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<strong>Munich</strong> <strong>Business</strong> <strong>School</strong><br />

University of Applied Sciences<br />

bacHelor | international business


let your<br />

business career<br />

begin<br />

<strong>Munich</strong> <strong>Business</strong> <strong>School</strong><br />

University of Applied Sciences<br />

2


w<br />

Welcome At<br />

MUniCH bUSineSS SCHOOL<br />

Right now, you’re standing at a major crossroads: with<br />

your whole academic and professional career ahead of<br />

you, virtually anything is possible. And simply by taking an<br />

interest in the <strong>Munich</strong> business <strong>School</strong> bachelor of international<br />

business program, you’ve already shown a knack<br />

for making smart decisions. As the Dean, let me be the<br />

first to extend a welcoming hand.<br />

i know that higher education can be intimidating at first,<br />

especially when you’re fresh out of high school or coming<br />

from another country. but at MbS, you will never sit<br />

alone. With a faculty of more than one hundred professors,<br />

you’ll get the attention and encouragement you<br />

need. And our english and german tracks let you study in<br />

a language that you’re comfortable with.<br />

<strong>Munich</strong> business <strong>School</strong> gives you a rock-solid theoretical<br />

foundation upon which you can build your own bright<br />

future – in whichever fields interest you. You’ll also find<br />

plenty of support (not to mention fun) among your fellow<br />

students. Whether tackling a tough project with your study<br />

group, checking out <strong>Munich</strong>’s nightlife with your classmates,<br />

or something in between, you’ll enjoy a rich student<br />

life and lots of stimulating, team-based coursework.<br />

now more than ever, the business community is global<br />

and deeply interconnected. Our international focus will<br />

prepare you for this diverse, rapidly evolving world. in<br />

addition to the international emphasis of our courses,<br />

you’ll have the chance to take classes and internships abroad.<br />

but what’s most important – you’re in good hands with<br />

us: <strong>Munich</strong> business <strong>School</strong> continuously receives top rankings<br />

and accreditations from national and international<br />

ranking authorities e.g. “#1 in internationality and Practice<br />

Orientation in germany” or “Second-best business<br />

Program nationwide”.<br />

So it’s my great pleasure to invite you to <strong>Munich</strong> business<br />

<strong>School</strong>. no matter what career path you choose in<br />

the future, with a bachelor degree from <strong>Munich</strong> business<br />

<strong>School</strong>, all doors are open.<br />

Prof. Dr. stefan baldi<br />

Dean of <strong>Munich</strong> business <strong>School</strong><br />

“Our proximity to the business world provides us with<br />

intimate knowledge what corporations all over the world<br />

expect from their future leaders. This insight is our guideline<br />

for developing – and updating – our courses. The result is a<br />

program that opens the doors to a bright future for our<br />

students at <strong>Munich</strong> <strong>Business</strong> <strong>School</strong>.”<br />

3


WHAT CAN YOU<br />

EXPECT<br />

4


Erkan Erman<br />

Bachelor Student<br />

“<strong>Munich</strong> <strong>Business</strong> <strong>School</strong>’s bachelor program is an exciting<br />

journey through theory and practice of international business<br />

and can literally take you to the other end of the<br />

world.”<br />

FROM OUR BUSINESS SCHOOL<br />

Enroll with confidence – you’ve come to one of the best<br />

business schools around. <strong>Munich</strong> <strong>Business</strong> <strong>School</strong> was<br />

founded in 1991 as the first state-accredited private university<br />

in Bavaria. The exceptional quality of our Bachelor<br />

in International <strong>Business</strong> (BIB) program has been confirmed<br />

by an accreditation from FIBAA. The Foundation<br />

for International <strong>Business</strong> Administration Accreditation is<br />

among the six most important quality and ranking authorities<br />

worldwide. Moreover, numerous independent rankings<br />

place us in top positions. We are especially proud of<br />

the high marks we continuously receive for our international<br />

approach, the practical relevance of our programs,<br />

and the exceptional quality of our faculty.<br />

FROM YOUR EDUCATION<br />

You’ll enter a Bachelor program that is in equal parts well<br />

structured, challenging, and satisfying. Our faculty of<br />

more than one hundred excellent professors teach their<br />

courses and projects in a dynamic learning environment,<br />

and our student body consists of diverse, ambitious people<br />

like you who thrive on working – and having fun – together.<br />

During your time at <strong>Munich</strong> <strong>Business</strong> <strong>School</strong>, as well as<br />

your internships and your semester abroad, you’ll build a<br />

solid foundation of theoretical and practical business<br />

know-ledge that will equip you for whichever career path<br />

you may choose.<br />

FROM MUNICH<br />

Many will agree: <strong>Munich</strong> is one of Germany’s most beautiful<br />

cities. It has the liveliness of a cultural hotspot, the<br />

serenity of a classical metropolis, and the energy of an international<br />

business hub. From visiting the many museums<br />

and galleries, to enjoying the nightlife, to hiking or<br />

snowboarding in the nearby Alps – you’ll never run out of<br />

exciting things to do. Better yet, the city’s infrastructure is<br />

superb. Subways, busses, trams, and taxis will take you<br />

safely and easily wherever and whenever you need to go.<br />

FROM YOUR FUTURE CAREER<br />

Our BIB program is dedicated to providing you with the<br />

tools you need to build a successful business career. We’re<br />

constantly adapting the program to ensure that your education<br />

reflects the current needs of the business world.<br />

The internships, our faculty, the solid connections we have<br />

with companies and corporations, and our alumni – all this<br />

before you even graduate. With MBS on your side, you can<br />

start your career with confidence. Choose from a number<br />

of career prep courses we offer and use the contacts<br />

you’ve made during the program. Now it’s up to you to<br />

make the most of it all.<br />

5


RANKING AND<br />

ACCREDITATIONS:<br />

WE’VE EARNED OUR STRIPES<br />

The high marks we’ve received<br />

from some of the world’s<br />

major ranking and accreditation<br />

authorities confirm that<br />

you can only win with an<br />

MBS degree.<br />

As a Bachelor student, you’ll<br />

be a part of the process that<br />

keeps our rankings high: student<br />

evaluations are essential<br />

to our growth and success.<br />

We also maintain close ties<br />

with the business community.<br />

Their constant input<br />

helps us keep our courses in<br />

sync with the latest trends<br />

and developments.<br />

6


OUR RANKINGS<br />

“One of the Top 10 Universities for <strong>Business</strong> Studies in Germany”<br />

– University Ranking of the influential „Wirtschaftswoche“ and „Handelsblatt<br />

Junge Karriere“ magazines, 2010<br />

❚ More than 500 HR managers in Germany placed MBS in Germany’s Top 10 <strong>Business</strong><br />

<strong>School</strong>s. The ranking highlighted candidates’ personality, their practical experience, and<br />

English language proficiency<br />

“Top Result Nationwide – The Best Among all <strong>Business</strong> Programs in Bavaria”<br />

– Center for University Development (CHE), 2010<br />

❚ Best grades in 4 of 5 categories: Study Situation Overall, Services, Practical Approach,<br />

Library Facilities<br />

❚ Highest marks in 12 of 13 individual categories<br />

“#4 University in Germany”<br />

– Universum, 2010 (published in Financial Times Deutschland amongst others)<br />

❚ Ranked #3 nationwide for "studying abroad" and "service & administration"<br />

❚ Ranked #4 nationwide for "educational quality", "course selection",<br />

"lecturers & professors" and "university environment"<br />

OUR NATIONAL AND INTERNATIONAL ACCREDITATION<br />

National Accreditation<br />

❚ Granted by the Bavarian State Ministry of Sciences, Research and the Arts<br />

❚ MBS is Bavaria’s first state-accredited private university and the first to receive unlimited<br />

state accreditation<br />

International Accreditation<br />

❚ Granted by the Foundation for International <strong>Business</strong> Administration Accreditation (FIBAA)<br />

❚ FIBAA accreditation is synonymous with professional relevance and top-quality academics<br />

EVALUATIONS KEEP US ON THE CUTTING EDGE<br />

Your voice will be heard<br />

The feedback that you provide during and after class is important to us, and our professors are more than willing to adjust<br />

courses based on your suggestions and criticisms. At the end of each semester, you’ll write anonymous student evaluations<br />

that will play a significant part in our decision-making process for the next semester.<br />

