WatchGuard Brand Guidelines - WatchGuard Technologies

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WATCHGUARD® Trademarks
The WatchGuard name, logo, and partner program names are registered trademarks of WatchGuard
Technologies. In order to help protect the integrity of our programs, WatchGuard asks that those
who make reference to our trademarks and use our logos adhere to the following guidelines:
TRADEMARK USAGE AND STYLE GUIDE FOR USE ON THE WEB AND IN PRINT
The parameters for use of any WatchGuard trademark are as follows:
• You may not use a WatchGuard name or logo as part of either your name or your company’s name.
• Any WatchGuard logo must be accurately shown in proportion and orientation. Distorting or
rotating the logo is not permitted.
• The WatchGuard name or any WatchGuard logo must not be incorporated into any other mark
or symbol. It may not be used as a border on or around any item.
• No WatchGuard Logo or Trademark may be used as a domain name or as a part of a domain name.
WHO CAN USE WATCHGUARD LOGOS
Only authorized users can use or display a WatchGuard logo or trademark. How you use any
WatchGuard logo reflects both on our company and your organization. Use it proudly to show
your commitment to quality service and excellence. We encourage you to involve your entire
organization in helping WatchGuard raise the profile and enhance the image of the association.
Channel Partners can find logos for business use by logging on to
the Partner web site at www.watchguard.com/partners.
WHO IS AN AUTHORIZED USER
To be considered an “authorized user” an individual or company must be part of the WatchGuard
Secure Partner Program (WSP), WatchGuard Managed Security Service Provider, or WatchGuard
National Reseller Program (NRP) and qualify under one or more of the following categories:
• WatchGuard Resellers – A company that has met the necessary qualifications to be recognized by
WatchGuard as a Certified WatchGuard Reseller in good standing. Authorized users in this category
can use the appropriate level Certified WatchGuard Reseller logo on printed business materials
such as letterhead, invoices, customer correspondence, brochures advertising, and web site.
• WatchGuard Managed Security Services Program – A company that
has met the necessary qualifications to be recognized by WatchGuard as a Certified
WatchGuard MSSP. Authorized users in this category can use the Certified WatchGuard MSSP
logo on printed business materials such as letterhead, invoices, customer correspondence,
brochures, advertising, and web site.
• WatchGuard National Reseller – A company that has met the necessary qualifications to be
recognized by WatchGuard as a Certified WatchGuard National Reseller. Authorized users in this
category can use the Certified WatchGuard logo on printed business materials such as letterhead,
invoices, customer correspondence, brochures advertising and web site.