WORLD PRESS TRENDS - World Association of Newspapers

CZECH REPUBLIC
NUMBER OF TITLES AND CIRCULATION
Change (%)
1998 1999 2000 2001 2002 98/2001 2001/02
Number of titles
Total dailies † 18 18 75 67 73 305.56 8.96
National dailies 10 10 10 8 7 -30.00 -12.50
Local & regional dailies † 8 8 65 59 66 725.00 11.86
Non-dailies 75 71 62 86 83 10.67 -3.49
National non-dailies 15 10 11 11 11 -26.67 0.00
Local & regional non-dailies 60 61 51 75 72 20.00 -4.00
Sundays 1 2 1 2 1 0.00 -50.00
Free papers* 120 125 103 100 75 -37.50 -25.00
Circulation (000)
Total dailies 1,802 1,764 1,704 1,727 1,690 -6.22 -2.14
National dailies 1,352 1,351 1,326 1,345 1,238 -8.43 -7.96
Local & regional dailies 450 413 378 382 452 0.44 18.32
Non-dailies 804 801 765 775 739 -8.08 -4.65
National non-dailies 220 215 200 205 199 -9.55 -2.93
Local & regional non-dailies 584 586 565 570 540 -7.53 -5.26
Sundays 124 251 229 351 308 148.39 -12.25
Free papers* 4,600 4,700 4,100 4,000 3,600 -21.74 -10.00
Total annual sales (millions of copies)
Dailies 569 520 509 514 494 -13.18 -3.89
Non-dailies 39 36 40 41 37 -5.38 -9.78
Sundays 7 11 13 17 15 126.15 -13.02
Free papers 325 330 330 322 - - -
† 57 local papers were included for the first time in 2000, making these figures incompatible
with previous years
* estimated
Titles
80
70
60
50
40
30
20
10
0
Number of daily titles and circulation
Titles
Circulation
1,820
1,800
1,780
1,760
1,740
1,720
1,700
1,680
1,660
1,640
1,620
1998 1999 2000 2001 2002
Circulation (000s)
MORE FACTS
Change (%)
1998 1999 2000 2001 2002 98/2002 2001/02
Advertising revenues* (Koruna million)
Dailies 3,622 4,207 4,900 5,228 6,021 66.23 15.17
Dailies § 4,024 4,576 5,130 5,228 5,909 46.84 13.02
Non-dailies~ 240 250 287 840 400 66.67 -52.38
Sundays 13 27 48 55 73 461.54 32.73
Free papers 1,200 1,250 1,350 1,400 227 -81.08 -83.79
Online - - - 30-40 100 - -
Sales revenues (Koruna million) **
Dailies 3,800 3,850 3,820 3,900 3,797 -0.08 -2.64
Dailies § 4,222 4,187 3,999 3,900 3,726 -11.73 -4.46
Non-dailies 282 265 300 310 279 -1.06 -10.00
Sundays 65 115 146 200 174 167.69 -13.00
Volume of advertising sold (pages & page equivalents)
Total 50,765 60,180 63,467 61,061 89,640 76.58 46.80
In colour *** 8,082 11,347 18,575 25,072 24,976 209.03 -0.38
Source: data before 2002 AC Nielsen, 2002 data TNS A-Connect
* includes classified, inserts, agency commission; excludes production costs;
before discounts. Typical discounts 5-25%
** figures include VAT
*** additional colour and full colour
§ at constant 2001 prices
~ 2001 data for non-dailies is based on improved statistics on previous years,
and so not directly comparable
6,500
6,000
5,500
5,000
4,500
4,000
3,500
3,000
2,500
2,000
Dailies: Advertising and sales revenues at current and
constant 2001 prices
(Koruna million)
Advertising revenues
1998 1999 2000 2001 2002
Current
Constant
Current
Sales revenues
Constant
Home/postal
deliveries
32%
Type of newspaper sales in 2002 (%)
Single copy
68%
Type of newspaper sales (%)
Single Home/postal
copy deliveries
1998 67.0 33.0
1999 68.0 32.0
2000 69.0 31.0
2001 66.5 33.5
2002 68.6 31.8
WORLD ASSOCIATION OF NEWSPAPERS - WORLD PRESS TRENDS 2003 101