Real corporate input<br />

We are in a constant dialogue with corporate leaders (some of them are also instructors and guest lecturers) whose insight<br />

helps us to constantly update and customize our courses and ensure that they reflect today’s business world. Result: a<br />

learning environment where traditional academics are enlivened by direct connections to the business world that you’ll<br />

enter upon graduation.<br />

7


PROGRAM OVERVIEW<br />

René Zimmermann<br />

MBS Alumnus<br />

“It’s hard to imagine an equally compact and better preparation<br />

for today’s business requirements. <strong>Business</strong> theory is<br />

rounded off with personality training, economic and cultural<br />

history as well as presentations, team projects, and case<br />

studies. I’m convinced that the MBS bachelor program<br />

perfectly prepares for a successful professional future.”<br />

8


At <strong>Munich</strong> <strong>Business</strong> <strong>School</strong>, your initiative<br />

and curiosity will pay off – and combined<br />

with the state-of-the-art business background<br />

our coursework provides, you’ll<br />

walk away a well-rounded, globally conscious,<br />

and in-demand business person.<br />

(No wonder we’ve received so many high<br />

rankings.) You get the best of both<br />

worlds: a tightly structured curriculum,<br />

and the freedom, within that structure, to<br />

explore the areas that fascinate you.<br />

TIMEFRAME<br />

At <strong>Munich</strong> <strong>Business</strong> <strong>School</strong>, you get to choose. The study<br />

option Bachelor MORE can be completed in three compact<br />

years and will take you abroad for one semester. This<br />

is an interesting choice for students who plan to deepen<br />

their business education in a subsequent Master’s degree<br />

program – or simply prefer an intense but short path to<br />

their first degree. If you opt for the Bachelor GLOBAL,<br />

you’ll spend a second semester as well as a second integrated<br />

internship in a foreign country, thus accumulating<br />

even more career relevant experience and improving your<br />

foreign language skills to a proficient level. This study<br />

option can be completed in three and a half years.<br />

BUSINESS FOUNDATION<br />

You’ll leave <strong>Munich</strong> <strong>Business</strong> <strong>School</strong> with a lot more than a<br />

bachelor degree: thanks to our faculty of corporate professionals,<br />

you’ll have a rock-solid theoretical basis, as well as<br />

fresh insight on how those fundamentals get applied to<br />

real-world business situations. With three internships (at<br />

least one local and one abroad) under your belt, you’ll have<br />

substantial work experience in the business world. And<br />

you’ll be equipped with the “soft skills” – communicating<br />

effectively, working well within teams – that are gaining currency.<br />

It’s this deeply integrated combination of theory and<br />

practice that makes exceptional business people. And that’s<br />

what <strong>Munich</strong> <strong>Business</strong> <strong>School</strong> stands for.<br />

INTERNATIONAL FOCUS<br />

Set sail! Your coursework here in <strong>Munich</strong> and abroad will<br />

enrich you with a truly global take on business. Students<br />

who choose to study in English will follow the German and<br />

Western European <strong>Business</strong> Studies program. And if<br />

you’re fluent in German, we offer six other programs spanning<br />

Europe (France, Italy or Spain), the Middle East, Asia,<br />

and Russia. All students will choose from our extensive list<br />

of language courses and learn a new tongue – and if you’re<br />

up for it, you can give yourself an even bigger competitive<br />

edge by taking on a third language. For your semester(s)<br />

abroad, you will study at a partner university and take on<br />

an internship that immerses you in that region’s culture,<br />

language, and business practices.<br />

EVERDAY EXCELLENCE PAYS OFF<br />

We encourage our students to bring their “A-game” to<br />

class every day – not just when finals week comes around.<br />

That’s why we put more value in smaller tests spaced regularly<br />

throughout each semester. 40% of your final grade<br />

will be based on these Continued Performance Tests, while<br />

the other 60% comes from your finals. This means it’s always<br />

worth it to give your best. Raise your hand, team up<br />

with your classmates, tackle your projects with passion …<br />

and maybe you won’t have to spend that last weeks of the<br />

semester trapped in the library.<br />

STUDY PROGRAMS<br />

Do you keep an eye on the stock market Do clever marketing<br />

concepts ever get you excited Are you fascinated<br />

with the media <strong>Munich</strong> <strong>Business</strong> <strong>School</strong> offers five different<br />

study programs to channel your growing business interests<br />

and skills. Choose between Marketing<br />

Management, Financial Management, Media Management,<br />

International Management, and Accounting and<br />

Corporate Taxation. Better yet – you’ll get to choose two<br />

programs, so that you’ll enter the marketplace with a<br />

broad, diverse skill set.<br />

9


PROGRAM STRUCTURE<br />

It’s up to you. At MBS, you get to choose<br />

from two study options for your Bachelor<br />

program. Both are designed to provide<br />

you with the best business education and<br />

ensure that you gain first-hand experience<br />

on how to thrive in real-life business situations<br />

and foreign environments alike.<br />

MORE is compact and aimed at students<br />

who consider rounding off their business<br />

education with a subsequent Master degree.<br />

GLOBAL takes you abroad twice where<br />

you will gain solid international work experience<br />

and take your foreign language<br />

skills to the next level.<br />

Use the following table to compare the<br />

two options and choose the one best<br />

suited for your goals.<br />

Kathrin Holzapfel<br />

MBS Alumna<br />

“<strong>Munich</strong> <strong>Business</strong> <strong>School</strong> helped me build an interesting<br />

résumé. Mandatory internships and semesters abroad, a<br />

large network, and honed soft skills helped me to quickly<br />

work internationally and to make great contacts for my<br />

future career.”<br />

10


Bachelor GLOBAL<br />

Bachelor MORE<br />

opt for a<br />

JOB<br />

MASTER<br />

JOB<br />

opt for a<br />

MASTER<br />

Internship (minimum 10 weeks)<br />

+ Bachelor Thesis<br />

September till November at a<br />

(partner) university abroad<br />

7 th sem.<br />

Internship (minimum 10 weeks)<br />

+ Bachelor Thesis<br />

Internship (minimum 10 weeks)<br />

abroad<br />

6 th sem.<br />

January till April at MBS<br />

5 th sem.<br />

September till December at MBS<br />

At the beginning of the Main Study Period, you can choose two of five<br />

study programs (business concentrations) and your preferred study option<br />

(MORE or GLOBAL).<br />

Internship abroad (minimum 10 weeks)<br />

4 th sem.<br />

February till May at a (partner) university abroad<br />

3 rd sem.<br />

September till December at MBS<br />

Internship (minimum 10 weeks) in Germany<br />

2 nd sem.<br />

February till May at MBS<br />

1 st sem.<br />

September till December at MBS<br />

Before starting your Basic Study Period at MBS, you have to choose your<br />

preferred language of study (English or German Track) and your second<br />

foreign language (if you’re studying in the German Track). International students<br />

with basic German skills have to choose German as a foreign language.<br />

11


REAL-WORLD<br />

RELEVANCE<br />

Everything you learn during <strong>Munich</strong> <strong>Business</strong><br />

