School</strong>.”<br />
3
WHAT CAN YOU<br />
EXPECT<br />
4
Erkan Erman<br />
Bachelor Student<br />
“<strong>Munich</strong> <strong>Business</strong> <strong>School</strong>’s bachelor program is an exciting<br />
journey through theory and practice of international business<br />
and can literally take you to the other end of the<br />
world.”<br />
FROM OUR BUSINESS SCHOOL<br />
Enroll with confidence – you’ve come to one of the best<br />
business schools around. <strong>Munich</strong> <strong>Business</strong> <strong>School</strong> was<br />
founded in 1991 as the first state-accredited private university<br />
in Bavaria. The exceptional quality of our Bachelor<br />
in International <strong>Business</strong> (BIB) program has been confirmed<br />
by an accreditation from FIBAA. The Foundation<br />
for International <strong>Business</strong> Administration Accreditation is<br />
among the six most important quality and ranking authorities<br />
worldwide. Moreover, numerous independent rankings<br />
place us in top positions. We are especially proud of<br />
the high marks we continuously receive for our international<br />
approach, the practical relevance of our programs,<br />
and the exceptional quality of our faculty.<br />
FROM YOUR EDUCATION<br />
You’ll enter a Bachelor program that is in equal parts well<br />
structured, challenging, and satisfying. Our faculty of<br />
more than one hundred excellent professors teach their<br />
courses and projects in a dynamic learning environment,<br />
and our student body consists of diverse, ambitious people<br />
like you who thrive on working – and having fun – together.<br />
During your time at <strong>Munich</strong> <strong>Business</strong> <strong>School</strong>, as well as<br />
your internships and your semester abroad, you’ll build a<br />
solid foundation of theoretical and practical business<br />
know-ledge that will equip you for whichever career path<br />
you may choose.<br />
FROM MUNICH<br />
Many will agree: <strong>Munich</strong> is one of Germany’s most beautiful<br />
cities. It has the liveliness of a cultural hotspot, the<br />
serenity of a classical metropolis, and the energy of an international<br />
business hub. From visiting the many museums<br />
and galleries, to enjoying the nightlife, to hiking or<br />
snowboarding in the nearby Alps – you’ll never run out of<br />
exciting things to do. Better yet, the city’s infrastructure is<br />
superb. Subways, busses, trams, and taxis will take you<br />
safely and easily wherever and whenever you need to go.<br />
FROM YOUR FUTURE CAREER<br />
Our BIB program is dedicated to providing you with the<br />
tools you need to build a successful business career. We’re<br />
constantly adapting the program to ensure that your education<br />
reflects the current needs of the business world.<br />
The internships, our faculty, the solid connections we have<br />
with companies and corporations, and our alumni – all this<br />
before you even graduate. With MBS on your side, you can<br />
start your career with confidence. Choose from a number<br />
of career prep courses we offer and use the contacts<br />
you’ve made during the program. Now it’s up to you to<br />
make the most of it all.<br />
5
RANKING AND<br />
ACCREDITATIONS:<br />
WE’VE EARNED OUR STRIPES<br />
The high marks we’ve received<br />
from some of the world’s<br />
major ranking and accreditation<br />
authorities confirm that<br />
you can only win with an<br />
MBS degree.<br />
As a Bachelor student, you’ll<br />
be a part of the process that<br />
keeps our rankings high: student<br />
evaluations are essential<br />
to our growth and success.<br />
We also maintain close ties<br />
with the business community.<br />
Their constant input<br />
helps us keep our courses in<br />
sync with the latest trends<br />
and developments.<br />
6
OUR RANKINGS<br />
“One of the Top 10 Universities for <strong>Business</strong> Studies in Germany”<br />
– University Ranking of the influential „Wirtschaftswoche“ and „Handelsblatt<br />
Junge Karriere“ magazines, 2010<br />
❚ More than 500 HR managers in Germany placed MBS in Germany’s Top 10 <strong>Business</strong><br />
<strong>School</strong>s. The ranking highlighted candidates’ personality, their practical experience, and<br />
English language proficiency<br />
“Top Result Nationwide – The Best Among all <strong>Business</strong> Programs in Bavaria”<br />
– Center for University Development (CHE), 2010<br />
❚ Best grades in 4 of 5 categories: Study Situation Overall, Services, Practical Approach,<br />
Library Facilities<br />
❚ Highest marks in 12 of 13 individual categories<br />
“#4 University in Germany”<br />
– Universum, 2010 (published in Financial Times Deutschland amongst others)<br />
❚ Ranked #3 nationwide for "studying abroad" and "service & administration"<br />
❚ Ranked #4 nationwide for "educational quality", "course selection",<br />
"lecturers & professors" and "university environment"<br />
OUR NATIONAL AND INTERNATIONAL ACCREDITATION<br />
National Accreditation<br />
❚ Granted by the Bavarian State Ministry of Sciences, Research and the Arts<br />
❚ MBS is Bavaria’s first state-accredited private university and the first to receive unlimited<br />
state accreditation<br />
International Accreditation<br />
❚ Granted by the Foundation for International <strong>Business</strong> Administration Accreditation (FIBAA)<br />
❚ FIBAA accreditation is synonymous with professional relevance and top-quality academics<br />
EVALUATIONS KEEP US ON THE CUTTING EDGE<br />
Your voice will be heard<br />
The feedback that you provide during and after class is important to us, and our professors are more than willing to adjust<br />
courses based on your suggestions and criticisms. At the end of each semester, you’ll write anonymous student evaluations<br />
that will play a significant part in our decision-making process for the next semester.<br />
Real corporate input<br />
We are in a constant dialogue with corporate leaders (some of them are also instructors and guest lecturers) whose insight<br />
helps us to constantly update and customize our courses and ensure that they reflect today’s business world. Result: a<br />
learning environment where traditional academics are enlivened by direct connections to the business world that you’ll<br />
enter upon graduation.<br />
7
PROGRAM OVERVIEW<br />
René Zimmermann<br />
MBS Alumnus<br />
“It’s hard to imagine an equally compact and better preparation<br />
for today’s business requirements. <strong>Business</strong> theory is<br />
rounded off with personality training, economic and cultural<br />
history as well as presentations, team projects, and case<br />
studies. I’m convinced that the MBS bachelor program<br />
perfectly prepares for a successful professional future.”<br />
8
At <strong>Munich</strong> <strong>Business</strong> <strong>School</strong>, your initiative<br />
and curiosity will pay off – and combined<br />
with the state-of-the-art business background<br />
our coursework provides, you’ll<br />
walk away a well-rounded, globally conscious,<br />
and in-demand business person.<br />
(No wonder we’ve received so many high<br />
rankings.) You get the best of both<br />
worlds: a tightly structured curriculum,<br />
and the freedom, within that structure, to<br />
explore the areas that fascinate you.<br />
TIMEFRAME<br />
At <strong>Munich</strong> <strong>Business</strong> <strong>School</strong>, you get to choose. The study<br />
option Bachelor MORE can be completed in three compact<br />
years and will take you abroad for one semester. This<br />
is an interesting choice for students who plan to deepen<br />
their business education in a subsequent Master’s degree<br />
program – or simply prefer an intense but short path to<br />
their first degree. If you opt for the Bachelor GLOBAL,<br />
you’ll spend a second semester as well as a second integrated<br />
internship in a foreign country, thus accumulating<br />
even more career relevant experience and improving your<br />
foreign language skills to a proficient level. This study<br />
option can be completed in three and a half years.<br />
BUSINESS FOUNDATION<br />
