WORLD PRESS TRENDS - World Association of Newspapers

MALAYSIA
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Change (%)
1998 1999 2000 2001 2002 98/2002 2001/02
Advertising revenues (Ringgit million)
All newspapers 1,260 1,471 1,866 1,936 2,146 70.32 10.82
All newspapers § 1,333 1,515 1,892 1,936 2,106 57.96 8.76
§ at constant 2001 prices
Contribution of classified and display
advertising to total advertising income (%)
1998 1999 2000 2001 2002
Display 75.7 - - 77.0 85.7
Classified 24.3 - - 23.0 14.3
2,400
2,200
2,000
1,800
1,600
1,400
1,200
Dailies: Advertising revenue at current and
constant 2001 prices (Ringgit million)
Distribution and newsprint costs
1998 1999 2000 2001 2002
As % of average cover price
Single copy sales 20 20 20 20 15
Home deliveries - - - 20 15
Average cost per copy
Single copy Ringgit - - - - 0.18
Subscription Ringgit 0.20 0.20 0.25 - 0.18
Newsprint costs (average per ton)
Ringgit - - 1,990 2,660 -
1,000
1998 1999 2000 2001 2002
Current
Constant
Type of newspaper sales in 2002 (%)
Newspaper colour capability & formats
Number of: 2001
4-colour newspapers 34
Broadsheets 30
Tabloids 4
Type of newspaper sales (%)
Single Home
copy deliveries
1998 70 30
1999 70 30
2000 70 30
2001 70 30
2002 70 30
Home
deliveries
30%
Single copy
70%
Top ten dailies (2002)
E = English C = Chinese B = Bahasa Circulation Readership Cover Price* Full page rate (RM)
Title Publisher (000) (000) RM US$ Format Mono Colour
Sin Chew Jit Poh (C) Pemandangan Sinar 336 963 1.20 0.32 Broadsheet 17,490 23,800
The Star (E) Star Publications 297 1,170 1.20 0.32 Tabloid 11,544 23,550
Utusan Malaysia (B) Utusan Melayu 239 1,460 1.20 0.32 Broadsheet 19,440 29,440
Berita Harian (B) New Straits Times 236 1,479 1.20 0.32 Broadsheet 18,360 29,360
China Press (C) China Press 198 559 1.20 0.32 Broadsheet 10,600 21,000
Nanyang Siang Pau (C) Nanyang Press 146 358 1.20 0.32 Broadsheet 12,190 19,000
New Straits Times (E) New Straits Times 135 469 1.20 0.32 Broadsheet 18,360 29,360
Harian Metro (B) New Straits Times 121 597 1.00 0.26 Tabloid 4,224 7,368
Guang Ming Ribao Guang Ming 116 342 1.00 0.26 Broadsheet 7,950 11,660
Kwong Wah Yapoh Kwong Wah Yit Poh 70 260 1.00 0.26 Broadsheet 5,989 9,858
Source: ABC/AC Nielsen
Cover prices
RM
Single copy 0.80-1.20
Internet publishing (No. of online editions)
2001 2002
Dailies 10 14
Online readership (page impressions per month)
Newspaper 2001 2002
The Star 17,279,443 21,491,123
NST - 12,741,665
Sin Chew 16,897,831 12,525,758
Utusan 4,417,500 4,250,118
Emedia 8,582,475 -
China Press 739,647 -
Miridaily 17,746 -
188
WORLD ASSOCIATION OF NEWSPAPERS - WORLD PRESS TRENDS 2003