<strong>School</strong>’s Bachelor program is based<br />

on current scientific knowledge and authentic<br />

business procedures. During your<br />

internships and projects, you will gain a<br />

first-hand perspective on what the business<br />

world really looks like and learn how<br />

to navigate it successfully. Our promise to<br />

you: MBS will prepare you for success in<br />

the real world.<br />

12


Jan Runau<br />

Head of Corporate Communication, adidas Group<br />

“In our communication management course we<br />

consistently combined theoretical knowledge with<br />

practical application e.g. by simulating a press<br />

conference. It was fantastic to see how the students<br />

realized this project.”<br />

INTERNSHIPS<br />

The three mandatory internships at companies in Germany<br />

and abroad provide many of our students with their<br />

first glimpse of the inner workings of a corporation. You’ll<br />

apply your growing business knowledge in the setting of a<br />

real company and quickly learn how to become a contributing<br />

member of a team of professionals. That’ll ensure<br />

that you leave <strong>Munich</strong> <strong>Business</strong> <strong>School</strong> not only with your<br />

first academic degree, but also with real work experience.<br />

PROFESSIONAL FACULTY<br />

BUSINESS PLAN<br />

In the corporate world, every idea needs a business plan to<br />

come to life. Done right, it can both persuade potential investors<br />

to get involved and help entrepreneurs to fine-tune<br />

their strategy. In short, a business plan helps a company<br />

start out on the right foot. During our workshop, you and<br />

your team will create a business plan based on the economic<br />

knowledge you’ve gained so far. It’s an exciting challenge<br />

that our students welcome. The best part This is<br />

much more than a trial run. Some of the business plans<br />

developed during this workshop have helped to get real<br />

startups going.<br />

Many members of our faculty commute between the classroom<br />

and the boardrooms of international corporations.<br />

This means that you’ll work with up-to-date business concepts<br />

and learn about precisely those best practices that<br />

help companies succeed today. In addition, our faculty’s<br />

strong networks are a valuable asset to students looking<br />

for internships or partner companies for their theses.<br />

13


STUDY PROGRAMS<br />

AT MUNICH<br />

BUSINESS SCHOOL<br />

As a new undergraduate, you probably<br />

don’t have your career path staked out<br />

already. That’s why our range of study<br />

programs is designed to cultivate your<br />

skills in areas that pique your interest. In<br />

addition to general business courses, our<br />

students can choose two of our five areas<br />

of business concentration.<br />

So ask yourself: “Which programs excite<br />

me the most”<br />

14


MARKETING MANAGEMENT<br />

Learn how to sell. In addition to instilling you with marketing<br />

fundamentals, this program lets you work on case studies<br />

for real corporations to develop your marketing<br />

abilities. Test your budding talents on some of the same<br />

problems corporate executives are facing today. Combining<br />

classroom and hands-on learning, this course will show you<br />

how to effectively bring products and services to market.<br />

A good choice if you’re interested in one of these<br />

professions:<br />

Product manager, marketing or sales manager, retail sales<br />

and marketing staff, consulting firm executive, freelance<br />

marketing consultant<br />

Course topics include:<br />

❚ Marketing Foundations<br />

❚ Market Research & Customer Behavior<br />

❚ International Marketing<br />

❚ <strong>Business</strong>-to-<strong>Business</strong> Marketing<br />

FINANCIAL MANAGEMENT<br />

Increasing globalization in the financial sector means that<br />

finance – especially corporate finance, asset management<br />

and controlling – is one of the most dynamic areas of business<br />

today. Our financial management program gives you<br />

the skill set you need in order to excel in this world. With<br />

an eye constantly on future financial developments, MBS<br />

can put professional and executive positions well within<br />

your grasp.<br />

A good choice if you’re interested in one of these<br />

professions:<br />

Professional and executive positions in controlling, finance<br />

management or in-house auditing in companies in all<br />

sectors; auditor positions with financial auditing firms;<br />

consulting and project management with business consulting<br />

firms<br />

Course topics include:<br />

❚ Investment and Finance<br />

❚ Asset Management<br />

❚ Risk Management<br />

❚ Mergers and Acquisitions<br />

MEDIA MANAGEMENT<br />

The internet. Digital television. The news, in all its forms.<br />

The media is a vast, ever-changing discipline, and MBS can<br />

help you master it. This program gives you 360-degree insight<br />

into how the media lives and breathes. Leadership<br />

and communication skills are crucial here, and we’ll prepare<br />

you to take on corporate communications management,<br />

relations with internal and external contacts,<br />

executive media positions, and more.<br />

A good choice if you’re interested in one of these<br />

professions:<br />

Professional and executive positions with media companies<br />

(corporate communications, investor relations and public<br />

relations); television, radio, and print media project<br />

and product management<br />

Course topics include:<br />

❚ International Media Industry<br />

❚ Media Technology<br />

❚ Media Law and Media Ethics<br />

❚ Management and Organization of Media Companies<br />

INTERNATIONAL MANAGEMENT<br />

You will explore both economic and cultural issues in this<br />

interdisciplinary program. You’ll study international trade<br />

issues while developing a sensitivity toward other cultures<br />

that all successful international business people must<br />

possess. With a thorough understanding of global business<br />

dynamics, you’ll be ready to take on a wide range of exciting<br />

positions.<br />

A good choice if you’re interested in one of these<br />

professions:<br />

Specialist for certain countries; export and import department<br />

positions; group controlling; business consulting;<br />

global product manager; head of international subsidiaries<br />

or sales manager for specific regions<br />

Course topics include:<br />

❚ Export Financing<br />

❚ International Trade<br />

❚ Intercultural Management<br />

❚ Doing <strong>Business</strong> in New Markets: China and Russia<br />

ACCOUNTING AND<br />

CORPORATE TAXATION<br />

If you’ve ever considered a career in tax consulting, financial<br />

auditing, corporate finance, or accounting, this is the<br />

program for you. And if consulting interests you, you’ll get<br />

the right background for a career in tax-based asset and<br />

investment consulting.<br />

A good choice if you’re interested in one of these<br />

professions:<br />

Tax consulting or financial auditing; corporate taxation; balance<br />

sheet preparation and auditing; banking; insurance<br />

and investment company positions<br />

Course topics include:<br />

❚ International Accounting<br />

❚ Foundations of Auditing<br />

❚ Accounting and Corporate Taxation Seminar<br />

❚ Corporate Taxation<br />

15


THE WORLD IN<br />

YOUR HANDS:<br />

INTERNATIONAL FOCUS<br />

SELECTED PARTNER UNIVERSITIES<br />

Australia<br />

Bond University, Gold Coast<br />

University of Melbourne<br />

Austria<br />

Management Center Innsbruck<br />

Canada<br />

Brock University, Ontario<br />

Université Laval, Quebec<br />

China<br />

Hong Kong University<br />

Tongji University, Shanghai<br />

Chile<br />

Pontificia Universidad Catolica de Chile,<br />

Santiago<br />

France<br />

European <strong>Business</strong> <strong>School</strong> Paris<br />

Ecole Supérieure de Commerce La Rochelle<br />

EDHEC (Grande Ecole and Espeme<br />

Programs), Lille | Nice | Paris<br />

INSEEC, Bordeaux<br />

Russia<br />

Plekhanov Russian Academy of<br />

Economics, Moscow<br />

Slovenia<br />

University of Ljubljana<br />

South Africa<br />

University of Cape Town<br />

South Korea<br />

Seoul National University<br />

Spain<br />

European <strong>Business</strong> <strong>School</strong> Madrid<br />

Universidad de Granada<br />

Universitat Pompeu Fabra, Barcelona<br />

USA<br />

Boston University<br />

Florida International University<br />

San Diego State University<br />

University of California, Riverside<br />

Hungary<br />

Corvinus University of Budapest<br />

Italy<br />

Università degli Studi di Verona<br />

Mexico<br />

ITESM – Instituto Tecnólogico y de<br />

Estudios Superiores de Monterrey<br />

New Zealand<br />

University of Auckland<br />

Philippines<br />

Ateneo de Manila University,<br />

Quezon City<br />

Poland<br />

Cracow University of Economics<br />

ADDITIONAL STUDY<br />

ABROAD OPTIONS<br />

United Arab Emirates<br />

American University of Sharjah<br />

United Kingdom<br />

Oxford Brookes University<br />

USA<br />

Berkeley College, New York<br />

16


It’s a big world out there, and here at <strong>Munich</strong><br />

<strong>Business</strong> <strong>School</strong> you can begin the lifelong<br />

process of understanding and appreciating<br />

its countless cultures – and the<br />

business forces that connect them. As an<br />

MBS student, you’ll travel to new lands,<br />

learn new languages, and gain new insights<br />

into globalized business.<br />

You’ll join a student body made up of students<br />

from all over the world, and together<br />

you’ll explore the regions that fascinate you<br />

– and gather the resources you’ll need to<br />

face the challenges and opportunities of international<br />

business.<br />

DIVERSITY IN THE CLASSROOM<br />

Different points of view are the fuel that drives us to<br />

groundbreaking new ideas. That’s why we encourage you<br />

to lend your unique perspective to the vast array of voices,<br />

backgrounds, and opinions you’ll find here at <strong>Munich</strong> <strong>Business</strong><br />

