WORLD PRESS TRENDS - World Association of Newspapers

FRANCE
FRANCE
POPULATION
Adult population by age and sex
All adults Male Female
000 % 000 % 000 %
15-24 7,500 16 3,809 17 3,691 15
25-34 7,906 17 3,934 17 3,972 16
35-44 8,904 19 4,438 19 4,466 18
45-54 7,661 16 3,671 16 3,990 16
55-64 6,178 13 3,073 13 3,105 13
65+ 9,650 20 4,034 18 5,616 23
Total 47,799 100 22,959 100 24,840 100
Source: EUROPQN/SPQR 2002
Population by social class and sex
All adults Male Female
000 % 000 % 000 %
AB 10,352 22 6,089 27 4,263 17
C 14,906 31 7,737 34 7,169 29
D 622 1 411 2 211 1
E 21,920 46 8,723 38 13,197 53
Total 47,800 100 22,960 100 24,840 100
AB = executives, professionals, administrators
C1 = employees, clerks
C2 = skilled manual workers
D = farmers
E = inactive
Housewives (co-habiting persons)
Housewives
000
under 25 2,938
25-34 827
35-44 830
45-54 925
55-64 2,122
65+ 5,554
Total 13,196
Source: EUROPQN/SPQR 2002
Newspaper reach (%)
Daily Weekly Monthly
All adults 31.4 68.8 91.2
Men 33.2 73.0 92.6
Women 29.8 64.9 89.9
MHS 32.0 68.3 90.7
MHS = Main Household Shopper
Source: EUROPQN/SPQR 2002
Age structure of readership
% of % reach within
Age readership age group
16-24 13.1 38.0
25-34 13.7 38.1
35-44 16.5 40.9
45-59 25.3 51.2
60-65 7.4 55.4
65+ 24.0 54.7
Source: EUROPQN/SPQR
Households
Adults
Occupancy 000
1 person 7,710
2 people 15,571
3 people 9,310
4 people 9,218
5 or more people 5,991
without children 23,558
with children 24,242
Total 47,800
Source: EUROPQN/SPQR 2002
NUMBER OF TITLES AND CIRCULATION
Change (%)
1998 1999 2000 2001 2002 98/2002 2001/02
Number of titles
Total dailies 86 87 84 84 84 -2.33 0.00
National dailies 23 23 23 23 23 0.00 0.00
Regional dailies 63 64 61 61 61 -3.17 0.00
Regional non-dailies 232 245 - - - - -
Sundays 29 32 - - - - -
Free papers 387 390 - - - - -
Circulation (000)
Total dailies 8,268 8,212 8,182 8,164 7,877 -4.73 -3.52
National dailies * 2,101 2,106 2,110 2,091 1,995 -5.05 -4.59
Regional dailies ** 6,167 6,106 6,072 6,073 5,882 -4.62 -3.15
Regional non-dailies 2,204 2,236 - - - - -
Sundays 3,791 4,124 - - - - -
Free papers 34,741 34,839 - - - - -
Total annual sales (millions of copies)
Dailies 2,668 - - - - - -
Regional non-dailies 113 - - - - - -
Sundays 182 - - - - - -
Free papers 1,807 - - - - - -
Source: SPP/SPQR/DDM/OJD
* figures are for 11 titles, which represented 87% of total national circulation
in 1999
** figures are for 59 titles, which represented 99% of total regional circulation
in 2002
Titles
87
86
85
84
83
82
81
80
Number of daily titles and circulation
Titles
Circulation
8,300
8,200
8,100
8,000
7,900
7,800
7,700
7,600
1998 1999 2000 2001 2002
Circulation (000s)
118
WORLD ASSOCIATION OF NEWSPAPERS - WORLD PRESS TRENDS 2003