Eriksholm Summer Camp, 18-22 August 2010

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Eriksholm Summer Camp, 18-22 August 2010
Empower
People!
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Content
Dear Summer Camper!
Welcome to Eriksholm Research Centre! This
rather remote location may seem an unlikely
hotspot for audiology, but over the years
Eriksholm has made many valuable and often groundbreaking
contributions to the field of audiology.
But no matter how exciting our scientific discoveries
may be, they are worthless without you – the
hearing care professional. You represent the front
line when it comes to helping people with hearing
loss. You are the bridge between science and end
user. Together we are forging a strong chain – linking
research to practice, user needs to technology,
and people across borders. That is what the Eriksholm
Summer Camp is all about.
Oticon’s ‘People First’ statement is a promise to empower
people to communicate freely, interact naturally
and participate actively. People First is also
a commitment to always be guided by the needs
of those we serve, where people are our starting
point, innovation is our means, and empowering
people is our shared goal. With this camp we would
like to inspire you and share with you some of the
latest end-user insights, audiological trends and innovations
that can help you empower more people.
Even though our common goal of empowering people
is a serious one, don’t forget that the Summer
Camp is also about making friends and having fun.
Empowering People – Camp Theme 4
Eriksholm Summer Camp 5
Camp Programme 6
Lectures & Workshops 8
Speakers’ CVs 12
Participants – Who’s who 18
Oticon Crew – Who’s who 24
Visit Copenhagen 26
Practical Information 29
Visit to Oticon’s headquarters 30
Enjoy your stay!
Mikael Worning
Executive Vice President
Oticon A/S
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Eriksholm Summer
Camp
Oticon established the Eriksholm
Research Centre in 1977 for a specific
purpose: to learn as much as
possible about the practical needs
of hearing-impaired people in order
to improve the fundamental performance
of hearing aids.
Today the work at Eriksholm embraces
three areas: audiology,
signal processing, and behavioural
science – always with the dual aim
of understanding the problems
caused by hearing impairment, and
proposing solutions which improve
on what is currently available.
Empowering
People
The Research Centre provides an
ideal environment, not only for
research projects, but also for
training large groups of people. In
addition to fixed and customised
training programmes, Eriksholm
hosts the ‘Summer Camp’, which is
organised by Oticon staff and sponsored
by the Oticon Foundation.
Nine out of the top ten reasons why people are
satisfied with their hearing solutions are directly
related to the quality of their interactions with their
hearing care professional. Clients depend on you,
your knowledge and your ability to understand, engage
and motivate them.
At this year’s Summer Camp we will introduce you to
some of the latest findings in our industry. You will
gain insight into today’s users, new trends in hearing
care and audiology, and new, breakthrough technologies.
You will have a chance to explore and discuss
the latest practical tools that can facilitate quicker
client acceptance and higher satisfaction. You will
also have an opportunity to go behind the scenes and
learn how Oticon applies the latest research findings
to develop innovative hearing solutions and tools.
The goal of this camp is to take you out of your daily
environment and to equip you with new tools to empower
people with hearing loss to play an active part
in life. We hope to challenge you to think creatively
about how to use the insights, technologies and
tools you have at your disposal to meet the individual
needs of every client seeking your assistance.
The main purpose of the Eriksholm
Summer Camp is to create a learning
environment for young audiologists
to work together in a partnership
of enthusiasm and experience
within the framework of Oticon’s
philosophy. Our goal is to provide
a memorable experience and a
network of friends and colleagues
around the world. The programme
is therefore a combination of lectures
and social events.