<strong>School</strong>. Get ready for lively, often heated discussions<br />

with your peers and instructors. Together, you’ll gain a<br />

deeper appreciation of diversity – in business and the<br />

world at large.<br />

STUDY AND WORK ABROAD<br />

FOCUS ON INTERNATIONAL<br />

MARKETS<br />

At <strong>Munich</strong> <strong>Business</strong> <strong>School</strong>, a healthy portion of your coursework<br />

will be dedicated to studying international markets,<br />

as well as specific economies that are currently impacting<br />

global business. Find out about the business practices and<br />

etiquette that define other cultures. Become an expert in<br />

one of five regions – from Western Europe to the Far East.<br />

Gain confidence in a new language or two. With your drive<br />

and curiosity, we’ll give you everything else you need to<br />

be an international business person.<br />

Many of our students have called their semester abroad<br />

the highlight of their undergraduate experience. It’s easy<br />

to see why – with a globe-spanning selection of partner<br />

universities, we have the resources and contacts to set you<br />

up in the region that fascinates you the most. While you’re<br />

studying there, you’ll also take on an internship within a<br />

local corporation or choose a corporation in another country<br />

that interests you. With this immersive combination of<br />

academics and work experience, you’ll come away with a<br />

deeper understanding of how business works on the global<br />

stage.<br />

17


BROADEN YOUR<br />

BUSINESS HORIZON –<br />

OUR INTERNATIONAL OPTIONS<br />

The international focus of our<br />

Bachelor’s program doesn’t<br />

end at internships and semesters<br />

abroad. At <strong>Munich</strong> <strong>Business</strong><br />

<strong>School</strong>, you’ll delve<br />

deeper into the most vital<br />

business regions of the world<br />

as part of your curriculum.<br />

18


GERMAN AND WESTERN<br />

EUROPEAN BUSINESS STUDIES<br />

This option is for you if you don’t speak enough German to<br />

study in that language. The courses are aimed at making you<br />

an expert on Germany – one of the world’s most prominent<br />

industrialized nations – and its economy. You will acquire<br />

general knowledge in e.g. national geography, culture, economy,<br />

and traditions. In addition, you will explore the broader<br />

Western European context, thus gaining a comprehensive<br />

understanding that’s sure to open many doors for you.<br />

This option will provide you with a level of German<br />

language proficiency to complete an internship here and<br />

once you’ve completed your basic coursework, you can<br />

choose to continue your studies in English, German or a<br />

mix of both languages.<br />

FURTHER OPTION FOR<br />

GERMAN SPEAKING STUDENTS<br />

The following international options are available to you if<br />

you’re fluent in German. To qualify, you’ll need either a<br />

history of German schooling or a TestDaF level 4 or higher.<br />

(We also recognize the DSH Certificate 2 and Zentrale Mittelstufenprüfung.)<br />

So if you can read the following descriptions,<br />

this may be for you!<br />

ASIAN-PACIFIC BUSINESS STUDIES<br />

Asien zählt zu den wirtschaftlich attraktivsten Regionen der<br />

Welt. Vor allem China und Indien haben sich zu international<br />

bedeutsamen Wirtschaftsmächten entwickelt. Diese<br />

internationale Vertiefung wurde auf Basis der Anforderungen<br />

global agierender Unternehmen an hoch qualifizierte<br />

Wirtschaftsfachkräfte im asiatisch-pazifischen<br />

Wirtschaftsraum entwickelt. Sie erlernen die Grundlagen<br />

der chinesischen Sprache (Mandarin) und werden intensiv<br />

mit Wirtschaft, Politik, Recht und Geschichte der Region<br />

vertraut gemacht.<br />

ARABIAN AND MIDDLE EASTERN<br />

BUSINESS STUDIES<br />

Der arabische Raum und insbesondere die Golfregion gehören<br />

zu den interessantesten Wirtschaftsregionen der<br />

Welt. Unternehmen aus dem arabischen Raum beteiligen<br />

sich weltweit an Firmen und viele deutsche und europäische<br />

Unternehmen bauen die Handelsbeziehungen in die<br />

Region aus. Bei dieser Studienoption erlernen Sie die arabische<br />

Sprache und machen sich mit der Kultur dieses<br />

Wirtschaftsraums vertraut.<br />

RUSSIAN AND EASTERN EUROPEAN<br />

BUSINESS STUDIES<br />

Russland und Osteuropa sind attraktive Wirtschaftsregionen<br />

in unmittelbarer Nähe zu Westeuropa. Rohstoffvorkommen<br />

und ein überdurchschnittliches Wachstum,<br />

verbunden mit einem hohen Nachholbedarf sowohl bei<br />

Konsum- als auch bei Investitionsgütern, machen Westeuropa<br />

und insbesondere Deutschland zu bevorzugten Wirtschaftspartnern.<br />

Im Rahmen dieser internationalen<br />

Vertiefung erlernen Sie die Grundlagen der russischen<br />

Sprache und befassen sich intensiv mit Wirtschaft, Politik,<br />

Recht und Geschichte der Region.<br />

SPANISH, FRENCH, OR ITALIAN<br />

BUSINESS STUDIES<br />

In den Studienoptionen Spanish <strong>Business</strong> Studies, French<br />

<strong>Business</strong> Studies und Italian <strong>Business</strong> Studies wird aufbauend<br />

auf vorhandenen Vorkenntnissen der jeweiligen Sprache<br />

ein Niveau erreicht, mit dem ein fremdsprachliches<br />

Auslandssemester und ein Auslandspraktikum im jeweiligen<br />

Sprachraum erfolgreich absolviert werden können. Außerdem<br />

werden Ihnen fundierte Kenntnisse über<br />

Länderkunde und Wirtschaft sowie über Geschäftsgepflogenheiten<br />

in den jeweiligen Wirtschaftsräumen vermittelt.<br />

19


BACHELOR IN<br />

INTERNATIONAL BUSINESS:<br />

THE HIGHLIGHTS<br />

If you open the doors to our classrooms,<br />

you’ll most likely see students engaging in<br />

debates or putting their heads together to<br />

tackle a tough business assignment.<br />

At <strong>Munich</strong> <strong>Business</strong> <strong>School</strong>, we firmly believe<br />

that the more you are personally invested<br />

in a task, the more you take away<br />

from it. That’s why many of our courses<br />

include lively, hands-on projects that encourage<br />

both collaboration and competition.<br />

Learn how to put your ego aside and<br />

work within a team. Enjoy the thrills of<br />

success, and allow yourself to occasionally<br />

fail without succumbing to defeat.<br />

20


Christian Nerlinger<br />

Former MBS student<br />

“Working in groups during our social project “Play<br />

soccer – Get together” was as exciting as it was intense.<br />

The best part of is that the projects really<br />

come to life at MBS. It’s a great motivation to see<br />

how we were using our potential for a good cause<br />

and could help many under-privileged children.”<br />

BUSINESS PLAN<br />

In the corporate world, every idea needs a business plan to<br />

come to life. Done right, it can both persuade potential investors<br />

to get involved and help entrepreneurs to fine-tune<br />

their strategy. In short, a business plan helps a company<br />

start out on the right foot. During our workshop, you and<br />

your team will create a business plan based on the economic<br />

knowledge you’ve gained so far. It’s an exciting challenge<br />

that our students welcome. The best part This is<br />

much more than a trial run. Some of the business plans<br />

developed during this workshop have helped to get real<br />

startups going.<br />

SOCIAL PROJECT<br />

Social responsibility starts with the person in the mirror.<br />

And at <strong>Munich</strong> <strong>Business</strong> <strong>School</strong>, you’ll get the chance to<br />

