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Uncoated paper of LWC QUALITY - SCA Forest Products AB

Uncoated paper of LWC QUALITY - SCA Forest Products AB

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NEW PM 11 IN LAAKIRCHEN<br />

NEW PM 11 IN LAAKIRCHEN<br />

○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○<br />

<strong>Uncoated</strong> <strong>paper</strong> <strong>of</strong><br />

<strong>LWC</strong> <strong>QUALITY</strong><br />

A child is born! When <strong>SCA</strong> Graphic Laakirchen<br />

<strong>of</strong>ficially unveiled its new PM 11 it also premiered<br />

GraphoNova, a brand new uncoated<br />

<strong>paper</strong> that’s already being dubbed<br />

“the successor to <strong>LWC</strong>”.<br />

TEXT Elisabet Tapio Neuwirth PHOTO Ronnie Zeiller<br />

STAFF AT <strong>SCA</strong> Graphic Laakirchen wear<br />

the look <strong>of</strong> proud new parents. Their<br />

“child”, unveiled on September 20 after<br />

intensive preparations and testing, is a<br />

brand new product – GraphoNova.<br />

And there’s something rather special<br />

about this particular baby.<br />

“For the first time, printers and publishers<br />

can get the same performance<br />

from an uncoated <strong>paper</strong> as they could<br />

previously only get with <strong>LWC</strong> <strong>paper</strong>,”<br />

says Wolfgang Kühnel, head <strong>of</strong> technical<br />

customer service at <strong>SCA</strong> Graphic<br />

Laakirchen.<br />

“With pm 11 we’ve created a completely<br />

new printing <strong>paper</strong> for use in<br />

heatset web <strong>of</strong>fset.”<br />

STRIKING A BALANCE<br />

GraphoNova was the product <strong>of</strong> in-depth<br />

market research lasting several months<br />

and involving a selection <strong>of</strong> printers and<br />

publishers across Europe. <strong>SCA</strong> Graphic<br />

Laakirchen put customer needs at the<br />

heart <strong>of</strong> the process, so both the technology<br />

and the machine’s specification<br />

have been adapted to the requirements<br />

<strong>of</strong> those using the <strong>paper</strong>.<br />

What, then, is so special about<br />

GraphoNova Kühnel explains: “You<br />

have to differentiate between two different<br />

interest groups. Publishers, who<br />

<strong>of</strong>ten do their own <strong>paper</strong> buying, look<br />

first at the <strong>paper</strong>’s optical qualities.<br />

Printers, on the other hand, attach greater<br />

importance to the <strong>paper</strong>’s production<br />

qualities when it goes through the presses.<br />

We have customers in both these<br />

Wolfgang Kühnel, head <strong>of</strong> technical customer service,<br />

Dr Sigo Gatterer, head <strong>of</strong> marketing, Helmut Sageder, in<br />

charge <strong>of</strong> the PM 11 project, Josef Hafellner, production<br />

manager PM 11.<br />

10 <strong>SCA</strong> Customer Magazine 3/2002 Graphic Paper


NEW PM 11 IN LAAKIRCHEN<br />

NEW PM 11 IN LAAKIRCHEN<br />

○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○<br />

○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○<br />

product segments so we have tried to<br />

strike a good balance between them.”<br />

The result <strong>of</strong> this effort is Offline<br />

Multinip Calendered <strong>paper</strong>, or OMC<br />

for short. This is a new class <strong>of</strong> <strong>paper</strong><br />

that combines environmental and lowresource-use<br />

production techniques<br />

with the market’s need for ultra-high<br />

printing and pressing quality – even in<br />

modern <strong>of</strong>fset plants.<br />

“This makes our new product an interesting<br />

and good value alternative to<br />

conventional <strong>LWC</strong> <strong>paper</strong>,” observes<br />

Kühnel.<br />

HIGH WHITENESS AND OPACITY<br />

In the past, only <strong>LWC</strong> <strong>paper</strong> has managed<br />

to <strong>of</strong>fer whiteness <strong>of</strong> 75-80 percent.<br />

Those days are now gone.<br />

“We can now genuinely talk <strong>of</strong> a<br />

‘replacement for <strong>LWC</strong>’,” says Kühnel.<br />

“We’ve got there by the careful selection<br />

<strong>of</strong> filler plus the use <strong>of</strong> environmentally<br />

