WORLD PRESS TRENDS - World Association of Newspapers

MOLDOVA
Top ten non-dailies (2002)
Cover Price
Full page rate
Title Publisher Circulation Readership Lei US$ Format Mono Colour
Komsomolskaya Pravda IMKP Basarabia 51,190 153,170 2.50 0.18 A3 US$0.40 -
Makler - 50,000 150,000 3.00 0.21 A3 6.45 lei -
Flux GP Flux 39,700 99,250 2.00 0.14 Tabloid US$0.42 US1.00
Komunist Partie Comuniste 26,000 78,000 1.00 0.07 A3 - -
Timpul Timpul info Magazin 20,000 60,000 2.00 0.14 A3 US$0.42 US$0.60
Saptamina SRL Saptamina 17,345 34,690 2.50 0.18 A3 4.5 lei -
Spros I predlozhenie SRL Cerere si Oferta 16,900 67,600 3.00 0.21 A3 1.25 lei 3 lei
Sport Curier SA Sport Curier 18,000 36,000 2.00 0.14 A4 3 lei -
Trud Moldova - 15,600 62,400 2.50 0.18 A3 US$0.45 -
Tainele Sanatatii SA Tainele Sanatatii 15,000 60,000 2.00 0.14 A3 6 lei -
Top advertisers (2002)
Advertiser
Newspaper expenditure US$
Moldova Agroindbank 150,000
Voxtel 100,000
Banca de Economii 75,000
QBE ASITO 75,000
Bursa LARA 40,000
Moldcell 40,000
Petrom 30,000
Source: Association de la Presse Independente de la Moldavie
Top advertising categories (2002)
Advertising sector
% of display ad revenue
Banks 35
Insurance 25
Telecommunications 25
Auto 15
Source: Association de la Presse Independente
de la Moldavie
Employment & salary
2002
Total no. of Journalists 452
Total no. of Employees 1,124
Total salary costs
Lei (000) 1,400
Euro (000) 100
Cover prices
Lei
Single copy 1.50
Subscription (6 months) 200.00
Daily newspaper formats
Number of: 2002
Broadsheets 3
Tabloids 0
Other 0
Research
Circulation is audited by: Selemenut, a state-owned monopoly.
Taxes
VAT on: sales 0 advertising 20%
newsprint 0 plant 0
composition 0 (standard VAT rate 20%)
Media companies face a 22% tax on profits, like other private
companies.
Discounts
on: post and other transport 0 rail 0
telephone 0 telegraph 0
fax 0
Subsidies
2002
Lei (000) 20,000
Euro (000) 12,903
Ownership
Does any law exist governing publishing-house ownership, or the
registration of shares in newspaper-publishing companies No
Is there any law prohibiting or restricting foreign companies or
individuals from owning shares, and in particular, the majority of
shares, of domestic daily newspapers Article 12 of the Press Law
allows newspapers to accept donations from abroad, but forbids
them to accept any other form of funding from foreign
governments, except from countries with which Moldova has
reached a bilateral agreement. Foreign natural persons and legal
entities can own no more than 49% of the capital of a periodical
or press agency.
Is there any law prohibiting daily newspaper or periodical publishers
from operating radio or television stations in the same locality No
So as to guarantee disclosure and transparency in the capital structure
and to avert silent partnerships, is there a law or rule making it possible
to determine who actually owns a publishing company No
Is there an antitrust law limiting concentration in the daily press
No
Are there plans to pass legislation regulating media concentration
No
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WORLD ASSOCIATION OF NEWSPAPERS - WORLD PRESS TRENDS 2003