You’ll leave <strong>Munich</strong> <strong>Business</strong> <strong>School</strong> with a lot more than a<br />
bachelor degree: thanks to our faculty of corporate professionals,<br />
you’ll have a rock-solid theoretical basis, as well as<br />
fresh insight on how those fundamentals get applied to<br />
real-world business situations. With three internships (at<br />
least one local and one abroad) under your belt, you’ll have<br />
substantial work experience in the business world. And<br />
you’ll be equipped with the “soft skills” – communicating<br />
effectively, working well within teams – that are gaining currency.<br />
It’s this deeply integrated combination of theory and<br />
practice that makes exceptional business people. And that’s<br />
what <strong>Munich</strong> <strong>Business</strong> <strong>School</strong> stands for.<br />
INTERNATIONAL FOCUS<br />
Set sail! Your coursework here in <strong>Munich</strong> and abroad will<br />
enrich you with a truly global take on business. Students<br />
who choose to study in English will follow the German and<br />
Western European <strong>Business</strong> Studies program. And if<br />
you’re fluent in German, we offer six other programs spanning<br />
Europe (France, Italy or Spain), the Middle East, Asia,<br />
and Russia. All students will choose from our extensive list<br />
of language courses and learn a new tongue – and if you’re<br />
up for it, you can give yourself an even bigger competitive<br />
edge by taking on a third language. For your semester(s)<br />
abroad, you will study at a partner university and take on<br />
an internship that immerses you in that region’s culture,<br />
language, and business practices.<br />
EVERDAY EXCELLENCE PAYS OFF<br />
We encourage our students to bring their “A-game” to<br />
class every day – not just when finals week comes around.<br />
That’s why we put more value in smaller tests spaced regularly<br />
throughout each semester. 40% of your final grade<br />
will be based on these Continued Performance Tests, while<br />
the other 60% comes from your finals. This means it’s always<br />
worth it to give your best. Raise your hand, team up<br />
with your classmates, tackle your projects with passion …<br />
and maybe you won’t have to spend that last weeks of the<br />
semester trapped in the library.<br />
STUDY PROGRAMS<br />
Do you keep an eye on the stock market Do clever marketing<br />
concepts ever get you excited Are you fascinated<br />
with the media <strong>Munich</strong> <strong>Business</strong> <strong>School</strong> offers five different<br />
study programs to channel your growing business interests<br />
and skills. Choose between Marketing<br />
Management, Financial Management, Media Management,<br />
International Management, and Accounting and<br />
Corporate Taxation. Better yet – you’ll get to choose two<br />
programs, so that you’ll enter the marketplace with a<br />
broad, diverse skill set.<br />
9
PROGRAM STRUCTURE<br />
It’s up to you. At MBS, you get to choose<br />
from two study options for your Bachelor<br />
program. Both are designed to provide<br />
you with the best business education and<br />
ensure that you gain first-hand experience<br />
on how to thrive in real-life business situations<br />
and foreign environments alike.<br />
MORE is compact and aimed at students<br />
who consider rounding off their business<br />
education with a subsequent Master degree.<br />
GLOBAL takes you abroad twice where<br />
you will gain solid international work experience<br />
and take your foreign language<br />
skills to the next level.<br />
Use the following table to compare the<br />
two options and choose the one best<br />
suited for your goals.<br />
Kathrin Holzapfel<br />
MBS Alumna<br />
“<strong>Munich</strong> <strong>Business</strong> <strong>School</strong> helped me build an interesting<br />
résumé. Mandatory internships and semesters abroad, a<br />
large network, and honed soft skills helped me to quickly<br />
work internationally and to make great contacts for my<br />
future career.”<br />
10
Bachelor GLOBAL<br />
Bachelor MORE<br />
opt for a<br />
JOB<br />
MASTER<br />
JOB<br />
opt for a<br />
MASTER<br />
Internship (minimum 10 weeks)<br />
+ Bachelor Thesis<br />
September till November at a<br />
(partner) university abroad<br />
7 th sem.<br />
Internship (minimum 10 weeks)<br />
+ Bachelor Thesis<br />
Internship (minimum 10 weeks)<br />
abroad<br />
6 th sem.<br />
January till April at MBS<br />
5 th sem.<br />
September till December at MBS<br />
At the beginning of the Main Study Period, you can choose two of five<br />
study programs (business concentrations) and your preferred study option<br />
(MORE or GLOBAL).<br />
Internship abroad (minimum 10 weeks)<br />
4 th sem.<br />
February till May at a (partner) university abroad<br />
3 rd sem.<br />
September till December at MBS<br />
Internship (minimum 10 weeks) in Germany<br />
2 nd sem.<br />
February till May at MBS<br />
1 st sem.<br />
September till December at MBS<br />
Before starting your Basic Study Period at MBS, you have to choose your<br />
preferred language of study (English or German Track) and your second<br />
foreign language (if you’re studying in the German Track). International students<br />
with basic German skills have to choose German as a foreign language.<br />
11
REAL-WORLD<br />
RELEVANCE<br />
Everything you learn during <strong>Munich</strong> <strong>Business</strong><br />
<strong>School</strong>’s Bachelor program is based<br />
on current scientific knowledge and authentic<br />
business procedures. During your<br />
internships and projects, you will gain a<br />
first-hand perspective on what the business<br />
world really looks like and learn how<br />
to navigate it successfully. Our promise to<br />
you: MBS will prepare you for success in<br />
the real world.<br />
12
Jan Runau<br />
Head of Corporate Communication, adidas Group<br />
“In our communication management course we<br />
consistently combined theoretical knowledge with<br />
practical application e.g. by simulating a press<br />
conference. It was fantastic to see how the students<br />
realized this project.”<br />
INTERNSHIPS<br />
The three mandatory internships at companies in Germany<br />
and abroad provide many of our students with their<br />
first glimpse of the inner workings of a corporation. You’ll<br />
apply your growing business knowledge in the setting of a<br />
real company and quickly learn how to become a contributing<br />
member of a team of professionals. That’ll ensure<br />
that you leave <strong>Munich</strong> <strong>Business</strong> <strong>School</strong> not only with your<br />
first academic degree, but also with real work experience.<br />
PROFESSIONAL FACULTY<br />
BUSINESS PLAN<br />
In the corporate world, every idea needs a business plan to<br />
come to life. Done right, it can both persuade potential investors<br />
to get involved and help entrepreneurs to fine-tune<br />
their strategy. In short, a business plan helps a company<br />
start out on the right foot. During our workshop, you and<br />
your team will create a business plan based on the economic<br />
knowledge you’ve gained so far. It’s an exciting challenge<br />
that our students welcome. The best part This is<br />
much more than a trial run. Some of the business plans<br />
developed during this workshop have helped to get real<br />
startups going.<br />
Many members of our faculty commute between the classroom<br />
and the boardrooms of international corporations.<br />
This means that you’ll work with up-to-date business concepts<br />
and learn about precisely those best practices that<br />
help companies succeed today. In addition, our faculty’s<br />
strong networks are a valuable asset to students looking<br />
for internships or partner companies for their theses.<br />
13
STUDY PROGRAMS<br />
AT MUNICH<br />
BUSINESS SCHOOL<br />
As a new undergraduate, you probably<br />
don’t have your career path staked out<br />
already. That’s why our range of study<br />
programs is designed to cultivate your<br />
skills in areas that pique your interest. In<br />
addition to general business courses, our<br />
students can choose two of our five areas<br />
of business concentration.<br />
