WORLD PRESS TRENDS - World Association of Newspapers

CHINA
NUMBER OF TITLES AND CIRCULATION
Change (%)
1998 1999 2000 2001 2002 98/2001 00/2001
Number of titles
Total dailies 740 805 909 975 - 31.76 7.26
National dailies 72 82 82 88 - 22.22 7.32
Regional dailies * 668 723 827 887 - 32.78 7.26
Non-dailies 1,313 1,233 1,098 1,014 - -22.77 -7.65
National non-dailies 138 138 124 122 - -11.59 -1.61
Regional non-dailies * 1,175 1,095 974 892 - -24.09 -8.42
Circulation (000)
Total dailies 62,989 70,090 75,603 82,047 - 30.26 8.52
National dailies 13,822 16,422 15,248 14,978 - 8.36 -1.77
Regional dailies * 49,167 53,668 60,355 67,068 - 36.41 11.12
Non-dailies 119,118 116,234 103,284 99,258 - -16.67 -3.90
National non-dailies 16,867 13,697 13,382 14,292 - -15.27 6.80
Regional non-dailies * 102,250 102,537 89,901 84,966 - -16.90 -5.49
Source: China Statistical Data Collection of Press and Publication 1999-2002
* regional includes provincial, district and county
Note: the circulation figures for 1998-2001 are issued by the General Administration of Press and
Publishing, under the State Council. Figures in previous books were provided by different
sources using different definitions and methodologies, and are not compatible with these figures.
Number of daily titles and circulation
Titles
Circulation
Titles
1,200
1,000
800
600
400
200
0
1998 1999 2000 2001
90,000
80,000
70,000
60,000
50,000
40,000
30,000
20,000
10,000
0
Circulation (000s)
MORE FACTS
Change (%)
1997 1998 1999 2000 2001 97/2001 2000/01
Advertising revenues (Rmb million)
All newspapers 9,680 10,440 11,230 14,650 15,770 62.91 7.65
All newspapers § 9,521 10,351 11,292 14,687 15,770 65.64 7.38
§ at constant 2001 prices Before discounts (15%-30%)
Dailies: Advertising revenues at current and constant 2001 prices (Rmb
million)
16,500
15,500
14,500
13,500
12,500
11,500
10,500
9,500
1997 1998 1999 2000 2001
Current
Constant
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WORLD ASSOCIATION OF NEWSPAPERS - WORLD PRESS TRENDS 2003