develop your social consciousness while learning how to<br />

build a business project. When you take this course, you’ll<br />

get to plan a project related to a social or non-profit cause<br />

and bring it to life as part of a team (take a look at the photos<br />

to see other MBS bachelor students bringing their social<br />

projects to life). In the process, you’ll pick up some<br />

crucial project management skills. We are proud to promise<br />

you that the knowledge and experience you gain during<br />

your Bachelor work will help you to make a difference<br />

in the world.<br />

INTERNATIONAL<br />

BUSINESS GAME<br />

Next to heading up an actual company, this computerbased<br />

business game – also used by some of the world's<br />

largest companies – is the best way to understand the<br />

inner workings of corporations. Create a virtual enterprise<br />

as part of a team, put your management instincts to the<br />

test, and see how every decision affects the entire company.<br />

Your goal: increase the market value of your business<br />

until you’ve overtaken the competition. You’ll come face<br />

to face with the joy of success and the anger that comes<br />

with failure. And what you’ll learn will stay with you<br />

throughout your career.<br />

ECONOMIC AND<br />

CULTURAL HISTORY<br />

You’ll build a solid foundation of business knowledge and<br />

experience at <strong>Munich</strong> <strong>Business</strong> <strong>School</strong> – that goes without<br />

saying. But we also provide you with a “big picture” perspective<br />

on how historical developments affect current<br />

events. The course “Economic and Cultural History,” a part<br />

of your curriculum for four semesters, has become a cult<br />

subject among our Bachelor students, in spite of the considerable<br />

workload. It will help you to grow into a wellrounded<br />

individual who’s in the know about the business<br />

world – and the world at large.<br />

21


A DAY IN THE LIFE<br />

OF A BACHELOR STUDENT<br />

22


The alarm goes off. Usually you hit<br />

“snooze” for at least half an hour. But<br />

this time you jump out of bed, excited<br />

and a little nervous. Because today, it’s<br />

your turn to present ideas for a nonprofit<br />

project in front of the class.<br />

You challenge a friend to a brief foosball<br />

competition in the cafeteria. You don’t<br />

have to ask twice.<br />

On the subway to “Westendstrasse”.<br />

The ride will be short, as <strong>Munich</strong> <strong>Business</strong><br />

<strong>School</strong> is right in the center of<br />

town. You’ll have just enough time to go<br />

through your presentation and take a<br />

few bites from your breakfast sandwich.<br />

German <strong>Business</strong> Law is complex, even<br />

daunting at times. But the professor<br />

breaks it down in a way that’s both easy<br />

to understand and relevant – focusing<br />

on business situations that you may encounter<br />

in your career.<br />

Your teammates greet you in the cafeteria.<br />

You have half an hour to talk<br />

about the presentation – and last<br />

night’s party. Everyone is in high spirits,<br />

wondering aloud what the class and<br />

professor will think of the presentation.<br />

The Integrated Project course starts. The<br />

presentations of your fellow students are<br />

fun to watch and also inspiring. A great<br />

mix. Then it’s your turn. You take a deep<br />

breath, and give that presentation everything<br />

you’ve got. The class provides feedback,<br />

praise, and criticism. You’re stoked.<br />

<strong>School</strong>’s out. Phew! The three courses<br />

per day are demanding, no doubt about<br />

it. But the classes are engaging and you<br />

have plenty of support. It’s a great learning<br />

environment: the students keep<br />

each other motivated and the teachers<br />

are happy to lend an ear, even after<br />

school hours.<br />

You’re back home for now. There’s a<br />

reading assignment for tomorrow, and<br />

you want to jot down a few more ideas<br />

for your project.<br />

Lunch break! A couple of classmates invite<br />

you to a café just a few of minutes<br />

away. You get “Weißwürste”, a regional<br />

dish that is a favorite among international<br />

students.<br />

“Students Clubbing” is hosting another<br />

party tonight. But you’ll skip it and go to<br />

the movies with a few other students.<br />

You watch a film in German – a great<br />

way to prepare for your German<br />

language course the next day.<br />

The next two hours are dedicated to<br />

Economics. You’ve heard about the<br />

“supply and demand” principle but this<br />

course goes deeper, helping you gain a<br />

thorough understanding of how a competitive<br />

economy really works.<br />

You set your alarm. Your first class<br />

doesn’t start till 10:30 in the morning.<br />

You turn in, already looking forward to<br />

tomorrow.<br />

23


STUDENT LIFE<br />

Here at MBS, we’ve got everything<br />

you need to work hard,<br />

play hard, and begin your<br />

journey to corporate success.<br />

<strong>Munich</strong> is a university city<br />

that’s also host to dozens of<br />

corporate headquarters.<br />

Every day, the city hums with<br />

the energy of students like<br />

you hurrying to class and discussing<br />

projects in sidewalk<br />

cafés. At night and at the<br />

weekends, you’ll find those<br />

same people competing at<br />

sports, dancing up a storm at<br />

the clubs or throwing dinner<br />

parties.<br />

24


Thomas Pflugbeil<br />

MBS Alumnus<br />

“I will never forget my time studying at <strong>Munich</strong> <strong>Business</strong><br />

<strong>School</strong>: the unique MBS culture that enforces<br />

excellence, the personal campus atmosphere and not<br />

to forget the time we spent downtown with great<br />

people from all around the globe. Three years of our<br />

bachelor program have been passing by very quickly<br />

but the friendships we all made are going to last for<br />

a lifetime.”<br />

WORK<br />

One thing’s for sure: you’re going to learn in ways you’ve<br />

never learned before. The volume of work might surprise<br />

you at first, and that’s why we place such strong emphasis<br />

on teamwork and forging strong relationships with any of<br />

our over eighty instructors. Build teams outside of class,<br />

participate in student associations, and don’t be afraid of<br />

a little heated debate: it will spur you on toward producing<br />

your best work. The more you reach out to others, the<br />

more confident you’ll be in tackling the challenges presented<br />

by your classes.<br />

FUN<br />

While you’re making the grade, don’t forget to leave your<br />

desk every once in a while. Meet up with friends and hit<br />

the town. We highly recommend exploring the city’s museums<br />

and taking in its architecture or taking weekend<br />

trips into the surrounding Alps. If you need to let off some<br />

steam, you’ll have ample access to the sports facilities of<br />

neighboring universities. With a robust group of friends<br />

and a little curiosity, you’ll make discoveries that can enrich<br />

and invigorate your studies.<br />

STUDENT INITIATIVES<br />

To make the most out of your time here, consider joining<br />

one of our five student-run associations. They represent a<br />

wide array of interests, from business to pleasure.<br />

❚ MBS innovate!: This is where future entrepreneurs and<br />

self-starters meet to help each other focus their energies<br />

and develop their ideas<br />

❚ MBS Invest: Here, you’ll take what you’re learning in<br />

the classroom and see how it applies to real-world markets<br />

(this is for you if you keep an eye on the financial<br />

pages)<br />

❚ MBS Strategy: You’ll support MBS on fairs all over Germany,<br />

play an important role during our Open House<br />

Days or consult prospective students. In short - we turn<br />

strategies into action and really live the “MBS Spirit”<br />

❚ U2B: In this student-curated forum, you’ll research MBS<br />

alumni and partner corporations and select real members<br />

of the business community to give talks, answer<br />

questions, and coach you through your own business<br />

ideas<br />

❚ students-clubbing: Great friendships and study-groups<br />

begin here; you’ll tap into a schedule jam-packed with<br />

dinners, athletic events (including the popular “Wintertrophy”<br />

games), parties, club-outings, and much more<br />

25


CAREER PREPARATION<br />

& MBS ALUMNI<br />

Our proudest accomplishment<br />

at <strong>Munich</strong> <strong>Business</strong><br />

<strong>School</strong> is our ever-growing<br />

list of successful alumni –<br />

whether they have started<br />

their own businesses or become<br />

executives at some of<br />

the world’s largest corporations.<br />

At <strong>Munich</strong> <strong>Business</strong> <strong>School</strong>,<br />

we offer courses and seminars<br />

designed to ease you<br />

into the career you dream of.<br />

We help you prepare for your<br />

future so you can hit the<br />

ground running once you’ve<br />

accepted a job.<br />

26


Julia Bossenmaier<br />

MBS Alumna<br />

Senior Specialist Sponsoring, Fairs & Events, <strong>Munich</strong><br />

“Studying at <strong>Munich</strong> <strong>Business</strong> <strong>School</strong> was an important<br />