So ask yourself: “Which programs excite<br />
me the most”<br />
14
MARKETING MANAGEMENT<br />
Learn how to sell. In addition to instilling you with marketing<br />
fundamentals, this program lets you work on case studies<br />
for real corporations to develop your marketing<br />
abilities. Test your budding talents on some of the same<br />
problems corporate executives are facing today. Combining<br />
classroom and hands-on learning, this course will show you<br />
how to effectively bring products and services to market.<br />
A good choice if you’re interested in one of these<br />
professions:<br />
Product manager, marketing or sales manager, retail sales<br />
and marketing staff, consulting firm executive, freelance<br />
marketing consultant<br />
Course topics include:<br />
❚ Marketing Foundations<br />
❚ Market Research & Customer Behavior<br />
❚ International Marketing<br />
❚ <strong>Business</strong>-to-<strong>Business</strong> Marketing<br />
FINANCIAL MANAGEMENT<br />
Increasing globalization in the financial sector means that<br />
finance – especially corporate finance, asset management<br />
and controlling – is one of the most dynamic areas of business<br />
today. Our financial management program gives you<br />
the skill set you need in order to excel in this world. With<br />
an eye constantly on future financial developments, MBS<br />
can put professional and executive positions well within<br />
your grasp.<br />
A good choice if you’re interested in one of these<br />
professions:<br />
Professional and executive positions in controlling, finance<br />
management or in-house auditing in companies in all<br />
sectors; auditor positions with financial auditing firms;<br />
consulting and project management with business consulting<br />
firms<br />
Course topics include:<br />
❚ Investment and Finance<br />
❚ Asset Management<br />
❚ Risk Management<br />
❚ Mergers and Acquisitions<br />
MEDIA MANAGEMENT<br />
The internet. Digital television. The news, in all its forms.<br />
The media is a vast, ever-changing discipline, and MBS can<br />
help you master it. This program gives you 360-degree insight<br />
into how the media lives and breathes. Leadership<br />
and communication skills are crucial here, and we’ll prepare<br />
you to take on corporate communications management,<br />
relations with internal and external contacts,<br />
executive media positions, and more.<br />
A good choice if you’re interested in one of these<br />
professions:<br />
Professional and executive positions with media companies<br />
(corporate communications, investor relations and public<br />
relations); television, radio, and print media project<br />
and product management<br />
Course topics include:<br />
❚ International Media Industry<br />
❚ Media Technology<br />
❚ Media Law and Media Ethics<br />
❚ Management and Organization of Media Companies<br />
INTERNATIONAL MANAGEMENT<br />
You will explore both economic and cultural issues in this<br />
interdisciplinary program. You’ll study international trade<br />
issues while developing a sensitivity toward other cultures<br />
that all successful international business people must<br />
possess. With a thorough understanding of global business<br />
dynamics, you’ll be ready to take on a wide range of exciting<br />
positions.<br />
A good choice if you’re interested in one of these<br />
professions:<br />
Specialist for certain countries; export and import department<br />
positions; group controlling; business consulting;<br />
global product manager; head of international subsidiaries<br />
or sales manager for specific regions<br />
Course topics include:<br />
❚ Export Financing<br />
❚ International Trade<br />
❚ Intercultural Management<br />
❚ Doing <strong>Business</strong> in New Markets: China and Russia<br />
ACCOUNTING AND<br />
CORPORATE TAXATION<br />
If you’ve ever considered a career in tax consulting, financial<br />
auditing, corporate finance, or accounting, this is the<br />
program for you. And if consulting interests you, you’ll get<br />
the right background for a career in tax-based asset and<br />
investment consulting.<br />
A good choice if you’re interested in one of these<br />
professions:<br />
Tax consulting or financial auditing; corporate taxation; balance<br />
sheet preparation and auditing; banking; insurance<br />
and investment company positions<br />
Course topics include:<br />
❚ International Accounting<br />
❚ Foundations of Auditing<br />
❚ Accounting and Corporate Taxation Seminar<br />
❚ Corporate Taxation<br />
15
THE WORLD IN<br />
YOUR HANDS:<br />
INTERNATIONAL FOCUS<br />
SELECTED PARTNER UNIVERSITIES<br />
Australia<br />
Bond University, Gold Coast<br />
University of Melbourne<br />
Austria<br />
Management Center Innsbruck<br />
Canada<br />
Brock University, Ontario<br />
Université Laval, Quebec<br />
China<br />
Hong Kong University<br />
Tongji University, Shanghai<br />
Chile<br />
Pontificia Universidad Catolica de Chile,<br />
Santiago<br />
France<br />
European <strong>Business</strong> <strong>School</strong> Paris<br />
Ecole Supérieure de Commerce La Rochelle<br />
EDHEC (Grande Ecole and Espeme<br />
Programs), Lille | Nice | Paris<br />
INSEEC, Bordeaux<br />
Russia<br />
Plekhanov Russian Academy of<br />
Economics, Moscow<br />
Slovenia<br />
University of Ljubljana<br />
South Africa<br />
University of Cape Town<br />
South Korea<br />
Seoul National University<br />
Spain<br />
European <strong>Business</strong> <strong>School</strong> Madrid<br />
Universidad de Granada<br />
Universitat Pompeu Fabra, Barcelona<br />
USA<br />
Boston University<br />
Florida International University<br />
San Diego State University<br />
University of California, Riverside<br />
Hungary<br />
Corvinus University of Budapest<br />
Italy<br />
Università degli Studi di Verona<br />
Mexico<br />
ITESM – Instituto Tecnólogico y de<br />
Estudios Superiores de Monterrey<br />
New Zealand<br />
University of Auckland<br />
Philippines<br />
Ateneo de Manila University,<br />
Quezon City<br />
Poland<br />
Cracow University of Economics<br />
ADDITIONAL STUDY<br />
ABROAD OPTIONS<br />
United Arab Emirates<br />
American University of Sharjah<br />
United Kingdom<br />
Oxford Brookes University<br />
USA<br />
Berkeley College, New York<br />
16
It’s a big world out there, and here at <strong>Munich</strong><br />
<strong>Business</strong> <strong>School</strong> you can begin the lifelong<br />
process of understanding and appreciating<br />
its countless cultures – and the<br />
business forces that connect them. As an<br />
MBS student, you’ll travel to new lands,<br />
learn new languages, and gain new insights<br />
into globalized business.<br />
You’ll join a student body made up of students<br />
from all over the world, and together<br />
you’ll explore the regions that fascinate you<br />
– and gather the resources you’ll need to<br />
face the challenges and opportunities of international<br />
business.<br />
DIVERSITY IN THE CLASSROOM<br />
Different points of view are the fuel that drives us to<br />
groundbreaking new ideas. That’s why we encourage you<br />
to lend your unique perspective to the vast array of voices,<br />
backgrounds, and opinions you’ll find here at <strong>Munich</strong> <strong>Business</strong><br />
<strong>School</strong>. Get ready for lively, often heated discussions<br />
with your peers and instructors. Together, you’ll gain a<br />
deeper appreciation of diversity – in business and the<br />
world at large.<br />
STUDY AND WORK ABROAD<br />
FOCUS ON INTERNATIONAL<br />
MARKETS<br />
At <strong>Munich</strong> <strong>Business</strong> <strong>School</strong>, a healthy portion of your coursework<br />
will be dedicated to studying international markets,<br />
as well as specific economies that are currently impacting<br />
global business. Find out about the business practices and<br />
etiquette that define other cultures. Become an expert in<br />
one of five regions – from Western Europe to the Far East.<br />
Gain confidence in a new language or two. With your drive<br />
and curiosity, we’ll give you everything else you need to<br />
be an international business person.<br />
Many of our students have called their semester abroad<br />