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Eriksholm Summer Camp 2010 Programme
Wednesday 18 August
Thursday 19 August Friday 20 August Saturday 21 August
Arrival
Afternoon
Snacks and sandwiches
Allocation to tents
17:00 Welcome
Husmita Ratanjee, Programme Manager &
Jette Borner, Event Manager
17:30 - 19:30 Informal get-together
Teambuilding event
20:00 Dinner
PEOPLE INSIGHT
08.30 - 08.45 Today’s programme
08:45 - 09:15 Welcome
Graham Naylor, Eriksholm Research Centre
09:15 - 10:00 Fostering a better understanding of the human
dynamics associated with hearing loss
- session includes group discussion
Kirsten Lauritsen, Ida Institute
10:00 - 10:15 Break
10:15 - 11:45 Motivational engagement
- session includes group work
Therese Velde, Ida Institute
11:45- 12:30 Lunch
12:30 - 13:15 Reflective practice in Audiology
Dorthe Hein, Ida Institute
13:15 - 14:00 Group photo in front of the big tent
INNOVATION
08:30 - 09:30 Bus to Kongebakken - Today’s programme
09:30 - 10:00 Welcome
Henrik Ask, Oticon A/S
10:00 - 10:45 Trends in Audiology
Joel Beilin, Oticon A/S
10:45 - 11:00 Break
11:00 - 11:45 Evaluation and Management of Tinnitus
Ravi Sockalingam, Oticon A/S
11:45 - 12:15 Silicon Engines - the Heart of Hearing
Solutions
Ivan Jørgensen, Oticon A/S
12:15 - 12:45 Quick lunch outside ‘Japan North’
12:45 - 14:00 Tour of Kongebakken
14:15 Departure for Copenhagen
INNOVATION / EMPOWERING PEOPLE
All day exhibitions by Oticon Medical, Phonic Ear and
Interacoustics
08:30 - 08:45 Today’s programme
08:45 - 09:30 ACCESS: A user-driven approach to designing
new hearing aid accessories
Gabriel Aldaz, Oticon A/S
09:30 - 10:30 Keys to success - what to consider before,
during, and after fittings
Regitze Willemoës, Oticon A/S
10:30 - 10:45 Break
10:45 - 12:15 Workshops
Oticon Training & Education Team
12:15 - 13:00 Lunch
13:00 - 14:00 Group Sessions at the Exhibit booths
Visit Oticon Medical, Phonic Ear and
Interacoustics
14:00 - 14:45 Design for Professionals
Bo Westergård, Oticon A/S
14:45 - 15:00 Break
15:00 - 15:45 Meet the Moderns
Virginia Walker, Oticon A/S
15:45 - 16:15 Life at Oticon
Ole Fogh Olsen, Oticon A/S
15:15 - 16:15 Canal Tour
16:15 - 19:00 Free time - walk to Tivoli
19:30 Dinner at Hercegovina in Tivoli
22:30 Bus to Eriksholm
14:00 - 14:30 Break
14:30 - 15:15 Children with hearing loss - who are they
and how can we help
Sille Ørnberg, Oticon A/S
15:15 - 16:00 Round-up and Evaluation
Husmita Ratanjee
16:00 - 17:30 Preparing for the International Evening
16:15 - 16:30 Wrap up
17:30 - 19:30 International Evening
16:30 - 19.00 Teambuilding GPS event
20:00 Dinner
20:00 Dinner
22:00 Band
Sunday 22 August
08:30 - 10:00 Brunch
Bus to Copenhagen
(Departure time to be announced)

Workshops
Lectures
Welcome and Introduction to Eriksholm
Graham Naylor, Ph.D in Acoustics and Research,
Director of Eriksholm
A brief introduction to ‘Eriksholm’, Oticon’s research
centre, including Eriksholm’s role within the Oticon
organisation, the team of people, and our current
areas of research. We will see how Eriksholm’s work
contributes to Oticon’s People First commitment,
and how our location separate from the commercial
organisation provides special advantages for longterm
progress in hearing aid innovation.
Collecting Insights, Ida Institute
Fostering a better understanding of the human
dynamics associated with hearing loss
Kirsten Lauritsen, Anthropologist, Ida Institute
Introduction to the Ida Institute and the concept of
the patient journey. By understanding the patient
journey, audiologists can address the entire patient
experience and therefore together with the patient,
achieve better outcomes. Together with a global
community of hearing health care professionals the
Ida Institute develops insight about different phases
of the patient journey, and we explore ways to help
the audiologist understand the patients’ perspective.