friendly bleaching techniques and minimising<br />

the loss <strong>of</strong> whiteness during<br />

the production process.<br />

“GraphoNova’s high whiteness,<br />

combined with its ultra-high opacity<br />

(in excess <strong>of</strong> 92 percent at 56g/m 2 ), is<br />

primarily due to the separate multinip<br />

calendaring process. Whiteness is enhanced<br />

by a slightly blue ground colour<br />

to the <strong>paper</strong>, and this allows good,<br />

high-contrast picture reproduction.”<br />

The special surface calendering enables<br />

the <strong>paper</strong> to be glazed and compressed<br />

well. GraphoNova’s glossiness<br />

exceeds 52 percent.<br />

“The <strong>paper</strong> is only compressed to<br />

a limited extent,” Kühnel continues.<br />

“This means the <strong>paper</strong> retains high opacity,<br />

and it also affects its volume and<br />

thus the <strong>paper</strong>’s stiffness in a positive<br />

way. Compression is concentrated on<br />

the area where the interaction occurs<br />

between printing inks and the <strong>paper</strong>,<br />

resulting in a greater proportion <strong>of</strong> the<br />

ink adhering to the surface <strong>of</strong> the <strong>paper</strong>.<br />

Together with the high glossiness, this<br />

achieves a print gloss that couldn’t previously<br />

be attained using uncoated <strong>paper</strong>.”<br />

CAN HANDLE <strong>LWC</strong> INKS<br />

Printing <strong>paper</strong> comes under great strain<br />

in <strong>of</strong>fset presses. Wetting with water<br />

and sticky printing inks places heavy<br />

demands on uncoated <strong>paper</strong>, something<br />

that <strong>SCA</strong> Graphic Laakirchen has overcome<br />

by developing a new type <strong>of</strong> surface<br />

sizing and treatment to make the<br />

<strong>paper</strong> surface water-repellent.<br />

“GraphoNova can even be printed<br />

on using <strong>LWC</strong> inks with no problems,”<br />

reveals Kühnel. “The cleaning interval<br />

can be increased by up to 100 percent<br />

too, which minimises downtime and<br />

increases productivity at the printing<br />

presses.”<br />

Because pm 11 is a totally new <strong>paper</strong><br />

machine it can carry out sheeting and<br />

draining in its own pressing section<br />

under controlled conditions.<br />

“The result is a uniform <strong>paper</strong> web<br />

in all respects. The vertical and horizontal<br />

pr<strong>of</strong>iles must be precise and unvarying<br />

in a way that was unthinkable<br />

The outstanding piece.<br />

A milestone in the development <strong>of</strong> high quality<br />

publication <strong>paper</strong>s.<br />

GraphoNova sets a new standard and broadens <strong>SCA</strong>’s product<br />

range to satisfy our customers’ needs.<br />

Welcome to the new <strong>paper</strong> era.<br />

<strong>SCA</strong> FOREST PRODUCTS<br />

www.publication<strong>paper</strong>s.sca.com<br />

in the past. Both sides <strong>of</strong> the <strong>paper</strong> must<br />

be identical for smooth and wrinklefree<br />

printing. This also increases<br />

efficiency in the printing process.”<br />

Kühnel is proud <strong>of</strong> GraphoNova and<br />

his colleagues in Laakirchen and elsewhere.<br />

“We’ve worked closely with<br />

Voith, the company that built pm 11,<br />

and been supported by our own research<br />

department in Sweden, <strong>SCA</strong><br />

Graphic Research. Together, we’ve<br />

combined several production variables<br />

in an intelligent way – from the<br />

machine concept, to the combination<br />

<strong>of</strong> raw materials and to the <strong>paper</strong> itself.<br />

GraphoNova is leading the way<br />

into a new <strong>paper</strong> era.”<br />

Step 3 – everything falls into place. The new GraphoNova supplements <strong>SCA</strong>’s product<br />

range.<br />

<strong>SCA</strong> Customer Magazine 3/2002 Graphic Paper<br />

11

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