the highlight of their undergraduate experience. It’s easy<br />
to see why – with a globe-spanning selection of partner<br />
universities, we have the resources and contacts to set you<br />
up in the region that fascinates you the most. While you’re<br />
studying there, you’ll also take on an internship within a<br />
local corporation or choose a corporation in another country<br />
that interests you. With this immersive combination of<br />
academics and work experience, you’ll come away with a<br />
deeper understanding of how business works on the global<br />
stage.<br />
17
BROADEN YOUR<br />
BUSINESS HORIZON –<br />
OUR INTERNATIONAL OPTIONS<br />
The international focus of our<br />
Bachelor’s program doesn’t<br />
end at internships and semesters<br />
abroad. At <strong>Munich</strong> <strong>Business</strong><br />
<strong>School</strong>, you’ll delve<br />
deeper into the most vital<br />
business regions of the world<br />
as part of your curriculum.<br />
18
GERMAN AND WESTERN<br />
EUROPEAN BUSINESS STUDIES<br />
This option is for you if you don’t speak enough German to<br />
study in that language. The courses are aimed at making you<br />
an expert on Germany – one of the world’s most prominent<br />
industrialized nations – and its economy. You will acquire<br />
general knowledge in e.g. national geography, culture, economy,<br />
and traditions. In addition, you will explore the broader<br />
Western European context, thus gaining a comprehensive<br />
understanding that’s sure to open many doors for you.<br />
This option will provide you with a level of German<br />
language proficiency to complete an internship here and<br />
once you’ve completed your basic coursework, you can<br />
choose to continue your studies in English, German or a<br />
mix of both languages.<br />
FURTHER OPTION FOR<br />
GERMAN SPEAKING STUDENTS<br />
The following international options are available to you if<br />
you’re fluent in German. To qualify, you’ll need either a<br />
history of German schooling or a TestDaF level 4 or higher.<br />
(We also recognize the DSH Certificate 2 and Zentrale Mittelstufenprüfung.)<br />
So if you can read the following descriptions,<br />
this may be for you!<br />
ASIAN-PACIFIC BUSINESS STUDIES<br />
Asien zählt zu den wirtschaftlich attraktivsten Regionen der<br />
Welt. Vor allem China und Indien haben sich zu international<br />
bedeutsamen Wirtschaftsmächten entwickelt. Diese<br />
internationale Vertiefung wurde auf Basis der Anforderungen<br />
global agierender Unternehmen an hoch qualifizierte<br />
Wirtschaftsfachkräfte im asiatisch-pazifischen<br />
Wirtschaftsraum entwickelt. Sie erlernen die Grundlagen<br />
der chinesischen Sprache (Mandarin) und werden intensiv<br />
mit Wirtschaft, Politik, Recht und Geschichte der Region<br />
vertraut gemacht.<br />
ARABIAN AND MIDDLE EASTERN<br />
BUSINESS STUDIES<br />
Der arabische Raum und insbesondere die Golfregion gehören<br />
zu den interessantesten Wirtschaftsregionen der<br />
Welt. Unternehmen aus dem arabischen Raum beteiligen<br />
sich weltweit an Firmen und viele deutsche und europäische<br />
Unternehmen bauen die Handelsbeziehungen in die<br />
Region aus. Bei dieser Studienoption erlernen Sie die arabische<br />
Sprache und machen sich mit der Kultur dieses<br />
Wirtschaftsraums vertraut.<br />
RUSSIAN AND EASTERN EUROPEAN<br />
BUSINESS STUDIES<br />
Russland und Osteuropa sind attraktive Wirtschaftsregionen<br />
in unmittelbarer Nähe zu Westeuropa. Rohstoffvorkommen<br />
und ein überdurchschnittliches Wachstum,<br />
verbunden mit einem hohen Nachholbedarf sowohl bei<br />
Konsum- als auch bei Investitionsgütern, machen Westeuropa<br />
und insbesondere Deutschland zu bevorzugten Wirtschaftspartnern.<br />
Im Rahmen dieser internationalen<br />
Vertiefung erlernen Sie die Grundlagen der russischen<br />
Sprache und befassen sich intensiv mit Wirtschaft, Politik,<br />
Recht und Geschichte der Region.<br />
SPANISH, FRENCH, OR ITALIAN<br />
BUSINESS STUDIES<br />
In den Studienoptionen Spanish <strong>Business</strong> Studies, French<br />
<strong>Business</strong> Studies und Italian <strong>Business</strong> Studies wird aufbauend<br />
auf vorhandenen Vorkenntnissen der jeweiligen Sprache<br />
ein Niveau erreicht, mit dem ein fremdsprachliches<br />
Auslandssemester und ein Auslandspraktikum im jeweiligen<br />
Sprachraum erfolgreich absolviert werden können. Außerdem<br />
werden Ihnen fundierte Kenntnisse über<br />
Länderkunde und Wirtschaft sowie über Geschäftsgepflogenheiten<br />
in den jeweiligen Wirtschaftsräumen vermittelt.<br />
19
BACHELOR IN<br />
INTERNATIONAL BUSINESS:<br />
THE HIGHLIGHTS<br />
If you open the doors to our classrooms,<br />
you’ll most likely see students engaging in<br />
debates or putting their heads together to<br />
tackle a tough business assignment.<br />
At <strong>Munich</strong> <strong>Business</strong> <strong>School</strong>, we firmly believe<br />
that the more you are personally invested<br />
in a task, the more you take away<br />
from it. That’s why many of our courses<br />
include lively, hands-on projects that encourage<br />
both collaboration and competition.<br />
Learn how to put your ego aside and<br />
work within a team. Enjoy the thrills of<br />
success, and allow yourself to occasionally<br />
fail without succumbing to defeat.<br />
20
Christian Nerlinger<br />
Former MBS student<br />
“Working in groups during our social project “Play<br />
soccer – Get together” was as exciting as it was intense.<br />
The best part of is that the projects really<br />
come to life at MBS. It’s a great motivation to see<br />
how we were using our potential for a good cause<br />
and could help many under-privileged children.”<br />
BUSINESS PLAN<br />
In the corporate world, every idea needs a business plan to<br />
come to life. Done right, it can both persuade potential investors<br />
to get involved and help entrepreneurs to fine-tune<br />
their strategy. In short, a business plan helps a company<br />
start out on the right foot. During our workshop, you and<br />
your team will create a business plan based on the economic<br />
knowledge you’ve gained so far. It’s an exciting challenge<br />
that our students welcome. The best part This is<br />
much more than a trial run. Some of the business plans<br />
developed during this workshop have helped to get real<br />
startups going.<br />
SOCIAL PROJECT<br />
Social responsibility starts with the person in the mirror.<br />
And at <strong>Munich</strong> <strong>Business</strong> <strong>School</strong>, you’ll get the chance to<br />
develop your social consciousness while learning how to<br />
build a business project. When you take this course, you’ll<br />
get to plan a project related to a social or non-profit cause<br />
and bring it to life as part of a team (take a look at the photos<br />
to see other MBS bachelor students bringing their social<br />
projects to life). In the process, you’ll pick up some<br />
crucial project management skills. We are proud to promise<br />
you that the knowledge and experience you gain during<br />
your Bachelor work will help you to make a difference<br />
in the world.<br />
INTERNATIONAL<br />
BUSINESS GAME<br />
Next to heading up an actual company, this computerbased<br />
business game – also used by some of the world's<br />
largest companies – is the best way to understand the<br />
inner workings of corporations. Create a virtual enterprise<br />
as part of a team, put your management instincts to the<br />
test, and see how every decision affects the entire company.<br />
Your goal: increase the market value of your business<br />
until you’ve overtaken the competition. You’ll come face<br />
to face with the joy of success and the anger that comes<br />
with failure. And what you’ll learn will stay with you<br />
throughout your career.<br />
ECONOMIC AND<br />
CULTURAL HISTORY<br />
You’ll build a solid foundation of business knowledge and<br />
experience at <strong>Munich</strong> <strong>Business</strong> <strong>School</strong> – that goes without<br />
saying. But we also provide you with a “big picture” perspective<br />
on how historical developments affect current<br />