experience that laid the foundation for my professional<br />

career. I met exceptional individuals, some<br />

of whom I still count among my best friends. And I<br />

now realize the value of the network that I started to<br />

develop at MBS, and the crucial business opportunities<br />

that it has afforded me.”<br />

BUSINESS SKILLS<br />

Life in the office requires different skill sets from life in the<br />

classroom. But rest assured, you’ll enter the business<br />

world fully versed in the negotiation techniques and presentation<br />

skills you’ll need to handle your everyday tasks.<br />

Our <strong>Business</strong> Meeting course gears you up to prepare and<br />

run efficient meetings. Personality Training rounds out our<br />

business communications courses and helps you to develop<br />

your team spirit and leadership instincts.<br />

CAREER PLANNING<br />

Maybe you’ve heard this saying: “If you find a job you love,<br />

you never have to work a day in your life.” We agree entirely,<br />

and our Introduction to Internships seminar will help<br />

you discover your true career aspirations. You can also take<br />

Application Training seminars where you’ll learn how to<br />

handle job interviews and excel in assessment centers. You<br />

need someone to go through your application materials<br />

with you No problem. Our Career Service team will be<br />

happy to help you.<br />

GRADUATE BOOK<br />

The secret weapon in getting job leads is our Graduate Book:<br />

a yearly compendium that lists the details of all our graduates.<br />

You’ll get help putting your first résumé together, and<br />

we’ll even offer a photo session so your smiling face can be<br />

featured along with your work experience and contact<br />

details. The Graduate Book gets sent out to a pool of 700<br />

corporations and counting – you wouldn’t be the first to<br />

receive a job offer as a result of this.<br />

OUR ALUMNI ARE HERE FOR YOU<br />

Perhaps the best way to make sure you excel throughout<br />

your Bachelor experience is to meet others who have<br />

already completed the journey you are embarking upon.<br />

That’s why <strong>Munich</strong> <strong>Business</strong> <strong>School</strong>’s alumni network is<br />

such a valuable resource to our students: you can get advice<br />

and encouragement from people who were in your<br />

shoes not too long ago, and who are currently applying<br />

their academic backgrounds to serious positions within<br />

some of the world’s largest corporations – Microsoft, Audi,<br />

and Yahoo, to name a few.<br />

Even better, our alumni can plug you into their networks,<br />

bringing you that much closer to promising internships and<br />

choice entry-level positions. Thanks to our association<br />

Friends and Supporters of <strong>Munich</strong> <strong>Business</strong> <strong>School</strong>, you’ll<br />

be invited to various events where you can meet MBS<br />

alumni and ask any burning questions you have about life<br />

at the university and beyond. These connections will prove<br />

to be crucial turning points in your future career.<br />

So where, exactly, are our alumni now Here’s a handful<br />

of the corporations that employ former MBS students:<br />

❚ 3i Deutschland GmbH, <strong>Munich</strong> ❚ Allianz Dresdner Informationssysteme<br />

GmbH, <strong>Munich</strong> ❚ Asia Trade Center, Cologne<br />

❚ Audi AG, Ingolstadt ❚ Austrian Airlines AG, Vienna ❚<br />

Axel Springer AG, Berlin ❚ Bankhaus Reuschel & Co., <strong>Munich</strong><br />

❚ BMW AG, <strong>Munich</strong> ❚ BMW Financial Services Italia<br />

S.p.A., San Donato Milanese ❚ Bosch Sicherheitssysteme<br />

GmbH, Ottobrunn ❚ British Telecom GmbH & Co KG, <strong>Munich</strong><br />

❚ Capgemini UK, London ❚ Cognos GmbH, Frankfurt ❚<br />

Commerzbank AG, Paris ❚ CSC Austria AG, Vienna ❚ DaimlerChrysler<br />

Bank AG, Frankfurt ❚ Deloitte & Touche GmbH,<br />

<strong>Munich</strong> ❚ Deutsche Bank AG, London ❚ E.ON Energie AG,<br />

<strong>Munich</strong> ❚ Ermenegildo Zegna, London ❚ Ernst & Young AG,<br />

<strong>Munich</strong> ❚ Gruner + Jahr AG & Co. KG, Hamburg ❚ Hypo-<br />

Vereinsbank AG, <strong>Munich</strong> ❚ Horváth & Partners GmbH, <strong>Munich</strong><br />

❚ Hubert Burda Media GmbH & Co. KG, <strong>Munich</strong> ❚<br />

Infineon Technologies AG, <strong>Munich</strong> ❚ Intel GmbH, <strong>Munich</strong> ❚<br />

KPMG Deutsche Treuhand-Gesellschaft AG, Frankfurt ❚<br />

McKinsey & Company, <strong>Munich</strong> ❚ Microsoft AG, <strong>Munich</strong> ❚<br />

O 2 Germany GmbH & Co. KG, <strong>Munich</strong> ❚ Premiere Fernsehen<br />

GmbH & Co. KG, <strong>Munich</strong> ❚ PricewaterhouseCoopers<br />

AG, Frankfurt ❚ ProSiebenSat.1 Media AG, <strong>Munich</strong> ❚ Reckitt<br />

Benckiser Australia, Sydney ❚ Rodenstock GmbH, <strong>Munich</strong> ❚<br />

Roland Berger Strategy Consultants, <strong>Munich</strong> ❚ Scout 24<br />

Media, <strong>Munich</strong> ❚ Siemens Mobile AG, <strong>Munich</strong> ❚ Société Générale,<br />

London ❚ Volkswagen AG, Wolfsburg ❚ Webmiles<br />

GmbH, <strong>Munich</strong> ❚ Yahoo Inc., Sunnyvale, California ❚ etc.<br />

27


GETTING INTO MUNICH<br />

BUSINESS SCHOOL:<br />

THE ADMISSION TEST<br />

So you’ve decided to attend MBS’s Bachelor<br />

program Good for you! After<br />

you’ve completed your online application<br />

and passed the initial selection process,<br />

an admission test will determine whether<br />

you’ll be studying with us. It consists of<br />

the following two parts.<br />

WRITTEN EXAMINATION<br />

❚ General Knowledge (45 minutes): a multiple choice<br />

test dealing with general knowledge and basic understanding<br />

of business administration and economics<br />

❚ Applied Mathematics (45 minutes): basic calculation<br />

rules, fractions, binomial series, powers, roots, logarithms,<br />

indexing, sums, financial mathematics, differential<br />

calculus, integral calculus<br />

❚ Essay (45 minutes): topics are based on current events<br />

in global business<br />

❚ Placement Test for a Second Foreign Language (45 minutes):<br />

only for French, Spanish and Italian <strong>Business</strong><br />

Studies<br />

If you can’t come to Germany:<br />

❚ SAT: minimum 1720 points (www.collegeboard.com)<br />

❚ TestAS (www.testas.de)<br />

ASSESSMENT DAY<br />

❚ Personal interview discussing your motivation for<br />

entering our bachelor program<br />

❚ Team exercises and role-playing games with a group of<br />

fellow applicants<br />

❚ Presentation of the team exercise results and of a case<br />

study<br />

Greetings, MBS Applicant!<br />

For the week leading up to the exam, I read<br />

the most recent issues of “The Economist”,<br />

“The Financial Times”, and “The Times”.<br />

I think with a little business knowledge it’s<br />

easy to nail the exam. I suggest you also take<br />

some online quizzes for the general<br />

knowledge section of your exam. It’s best to<br />

do them in English so you’re familiar with the<br />

vocabulary and use of terms.<br />

On the next page you’ll find more<br />

recommendations to point you in the right directions.<br />

It all depends on good performance,<br />

creativity, and a solid foundation<br />

of knowledge.<br />

Best regards and good luck,<br />

Moritz Wehle<br />

28<br />

If you can’t come to Germany:<br />

❚ A personal interview of about 1 hour via video conference<br />

(e.g. with Skype)


HOW TO ACE THE<br />

ADMISSION TEST<br />

First of all: relax. Your solid interest in international business<br />

matters, a healthy dose of common sense and a couple<br />

of weeks of preparation will be your key to mastering<br />

<strong>Munich</strong> <strong>Business</strong> <strong>School</strong>’s admission test.<br />