events. The course “Economic and Cultural History,” a part<br />
of your curriculum for four semesters, has become a cult<br />
subject among our Bachelor students, in spite of the considerable<br />
workload. It will help you to grow into a wellrounded<br />
individual who’s in the know about the business<br />
world – and the world at large.<br />
21
A DAY IN THE LIFE<br />
OF A BACHELOR STUDENT<br />
22
The alarm goes off. Usually you hit<br />
“snooze” for at least half an hour. But<br />
this time you jump out of bed, excited<br />
and a little nervous. Because today, it’s<br />
your turn to present ideas for a nonprofit<br />
project in front of the class.<br />
You challenge a friend to a brief foosball<br />
competition in the cafeteria. You don’t<br />
have to ask twice.<br />
On the subway to “Westendstrasse”.<br />
The ride will be short, as <strong>Munich</strong> <strong>Business</strong><br />
<strong>School</strong> is right in the center of<br />
town. You’ll have just enough time to go<br />
through your presentation and take a<br />
few bites from your breakfast sandwich.<br />
German <strong>Business</strong> Law is complex, even<br />
daunting at times. But the professor<br />
breaks it down in a way that’s both easy<br />
to understand and relevant – focusing<br />
on business situations that you may encounter<br />
in your career.<br />
Your teammates greet you in the cafeteria.<br />
You have half an hour to talk<br />
about the presentation – and last<br />
night’s party. Everyone is in high spirits,<br />
wondering aloud what the class and<br />
professor will think of the presentation.<br />
The Integrated Project course starts. The<br />
presentations of your fellow students are<br />
fun to watch and also inspiring. A great<br />
mix. Then it’s your turn. You take a deep<br />
breath, and give that presentation everything<br />
you’ve got. The class provides feedback,<br />
praise, and criticism. You’re stoked.<br />
<strong>School</strong>’s out. Phew! The three courses<br />
per day are demanding, no doubt about<br />
it. But the classes are engaging and you<br />
have plenty of support. It’s a great learning<br />
environment: the students keep<br />
each other motivated and the teachers<br />
are happy to lend an ear, even after<br />
school hours.<br />
You’re back home for now. There’s a<br />
reading assignment for tomorrow, and<br />
you want to jot down a few more ideas<br />
for your project.<br />
Lunch break! A couple of classmates invite<br />
you to a café just a few of minutes<br />
away. You get “Weißwürste”, a regional<br />
dish that is a favorite among international<br />
students.<br />
“Students Clubbing” is hosting another<br />
party tonight. But you’ll skip it and go to<br />
the movies with a few other students.<br />
You watch a film in German – a great<br />
way to prepare for your German<br />
language course the next day.<br />
The next two hours are dedicated to<br />
Economics. You’ve heard about the<br />
“supply and demand” principle but this<br />
course goes deeper, helping you gain a<br />
thorough understanding of how a competitive<br />
economy really works.<br />
You set your alarm. Your first class<br />
doesn’t start till 10:30 in the morning.<br />
You turn in, already looking forward to<br />
tomorrow.<br />
23
STUDENT LIFE<br />
Here at MBS, we’ve got everything<br />
you need to work hard,<br />
play hard, and begin your<br />
journey to corporate success.<br />
<strong>Munich</strong> is a university city<br />
that’s also host to dozens of<br />
corporate headquarters.<br />
Every day, the city hums with<br />
the energy of students like<br />
you hurrying to class and discussing<br />
projects in sidewalk<br />
cafés. At night and at the<br />
weekends, you’ll find those<br />
same people competing at<br />
sports, dancing up a storm at<br />
the clubs or throwing dinner<br />
parties.<br />
24
Thomas Pflugbeil<br />
MBS Alumnus<br />
“I will never forget my time studying at <strong>Munich</strong> <strong>Business</strong><br />
<strong>School</strong>: the unique MBS culture that enforces<br />
excellence, the personal campus atmosphere and not<br />
to forget the time we spent downtown with great<br />
people from all around the globe. Three years of our<br />
bachelor program have been passing by very quickly<br />
but the friendships we all made are going to last for<br />
a lifetime.”<br />
WORK<br />
One thing’s for sure: you’re going to learn in ways you’ve<br />
never learned before. The volume of work might surprise<br />
you at first, and that’s why we place such strong emphasis<br />
on teamwork and forging strong relationships with any of<br />
our over eighty instructors. Build teams outside of class,<br />
participate in student associations, and don’t be afraid of<br />
a little heated debate: it will spur you on toward producing<br />
your best work. The more you reach out to others, the<br />
more confident you’ll be in tackling the challenges presented<br />
by your classes.<br />
FUN<br />
While you’re making the grade, don’t forget to leave your<br />
desk every once in a while. Meet up with friends and hit<br />
the town. We highly recommend exploring the city’s museums<br />
and taking in its architecture or taking weekend<br />
trips into the surrounding Alps. If you need to let off some<br />
steam, you’ll have ample access to the sports facilities of<br />
neighboring universities. With a robust group of friends<br />
and a little curiosity, you’ll make discoveries that can enrich<br />
and invigorate your studies.<br />
STUDENT INITIATIVES<br />
To make the most out of your time here, consider joining<br />
one of our five student-run associations. They represent a<br />
wide array of interests, from business to pleasure.<br />
❚ MBS innovate!: This is where future entrepreneurs and<br />
self-starters meet to help each other focus their energies<br />
and develop their ideas<br />
❚ MBS Invest: Here, you’ll take what you’re learning in<br />
the classroom and see how it applies to real-world markets<br />
(this is for you if you keep an eye on the financial<br />
pages)<br />
❚ MBS Strategy: You’ll support MBS on fairs all over Germany,<br />
play an important role during our Open House<br />
Days or consult prospective students. In short - we turn<br />
strategies into action and really live the “MBS Spirit”<br />
❚ U2B: In this student-curated forum, you’ll research MBS<br />
alumni and partner corporations and select real members<br />
of the business community to give talks, answer<br />
questions, and coach you through your own business<br />
ideas<br />
❚ students-clubbing: Great friendships and study-groups<br />
begin here; you’ll tap into a schedule jam-packed with<br />
dinners, athletic events (including the popular “Wintertrophy”<br />
games), parties, club-outings, and much more<br />
25
CAREER PREPARATION<br />
& MBS ALUMNI<br />
Our proudest accomplishment<br />
at <strong>Munich</strong> <strong>Business</strong><br />
<strong>School</strong> is our ever-growing<br />
list of successful alumni –<br />
whether they have started<br />
their own businesses or become<br />
executives at some of<br />
the world’s largest corporations.<br />
At <strong>Munich</strong> <strong>Business</strong> <strong>School</strong>,<br />
we offer courses and seminars<br />
designed to ease you<br />
into the career you dream of.<br />
We help you prepare for your<br />
future so you can hit the<br />
ground running once you’ve<br />
accepted a job.<br />
26
Julia Bossenmaier<br />
MBS Alumna<br />
Senior Specialist Sponsoring, Fairs & Events, <strong>Munich</strong><br />
“Studying at <strong>Munich</strong> <strong>Business</strong> <strong>School</strong> was an important<br />
experience that laid the foundation for my professional<br />
career. I met exceptional individuals, some<br />
of whom I still count among my best friends. And I<br />
now realize the value of the network that I started to<br />
develop at MBS, and the crucial business opportunities<br />
that it has afforded me.”<br />
BUSINESS SKILLS<br />
Life in the office requires different skill sets from life in the<br />
classroom. But rest assured, you’ll enter the business<br />
world fully versed in the negotiation techniques and presentation<br />
skills you’ll need to handle your everyday tasks.<br />
Our <strong>Business</strong> Meeting course gears you up to prepare and<br />
run efficient meetings. Personality Training rounds out our<br />
business communications courses and helps you to develop<br />
your team spirit and leadership instincts.<br />
CAREER PLANNING<br />
Maybe you’ve heard this saying: “If you find a job you love,<br />
you never have to work a day in your life.” We agree entirely,<br />
and our Introduction to Internships seminar will help<br />
you discover your true career aspirations. You can also take<br />
Application Training seminars where you’ll learn how to<br />
handle job interviews and excel in assessment centers. You<br />
need someone to go through your application materials<br />
with you No problem. Our Career Service team will be<br />
happy to help you.<br />
GRADUATE BOOK<br />
The secret weapon in getting job leads is our Graduate Book:<br />
a yearly compendium that lists the details of all our graduates.<br />
You’ll get help putting your first résumé together, and<br />
we’ll even offer a photo session so your smiling face can be<br />
featured along with your work experience and contact<br />
details. The Graduate Book gets sent out to a pool of 700<br />
corporations and counting – you wouldn’t be the first to<br />
receive a job offer as a result of this.<br />
OUR ALUMNI ARE HERE FOR YOU<br />
Perhaps the best way to make sure you excel throughout<br />
your Bachelor experience is to meet others who have<br />
already completed the journey you are embarking upon.<br />
That’s why <strong>Munich</strong> <strong>Business</strong> <strong>School</strong>’s alumni network is<br />
such a valuable resource to our students: you can get advice<br />
and encouragement from people who were in your<br />
shoes not too long ago, and who are currently applying<br />
their academic backgrounds to serious positions within<br />
some of the world’s largest corporations – Microsoft, Audi,<br />
and Yahoo, to name a few.<br />
Even better, our alumni can plug you into their networks,<br />
bringing you that much closer to promising internships and<br />
choice entry-level positions. Thanks to our association<br />
Friends and Supporters of <strong>Munich</strong> <strong>Business</strong> <strong>School</strong>, you’ll<br />
be invited to various events where you can meet MBS<br />
alumni and ask any burning questions you have about life<br />
at the university and beyond. These connections will prove<br />
to be crucial turning points in your future career.<br />
So where, exactly, are our alumni now Here’s a handful<br />
of the corporations that employ former MBS students:<br />
❚ 3i Deutschland GmbH, <strong>Munich</strong> ❚ Allianz Dresdner Informationssysteme<br />
GmbH, <strong>Munich</strong> ❚ Asia Trade Center, Cologne<br />
❚ Audi AG, Ingolstadt ❚ Austrian Airlines AG, Vienna ❚<br />
Axel Springer AG, Berlin ❚ Bankhaus Reuschel & Co., <strong>Munich</strong><br />
❚ BMW AG, <strong>Munich</strong> ❚ BMW Financial Services Italia<br />
S.p.A., San Donato Milanese ❚ Bosch Sicherheitssysteme<br />
GmbH, Ottobrunn ❚ British Telecom GmbH & Co KG, <strong>Munich</strong><br />
❚ Capgemini UK, London ❚ Cognos GmbH, Frankfurt ❚<br />
Commerzbank AG, Paris ❚ CSC Austria AG, Vienna ❚ DaimlerChrysler<br />
Bank AG, Frankfurt ❚ Deloitte & Touche GmbH,<br />
<strong>Munich</strong> ❚ Deutsche Bank AG, London ❚ E.ON Energie AG,<br />
<strong>Munich</strong> ❚ Ermenegildo Zegna, London ❚ Ernst & Young AG,<br />
<strong>Munich</strong> ❚ Gruner + Jahr AG & Co. KG, Hamburg ❚ Hypo-<br />
Vereinsbank AG, <strong>Munich</strong> ❚ Horváth & Partners GmbH, <strong>Munich</strong><br />
❚ Hubert Burda Media GmbH & Co. KG, <strong>Munich</strong> ❚<br />
Infineon Technologies AG, <strong>Munich</strong> ❚ Intel GmbH, <strong>Munich</strong> ❚<br />
KPMG Deutsche Treuhand-Gesellschaft AG, Frankfurt ❚<br />
McKinsey & Company, <strong>Munich</strong> ❚ Microsoft AG, <strong>Munich</strong> ❚<br />
O 2 Germany GmbH & Co. KG, <strong>Munich</strong> ❚ Premiere Fernsehen<br />
GmbH & Co. KG, <strong>Munich</strong> ❚ PricewaterhouseCoopers<br />
AG, Frankfurt ❚ ProSiebenSat.1 Media AG, <strong>Munich</strong> ❚ Reckitt<br />
Benckiser Australia, Sydney ❚ Rodenstock GmbH, <strong>Munich</strong> ❚<br />
Roland Berger Strategy Consultants, <strong>Munich</strong> ❚ Scout 24<br />
Media, <strong>Munich</strong> ❚ Siemens Mobile AG, <strong>Munich</strong> ❚ Société Générale,<br />
London ❚ Volkswagen AG, Wolfsburg ❚ Webmiles<br />
GmbH, <strong>Munich</strong> ❚ Yahoo Inc., Sunnyvale, California ❚ etc.<br />
27
GETTING INTO MUNICH<br />
BUSINESS SCHOOL:<br />
THE ADMISSION TEST<br />
So you’ve decided to attend MBS’s Bachelor<br />
program Good for you! After<br />
you’ve completed your online application<br />
and passed the initial selection process,<br />
an admission test will determine whether<br />
you’ll be studying with us. It consists of<br />
the following two parts.<br />
WRITTEN EXAMINATION<br />
❚ General Knowledge (45 minutes): a multiple choice<br />
test dealing with general knowledge and basic understanding<br />
of business administration and economics<br />
❚ Applied Mathematics (45 minutes): basic calculation<br />
rules, fractions, binomial series, powers, roots, logarithms,<br />
indexing, sums, financial mathematics, differential<br />
calculus, integral calculus<br />
❚ Essay (45 minutes): topics are based on current events<br />
in global business<br />
❚ Placement Test for a Second Foreign Language (45 minutes):<br />
only for French, Spanish and Italian <strong>Business</strong><br />
Studies<br />
If you can’t come to Germany:<br />
❚ SAT: minimum 1720 points (www.collegeboard.com)<br />
❚ TestAS (www.testas.de)<br />
ASSESSMENT DAY<br />
❚ Personal interview discussing your motivation for<br />
entering our bachelor program<br />
❚ Team exercises and role-playing games with a group of<br />
fellow applicants<br />
❚ Presentation of the team exercise results and of a case<br />
study<br />
Greetings, MBS Applicant!<br />
For the week leading up to the exam, I read<br />
the most recent issues of “The Economist”,<br />
“The Financial Times”, and “The Times”.<br />
I think with a little business knowledge it’s<br />
easy to nail the exam. I suggest you also take<br />
some online quizzes for the general<br />
knowledge section of your exam. It’s best to<br />
do them in English so you’re familiar with the<br />
vocabulary and use of terms.<br />
On the next page you’ll find more<br />
recommendations to point you in the right directions.<br />
It all depends on good performance,<br />
creativity, and a solid foundation<br />
of knowledge.<br />
Best regards and good luck,<br />
Moritz Wehle<br />
28<br />
If you can’t come to Germany:<br />
❚ A personal interview of about 1 hour via video conference<br />
(e.g. with Skype)
HOW TO ACE THE<br />
ADMISSION TEST<br />
First of all: relax. Your solid interest in international business<br />
matters, a healthy dose of common sense and a couple<br />
of weeks of preparation will be your key to mastering<br />
<strong>Munich</strong> <strong>Business</strong> <strong>School</strong>’s admission test.<br />
Here are a few recommendations to get you in the right<br />
frame of mind.<br />
2. The following functions state the appropriate derivations:<br />
a. f (x) = x 3 - 2x 2 + 3x + 1 b. f (x) = ––<br />
1 x<br />
+ x<br />
f’ (x) =<br />
f’’ (x) =<br />
General Knowledge<br />
Examples<br />
1. What do you understand by „Hermeneutic“<br />
a. Knowledge of seafaring<br />
b. A type of text interpretation<br />
c. The study of the supernatural<br />
d. A form of art<br />
2. What was the term given to the persecution of heretics<br />
lead by the church authorities with state support from the<br />
13th – 17th centuries<br />
a. Prohibition<br />
b. Secularization<br />
c. Incarnation<br />
d. Inquisition<br />
3. Which is the longest river in the world<br />
a. The Nile<br />
b. The Amazon<br />
c. The Mississippi<br />
d. The Yangtse<br />
4. What is „OPEC“<br />
a. An organisation of oil exporting countries<br />
b. A committee for deciding exchange rates inside Europe<br />
c. An organisation for economic cooperation<br />