Here are a few recommendations to get you in the right<br />

frame of mind.<br />

2. The following functions state the appropriate derivations:<br />

a. f (x) = x 3 - 2x 2 + 3x + 1 b. f (x) = ––<br />

1 x<br />

+ x<br />

f’ (x) =<br />

f’’ (x) =<br />

General Knowledge<br />

Examples<br />

1. What do you understand by „Hermeneutic“<br />

a. Knowledge of seafaring<br />

b. A type of text interpretation<br />

c. The study of the supernatural<br />

d. A form of art<br />

2. What was the term given to the persecution of heretics<br />

lead by the church authorities with state support from the<br />

13th – 17th centuries<br />

a. Prohibition<br />

b. Secularization<br />

c. Incarnation<br />

d. Inquisition<br />

3. Which is the longest river in the world<br />

a. The Nile<br />

b. The Amazon<br />

c. The Mississippi<br />

d. The Yangtse<br />

4. What is „OPEC“<br />

a. An organisation of oil exporting countries<br />

b. A committee for deciding exchange rates inside Europe<br />

c. An organisation for economic cooperation<br />

d. A Latin American economic association<br />

Preparation<br />

The following websites offer free general knowledge quizzes<br />

with which you can get a feeling for our test: www.wissen.de;<br />

www.munich-business-school.de/general-knowledge<br />

Applied Mathematics<br />

3. Solve the following equations:<br />

a. ((-a) 3 ) 2 = ––<br />

1 b. 14 = 6 + ––<br />

16<br />

64<br />

a<br />

c. a 2 + a 3 = 16 x (1 + a)<br />

Preparation<br />

The Book “Essential Mathematics for Economic Analysis”<br />

(ISBN-13: 978-0273713241; Chapters 1, 2, 3 and 6.6) offers<br />

good exercices to practice for our admission test. If you have<br />

not had differential calculus yet, don’t worry on this part.<br />

You will definitely pass the exam anyway.<br />

Essay<br />

Example<br />

A middle-class vehicle made by the Chinese automotive<br />

manufacturer Brilliance (recommended sales price approx.<br />

EUR 20.000) was recently poorly rated in a crash test performed<br />

by the ADAC (Allgemeiner Deutscher Automobil<br />

Club – General German Automobile Association). The<br />

media made some negative comments in reporting the results<br />

(“Cardboard box from the land of the rising sun”).<br />

In your opinion, will Chinese automotive companies play a<br />

noteworthy role in the German market in the next few<br />

years<br />

Preparation<br />

Bookmark these online publications:<br />

www.cnn.com, www.businessweek.com, www.ft.com,<br />

www.economist.com<br />

Examples<br />

1. The company Knackeback AG produces noiseless, edible<br />

crispbread and earns EUR 100 for each sold pallet of<br />

crispbread. The manufacturing sales costs per pallet are<br />

20x + 0.25x 2 EUR.<br />

a. Calculate the production level that will maximize profits.<br />

b. The tax per pallet is EUR 10. What is the optional production<br />

level now<br />

29


WELCOME TO MUNICH<br />

MBS is located in one of Germany’s<br />

most beautiful cities.<br />

It offers the best of both<br />

worlds: the serenity of a classical<br />

city, and the energy of a<br />

cultural hotspot and international<br />

business hub.<br />

Surrounded by the majestic<br />

peaks of the Alps, full of<br />

quirky details, and steeped in<br />

tradition, <strong>Munich</strong> is perfect<br />

for anyone who wants to<br />

learn in an inspiring setting.<br />

30


Rachel Chang<br />

MBS Alumna<br />

“As a Brazilian citizen I immediately felt at home in<br />

<strong>Munich</strong>. It is a beautiful and manageable metropolis<br />

– an ideal place for learning and living. I really enjoy<br />

the fact that it is so close to nature. There are many<br />

parks in town. The Alps and the Bavarian lakes are<br />

just outside the city limits. Anyone who enjoys sports,<br />

culture and a true quality of life will find plenty to do<br />

in <strong>Munich</strong> and vicinity.”<br />

BUSINESS HUB<br />

Strewn with German corporations (e.g. BMW, Allianz, Siemens)<br />

and Global Players (Microsoft, General Electric,<br />

Intel, Google), <strong>Munich</strong> is one of Europe’s most vibrant<br />

economic centers. The leading industries are new technologies,<br />

media, life sciences, and automotive. But small<br />

and large companies from all industries find <strong>Munich</strong>’s<br />

business environment stimulating.<br />

In line with our commitment to real world relevance, <strong>Munich</strong><br />

<strong>Business</strong> <strong>School</strong> has been cultivating close relations<br />

to the region’s corporations for years – and our students<br />

benefit from our robust network when they look for internships,<br />

partner companies for their theses, and employment<br />

after graduation.<br />

MAJESTIC SURROUNDINGS<br />

With the Alps around the corner and picturesque Bavarian<br />

towns dotting the landscape just outside of <strong>Munich</strong>, you’ll<br />

have plenty of opportunity for exciting day trips and<br />

weekend outings. Ski and snowboard to your heart’s content<br />

in the cold season and go hiking and camping during<br />

the summer months. Light and heavy rail will take you<br />

everywhere safely and inexpensively. And why not investing<br />

in a bicycle so you can get around easily and take in<br />

the beauty of the city and its surroundings at your own<br />

pace and with the wind in your face It’s the common<br />

means of transportation for students in <strong>Munich</strong> and you’ll<br />

find bike lanes all over town.<br />

EXTRACURRICULAR GOLDMINE<br />

Even when you’re new to <strong>Munich</strong>, a wealth of extracurricular<br />

activities – organized by our student initiative “Students<br />

Clubbing” and ranging from “Running Dinners” to<br />

attending the many cultural events – will save you from<br />

feeling lost or lonely. An annual highlight is the MBS Wintertrophy,<br />

a long weekend in the snowy Alps that our students<br />

organize every February. Students from universities<br />

all over Germany and Europe are invited. In fact, the MBS<br />

Wintertrophy has grown to be the largest wintersports<br />

event of all business universities in Germany.<br />

<strong>Munich</strong> also offers countless sights, museums, restaurants,<br />

bars ... and let’s not forget “Oktoberfest”, the world’s largest<br />

festival. Yes, you will study hard at <strong>Munich</strong> <strong>Business</strong><br />

<strong>School</strong>, but you will also have the time of your life in <strong>Munich</strong>.<br />

31


INTERNATIONAL<br />

SPECIFICS<br />

If you’re coming to MBS from<br />

another country, there are a<br />

few essentials you’ll need to<br />

take care of. And while these<br />

responsibilities will be yours<br />

to deal with, we’re here to<br />

point you in the right direction<br />

and provide help when<br />

you need it. Here’s a brief<br />

overview of what you’ll need<br />

to do.<br />

32


Amparo Nájera-Alesón<br />

Former Visiting Student<br />

“I really enjoyed the close contacts with local students<br />

and the colorful composition of the student<br />

body, which comprised people from many different<br />

countries. I learned a lot of new things about culture<br />

and the German economy. Every day, my German<br />

language skills improved thanks to the intensive<br />

language courses they offer at MBS.”<br />

VISAS<br />

German law requires non-EU nationals to apply for a Student<br />

Visa (Visum für Studienzwecke). As visa requirements<br />

differ for each country, you have to contact the German<br />

Embassy in your country to obtain correct information. The<br />

Federal Foreign Office (Auswärtiges Amt) provides a table<br />

of countries that shows which citizens require/do not<br />

require visas to enter Germany.<br />

Since the visa process can be rather lengthy, we recommend<br />

that you obtain general information on how to apply<br />

for a student visa well in advance of the date you wish to<br />

begin your academic studies. The actual visa process can<br />

only be started after you have received the letter of<br />

acceptance from <strong>Munich</strong> <strong>Business</strong> <strong>School</strong>.<br />