d. A Latin American economic association<br />
Preparation<br />
The following websites offer free general knowledge quizzes<br />
with which you can get a feeling for our test: www.wissen.de;<br />
www.munich-business-school.de/general-knowledge<br />
Applied Mathematics<br />
3. Solve the following equations:<br />
a. ((-a) 3 ) 2 = ––<br />
1 b. 14 = 6 + ––<br />
16<br />
64<br />
a<br />
c. a 2 + a 3 = 16 x (1 + a)<br />
Preparation<br />
The Book “Essential Mathematics for Economic Analysis”<br />
(ISBN-13: 978-0273713241; Chapters 1, 2, 3 and 6.6) offers<br />
good exercices to practice for our admission test. If you have<br />
not had differential calculus yet, don’t worry on this part.<br />
You will definitely pass the exam anyway.<br />
Essay<br />
Example<br />
A middle-class vehicle made by the Chinese automotive<br />
manufacturer Brilliance (recommended sales price approx.<br />
EUR 20.000) was recently poorly rated in a crash test performed<br />
by the ADAC (Allgemeiner Deutscher Automobil<br />
Club – General German Automobile Association). The<br />
media made some negative comments in reporting the results<br />
(“Cardboard box from the land of the rising sun”).<br />
In your opinion, will Chinese automotive companies play a<br />
noteworthy role in the German market in the next few<br />
years<br />
Preparation<br />
Bookmark these online publications:<br />
www.cnn.com, www.businessweek.com, www.ft.com,<br />
www.economist.com<br />
Examples<br />
1. The company Knackeback AG produces noiseless, edible<br />
crispbread and earns EUR 100 for each sold pallet of<br />
crispbread. The manufacturing sales costs per pallet are<br />
20x + 0.25x 2 EUR.<br />
a. Calculate the production level that will maximize profits.<br />
b. The tax per pallet is EUR 10. What is the optional production<br />
level now<br />
29
WELCOME TO MUNICH<br />
MBS is located in one of Germany’s<br />
most beautiful cities.<br />
It offers the best of both<br />
worlds: the serenity of a classical<br />
city, and the energy of a<br />
cultural hotspot and international<br />
business hub.<br />
Surrounded by the majestic<br />
peaks of the Alps, full of<br />
quirky details, and steeped in<br />
tradition, <strong>Munich</strong> is perfect<br />
for anyone who wants to<br />
learn in an inspiring setting.<br />
30
Rachel Chang<br />
MBS Alumna<br />
“As a Brazilian citizen I immediately felt at home in<br />
<strong>Munich</strong>. It is a beautiful and manageable metropolis<br />
– an ideal place for learning and living. I really enjoy<br />
the fact that it is so close to nature. There are many<br />
parks in town. The Alps and the Bavarian lakes are<br />
just outside the city limits. Anyone who enjoys sports,<br />
culture and a true quality of life will find plenty to do<br />
in <strong>Munich</strong> and vicinity.”<br />
BUSINESS HUB<br />
Strewn with German corporations (e.g. BMW, Allianz, Siemens)<br />
and Global Players (Microsoft, General Electric,<br />
Intel, Google), <strong>Munich</strong> is one of Europe’s most vibrant<br />
economic centers. The leading industries are new technologies,<br />
media, life sciences, and automotive. But small<br />
and large companies from all industries find <strong>Munich</strong>’s<br />
business environment stimulating.<br />
In line with our commitment to real world relevance, <strong>Munich</strong><br />
<strong>Business</strong> <strong>School</strong> has been cultivating close relations<br />
to the region’s corporations for years – and our students<br />
benefit from our robust network when they look for internships,<br />
partner companies for their theses, and employment<br />
after graduation.<br />
MAJESTIC SURROUNDINGS<br />
With the Alps around the corner and picturesque Bavarian<br />
towns dotting the landscape just outside of <strong>Munich</strong>, you’ll<br />
have plenty of opportunity for exciting day trips and<br />
weekend outings. Ski and snowboard to your heart’s content<br />
in the cold season and go hiking and camping during<br />
the summer months. Light and heavy rail will take you<br />
everywhere safely and inexpensively. And why not investing<br />
in a bicycle so you can get around easily and take in<br />
the beauty of the city and its surroundings at your own<br />
pace and with the wind in your face It’s the common<br />
means of transportation for students in <strong>Munich</strong> and you’ll<br />
find bike lanes all over town.<br />
EXTRACURRICULAR GOLDMINE<br />
Even when you’re new to <strong>Munich</strong>, a wealth of extracurricular<br />
activities – organized by our student initiative “Students<br />
Clubbing” and ranging from “Running Dinners” to<br />
attending the many cultural events – will save you from<br />
feeling lost or lonely. An annual highlight is the MBS Wintertrophy,<br />
a long weekend in the snowy Alps that our students<br />
organize every February. Students from universities<br />
all over Germany and Europe are invited. In fact, the MBS<br />
Wintertrophy has grown to be the largest wintersports<br />
event of all business universities in Germany.<br />
<strong>Munich</strong> also offers countless sights, museums, restaurants,<br />
bars ... and let’s not forget “Oktoberfest”, the world’s largest<br />
festival. Yes, you will study hard at <strong>Munich</strong> <strong>Business</strong><br />
<strong>School</strong>, but you will also have the time of your life in <strong>Munich</strong>.<br />
31
INTERNATIONAL<br />
SPECIFICS<br />
If you’re coming to MBS from<br />
another country, there are a<br />
few essentials you’ll need to<br />
take care of. And while these<br />
responsibilities will be yours<br />
to deal with, we’re here to<br />
point you in the right direction<br />
and provide help when<br />
you need it. Here’s a brief<br />
overview of what you’ll need<br />
to do.<br />
32
Amparo Nájera-Alesón<br />
Former Visiting Student<br />
“I really enjoyed the close contacts with local students<br />
and the colorful composition of the student<br />
body, which comprised people from many different<br />
countries. I learned a lot of new things about culture<br />
and the German economy. Every day, my German<br />
language skills improved thanks to the intensive<br />
language courses they offer at MBS.”<br />
VISAS<br />
German law requires non-EU nationals to apply for a Student<br />
Visa (Visum für Studienzwecke). As visa requirements<br />
differ for each country, you have to contact the German<br />
Embassy in your country to obtain correct information. The<br />
Federal Foreign Office (Auswärtiges Amt) provides a table<br />
of countries that shows which citizens require/do not<br />
require visas to enter Germany.<br />
Since the visa process can be rather lengthy, we recommend<br />
that you obtain general information on how to apply<br />
for a student visa well in advance of the date you wish to<br />
begin your academic studies. The actual visa process can<br />
only be started after you have received the letter of<br />
acceptance from <strong>Munich</strong> <strong>Business</strong> <strong>School</strong>.<br />
Do not enter Germany with a tourist visa, because it cannot<br />
be changed into a residence permit for studies, not<br />
even if you are in possession of the admission certificate to<br />
a German university. In such a case you would have to<br />
return to your home country!<br />
The German Embassy issuing your visa will send the visa<br />
application directly to the Alien Registration Office (Ausländerbehörde)<br />
of the German town you wish to reside.<br />
Once you are in Germany, you will have to register with<br />
the Ausländerbehörde where you will also receive more<br />
information on how to extend your visa.<br />
HOUSING<br />
Accepted incoming students have the option to either find<br />
a place on their own, or take advantage of off-campus housing<br />
through a property management company which MBS<br />
has partnered with. Students wanting to take advantage<br />
of this housing option can reserve accommodation in advance.<br />
Prices start at EUR 420 per month for a furnished<br />
single room.<br />
COST OF LIVING<br />
We estimate that your living costs will be around EUR 950<br />
per month. Your budget will mostly depend on how you<br />
manage your free time (e.g. travelling, eating out, opera,<br />
concerts, using sports facilities, visiting museums and<br />
clubs). Below is an example of an exchange student’s<br />
monthly budget:<br />
Rent (for a single room): EUR 420<br />
Groceries/food: EUR 300<br />
Public transportation: EUR 30<br />
Phone/Internet: EUR 50<br />
Miscellaneous: EUR 150<br />
Estimated monthly budget: EUR 950<br />
HEALTH INSURANCE<br />
All students must have health insurance for their studies in<br />
Germany and either submit proof of acceptable health insurance<br />
from their country or purchase health insurance in<br />
Germany. Without health insurance, students may not register<br />
for courses at <strong>Munich</strong> <strong>Business</strong> <strong>School</strong>.<br />
For more information, please visit our website<br />
www.munich-business-school.de/for-internationals<br />
33
OtHeR mbs sTuDY Programs:<br />
eXCeLLent bUSineSS eDUCAtiOn<br />
masTer<br />
inTernaTional business<br />
the Master international business (Mib) program at<br />
MbS is a business program preparing future leaders for<br />
the challenges of modern management roles. it targets<br />
bachelor graduates who aim for leading positions in<br />
international companies. therefore, knowledge of complex<br />
global interrelations, expert knowledge, and soft skills are<br />
central elements in our Mib study program. the program<br />
includes one study semester and an internship abroad<br />
as well as the option to obtain a second degree abroad.<br />
All Mib students at MbS can choose their preferred<br />
study language and business specializations. the program<br />
is accredited by FibAA (Foundation for international business<br />
Administration Accreditation).<br />
masTer sPorTs business<br />
anD communicaTion<br />
the Master program Sports business and Communication<br />
combines sports, media and business in a<br />
unique way, making it the first of its kind in germany.<br />
On a broad economic fundament, the studies<br />
focus on the essential stakeholders in sports, media,<br />
and business as well as their interaction. A semester<br />
and an internship abroad are included in the<br />
program, which prepares its graduates for the specific<br />
requirements in the professional field of sports business.<br />
the MbS Master Sports business and Communication<br />
program is accredited by FibAA (Foundation for international<br />
business Administration Accreditation).<br />
execuTive mba<br />
general managemenT<br />
execuTive mba<br />
HealTH care managemenT<br />
the 24-month part-time executive MbA in Health Care<br />
Management addresses employees and managers in all<br />
healthcare-related fields and is taught in german and<br />
english. Participants complete a management practiceoriented<br />
study program specifically tailored to the needs<br />
and characteristics of the health care sector. An international<br />
week at boston University <strong>School</strong> of Management<br />
offers an international perspective and further networking<br />
opportunities. the executive MbA Health Care<br />
Management program is accredited by FibAA (Foundation<br />
for international business Administration Accreditation).<br />
execuTive eDucaTion<br />
<strong>Munich</strong> business <strong>School</strong>’s executive excellence Development<br />
(eeD) Program was developed as a response to<br />
the growing industry demand. From individual courses<br />
to certified programs and Corporate MbAs, we put<br />
together tailor-made packages perfectly matching our<br />
partner companies´ needs. the modular structure of the<br />
eeD Program allows companies to start out on a single<br />
course with selected employees with the option to complete<br />
their Corporate MbA at a later stage.<br />
Our popular eeD courses include:<br />
• Customer Relationship Management<br />
• Operations Management<br />
• Organizational Analysis<br />
• intercultural Competence<br />
• Language Skills<br />
• Presentation & Facilitation of Meetings<br />
the MbA general Management program is designed for<br />
leading positions with clear goals, as well as both excellent<br />
business knowledge and management skills. this<br />
program is designed as a 24 month part-time course for<br />
working professionals and is conducted through english.<br />
A two-week stay abroad at SDA bocconi and Singapore<br />
Management University provides an additional international<br />
perspective and the opportunity for students to network<br />
more extensively.<br />
34
U<br />
Westendstr.<br />
U4,U5<br />
Westendstraße<br />
Elsenheimerstraße<br />
Rüdesheimer Straße<br />
Tübinger Straße<br />
Barthstraße<br />
Hansastraße<br />
Landsberger Straße<br />
Westendstraße<br />
Ridlerstraße<br />
Garmischer Straße<br />
U<br />
S Heimeranplatz<br />
U4,U5,S7,S27<br />
P<br />
munich business school<br />
elsenheimerstraße 61<br />
80687 <strong>Munich</strong><br />
germany<br />
+49 (0) 89 547678-0<br />
info@munich-business-school.de<br />
www.munich-business-school.de<br />
Directions<br />
From munich airport<br />
• taxi (about 35 minutes)<br />
• S1 or S8 suburban train to <strong>Munich</strong> Central<br />
Station "Hauptbahnhof" (about 40 minutes)<br />
From <strong>Munich</strong> Central Station "Hauptbahnhof"<br />
• Underground lines U4 or U5, stop Westendstraße<br />
(about 5 minutes)<br />
• Suburban train S7 or S27, stop Heimeranplatz<br />
(about 5 minutes plus 8 minutes walking<br />
or change to underground lines U4 or U5)<br />
Christine Heber<br />
Advisor Prospective bachelor Students<br />
Christine.Heber@munich-business-school.de<br />
+49 (0)89 547678-272<br />
Prof. Dr. arnd albrecht, mba<br />
Academic Director bachelor Program<br />
Arnd.Albrecht@munich-business-school.de<br />
+49 (0)89 547678-0<br />
Jennifer engels<br />
Admission Services bachelor, Services and Administration<br />
Jennifer.engels@munich-business-school.de<br />
+49 (0)89 547678-0<br />
elvira stephenson-soetewey, mba<br />
international Office<br />
elvira.Stephenson@munich-business-school.de<br />
+49 (0)89 547678-11<br />
<strong>Munich</strong> business <strong>School</strong> is a member of:<br />
<strong>Munich</strong> business <strong>School</strong> is accredited by:<br />
Membership does not imply accreditation<br />
MbS is bavaria’s first state-accredited private<br />
university and and the first to receive unlimited<br />
state accreditation<br />
35
<strong>Munich</strong> <strong>Business</strong> <strong>School</strong><br />
University of Applied Sciences<br />
your<br />
bacHelor PrevieW DaY<br />
At MbS<br />
come To municH anD give us a TrY<br />
Choosing the right university is a serious decision – and often a serious headache.<br />
Fortunately, our Preview Days for future bachelor students can make your<br />
decision a lot easier. this is your chance to get a real taste of <strong>Munich</strong> business<br />
<strong>School</strong> and <strong>Munich</strong> itself. Meet your future colleagues. Sit in on a couple of<br />
compelling lectures. get the answers to all of your questions about MbS and<br />
the life of a bachelor student. With this ground-level perspective, you’ll be able<br />
to make the right choice with confidence.<br />
Your Preview Day at a glance<br />
• Meet the advisor for prospective bachelor students and find out what<br />
you can expect from <strong>Munich</strong> business <strong>School</strong> and our bachelor program<br />
• Sit in on a lecture given by one of our professors on a topic of “intercultural<br />
Communication” and get ready to raise your hand and participate!<br />
• Join our current bachelor students at lunch and get the inside scoop on<br />
student life at MbS<br />
• take in another lecture – now on a topic of „international business“<br />
• Finally, ask any questions you have about the program. You’ll also have<br />
the opportunity to make an appointment for a personal consultation.<br />
To keep an eye on our deadlines and find out the dates for the Preview<br />
Days, check out to www.munich-business-school.de/events<br />
Contents are up-to-date as of January 2012 and are subject to alterations without prior notice.