Do not enter Germany with a tourist visa, because it cannot<br />

be changed into a residence permit for studies, not<br />

even if you are in possession of the admission certificate to<br />

a German university. In such a case you would have to<br />

return to your home country!<br />

The German Embassy issuing your visa will send the visa<br />

application directly to the Alien Registration Office (Ausländerbehörde)<br />

of the German town you wish to reside.<br />

Once you are in Germany, you will have to register with<br />

the Ausländerbehörde where you will also receive more<br />

information on how to extend your visa.<br />

HOUSING<br />

Accepted incoming students have the option to either find<br />

a place on their own, or take advantage of off-campus housing<br />

through a property management company which MBS<br />

has partnered with. Students wanting to take advantage<br />

of this housing option can reserve accommodation in advance.<br />

Prices start at EUR 420 per month for a furnished<br />

single room.<br />

COST OF LIVING<br />

We estimate that your living costs will be around EUR 950<br />

per month. Your budget will mostly depend on how you<br />

manage your free time (e.g. travelling, eating out, opera,<br />

concerts, using sports facilities, visiting museums and<br />

clubs). Below is an example of an exchange student’s<br />

monthly budget:<br />

Rent (for a single room): EUR 420<br />

Groceries/food: EUR 300<br />

Public transportation: EUR 30<br />

Phone/Internet: EUR 50<br />

Miscellaneous: EUR 150<br />

Estimated monthly budget: EUR 950<br />

HEALTH INSURANCE<br />

All students must have health insurance for their studies in<br />

Germany and either submit proof of acceptable health insurance<br />

from their country or purchase health insurance in<br />

Germany. Without health insurance, students may not register<br />

for courses at <strong>Munich</strong> <strong>Business</strong> <strong>School</strong>.<br />

For more information, please visit our website<br />

www.munich-business-school.de/for-internationals<br />

33


OtHeR mbs sTuDY Programs:<br />

eXCeLLent bUSineSS eDUCAtiOn<br />

masTer<br />

inTernaTional business<br />

the Master international business (Mib) program at<br />

MbS is a business program preparing future leaders for<br />

the challenges of modern management roles. it targets<br />

bachelor graduates who aim for leading positions in<br />

international companies. therefore, knowledge of complex<br />

global interrelations, expert knowledge, and soft skills are<br />

central elements in our Mib study program. the program<br />

includes one study semester and an internship abroad<br />

as well as the option to obtain a second degree abroad.<br />

All Mib students at MbS can choose their preferred<br />

study language and business specializations. the program<br />

is accredited by FibAA (Foundation for international business<br />

Administration Accreditation).<br />

masTer sPorTs business<br />

anD communicaTion<br />

the Master program Sports business and Communication<br />

combines sports, media and business in a<br />

unique way, making it the first of its kind in germany.<br />

On a broad economic fundament, the studies<br />

focus on the essential stakeholders in sports, media,<br />

and business as well as their interaction. A semester<br />

and an internship abroad are included in the<br />

program, which prepares its graduates for the specific<br />

requirements in the professional field of sports business.<br />

the MbS Master Sports business and Communication<br />

program is accredited by FibAA (Foundation for international<br />

business Administration Accreditation).<br />

execuTive mba<br />

general managemenT<br />

execuTive mba<br />

HealTH care managemenT<br />

the 24-month part-time executive MbA in Health Care<br />

Management addresses employees and managers in all<br />

healthcare-related fields and is taught in german and<br />

english. Participants complete a management practiceoriented<br />

study program specifically tailored to the needs<br />

and characteristics of the health care sector. An international<br />

week at boston University <strong>School</strong> of Management<br />

offers an international perspective and further networking<br />

opportunities. the executive MbA Health Care<br />

Management program is accredited by FibAA (Foundation<br />

for international business Administration Accreditation).<br />

execuTive eDucaTion<br />

<strong>Munich</strong> business <strong>School</strong>’s executive excellence Development<br />

(eeD) Program was developed as a response to<br />

the growing industry demand. From individual courses<br />

to certified programs and Corporate MbAs, we put<br />

together tailor-made packages perfectly matching our<br />

partner companies´ needs. the modular structure of the<br />

eeD Program allows companies to start out on a single<br />

course with selected employees with the option to complete<br />

their Corporate MbA at a later stage.<br />

Our popular eeD courses include:<br />

• Customer Relationship Management<br />

• Operations Management<br />

• Organizational Analysis<br />

• intercultural Competence<br />

• Language Skills<br />

• Presentation & Facilitation of Meetings<br />

the MbA general Management program is designed for<br />

leading positions with clear goals, as well as both excellent<br />

business knowledge and management skills. this<br />

program is designed as a 24 month part-time course for<br />

working professionals and is conducted through english.<br />

A two-week stay abroad at SDA bocconi and Singapore<br />

Management University provides an additional international<br />

perspective and the opportunity for students to network<br />

more extensively.<br />

34


U<br />

Westendstr.<br />

U4,U5<br />

Westendstraße<br />

Elsenheimerstraße<br />

Rüdesheimer Straße<br />

Tübinger Straße<br />

Barthstraße<br />

Hansastraße<br />

Landsberger Straße<br />

Westendstraße<br />

Ridlerstraße<br />

Garmischer Straße<br />

U<br />

S Heimeranplatz<br />

U4,U5,S7,S27<br />

P<br />

munich business school<br />

elsenheimerstraße 61<br />

80687 <strong>Munich</strong><br />

germany<br />

+49 (0) 89 547678-0<br />

info@munich-business-school.de<br />

www.munich-business-school.de<br />

Directions<br />

From munich airport<br />

• taxi (about 35 minutes)<br />

• S1 or S8 suburban train to <strong>Munich</strong> Central<br />

Station "Hauptbahnhof" (about 40 minutes)<br />

From <strong>Munich</strong> Central Station "Hauptbahnhof"<br />

• Underground lines U4 or U5, stop Westendstraße<br />

(about 5 minutes)<br />

• Suburban train S7 or S27, stop Heimeranplatz<br />

(about 5 minutes plus 8 minutes walking<br />

or change to underground lines U4 or U5)<br />

Christine Heber<br />

Advisor Prospective bachelor Students<br />

Christine.Heber@munich-business-school.de<br />

+49 (0)89 547678-272<br />

Prof. Dr. arnd albrecht, mba<br />

Academic Director bachelor Program<br />

Arnd.Albrecht@munich-business-school.de<br />

+49 (0)89 547678-0<br />

Jennifer engels<br />

Admission Services bachelor, Services and Administration<br />

Jennifer.engels@munich-business-school.de<br />

+49 (0)89 547678-0<br />

elvira stephenson-soetewey, mba<br />

international Office<br />

elvira.Stephenson@munich-business-school.de<br />

+49 (0)89 547678-11<br />

<strong>Munich</strong> business <strong>School</strong> is a member of:<br />

<strong>Munich</strong> business <strong>School</strong> is accredited by:<br />

Membership does not imply accreditation<br />

MbS is bavaria’s first state-accredited private<br />

university and and the first to receive unlimited<br />

state accreditation<br />

35


<strong>Munich</strong> <strong>Business</strong> <strong>School</strong><br />

University of Applied Sciences<br />

your<br />

bacHelor PrevieW DaY<br />

At MbS<br />

come To municH anD give us a TrY<br />

Choosing the right university is a serious decision – and often a serious headache.<br />

Fortunately, our Preview Days for future bachelor students can make your<br />

decision a lot easier. this is your chance to get a real taste of <strong>Munich</strong> business<br />

<strong>School</strong> and <strong>Munich</strong> itself. Meet your future colleagues. Sit in on a couple of<br />

compelling lectures. get the answers to all of your questions about MbS and<br />

the life of a bachelor student. With this ground-level perspective, you’ll be able<br />

to make the right choice with confidence.<br />

Your Preview Day at a glance<br />

• Meet the advisor for prospective bachelor students and find out what<br />

you can expect from <strong>Munich</strong> business <strong>School</strong> and our bachelor program<br />

• Sit in on a lecture given by one of our professors on a topic of “intercultural<br />

Communication” and get ready to raise your hand and participate!<br />

• Join our current bachelor students at lunch and get the inside scoop on<br />

student life at MbS<br />

• take in another lecture – now on a topic of „international business“<br />

• Finally, ask any questions you have about the program. You’ll also have<br />

the opportunity to make an appointment for a personal consultation.<br />

To keep an eye on our deadlines and find out the dates for the Preview<br />

Days, check out to www.munich-business-school.de/events<br />

Contents are up-to-date as of January 2012 and are subject to alterations without prior notice.

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