Motivational engagement
Therese Velde, Audiologist, Ida Institute
Reflective Practice in Audiology
Dorthe Hein, Learning Specialist, Ida Institute
Introduction to the Reflective Journal. The Ida Institute
has developed a concept for reflection for
hearing care professionals with the aim of providing
deeper insight into their clinical practice. To reflect
means to think about one’s behaviour in a critical
and analytical way. Consistent use of the Reflective
Journal aids the audiologist in understanding the
clinical encounter with the patient.
Design for Professionals
Bo Westergård, Marketing Project Manager/
Market Intelligence, Oticon A/S
At Oticon, everything we do is based on insight. In
this presentation Bo Westergård will share some
core insights gained through the unique study,
“Design for Professionals”, from 2009. The insights
from this study have formed the basis of most activities
initiated since then, ranging from product development
to B-to-B communication. The study focuses
on identifying common denominators within
independent retailers’ motivational behaviour and
daily challenges in the interaction with end users.
Meet the Moderns
Virginia Walker, Marketing Project Manager/
Campaign Management, Oticon A/S
Introduction to the Motivational Tools. These three
practical, simple yet highly effective tools can be
used to shed light on patient ambivalence and to
encourage patients to take responsibility for their
actions and make appropriate behavioural changes.
Nine out of ten reasons why customers are satisfied
with their hearing solutions are the result of interactions
with a hearing care professional. However,
fifty percent of clients will visit two or more hearing
outlets before making a decision to buy. It is
clear that today’s consumers are becoming more
demanding – they have more choice of products,
prices, and hearing outlets than ever before.
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So how does today’s hearing care professional
survive and thrive in this changing marketplace
“Meet the Moderns” is a presentation that sheds
new light on today’s consumers with particular emphasis
on first time users. The insights are the result
of Oticon’s recent and unique worldwide consumer
survey based on nearly 1,500 consumers with hearing
loss, revealing new insight into why people don’t
come in - and why they walk out.
Are we doing everything we can to help more people
own their hearing loss Learn more about several
new areas of opportunity for us to close the gaps
between people’s needs and expectations vs. what
we are doing as an industry today.
Life at Oticon
Ole Fogh Olsen, Director of Audiology &
Algorithms, Oticon A/S
An introduction to Oticon and daily life at the company.
How can audiologists - who are educated to
help patients cope with hearing loss – actively contribute
to hearing aid development This short presentation
of how hearing aids are developed will give
you an idea of how important it is for audiologists to
be represented in the development process. You will
learn about the different tests that we run and the
large panel of test subjects that try our products
before they are released for sale.
Trends in Audiology
Joel Beilin, Senior Director of Audiology &
Algorithms, Oticon A/S
During the last few years Oticon has been investing
a significant effort into understanding, developing
and implementing spatial sound technologies into
hearing instruments. As part of this focus, a brand
new advanced Virtual Sound Environment laboratory
was created at Oticon’s Headquarters. But why
is spatial sound suddenly so interesting Actually
it always has been, but due to technological limitations
as well as a limited understanding of the
underlying cognitive and perceptual mechanisms, it
is only recently that a more comprehensive understanding
of spatial perception and sound reproduction
has been gained. We know that disabilities in
dynamic and spatial hearing can affect people’s perception
of hearing loss, and even though hearing aid
technology has come a long way in terms of speech
understanding in noisy surroundings - as measured
in a laboratory setup – the fact is that truly spatial
environments remain a major challenge, particularly
where speech is being compromised by noise.
Evaluation and Management of Tinnitus
Ravi Sockalingam, Senior Audiologist, Oticon A/S
Tinnitus is a common complaint among people with
hearing loss and yet very little is taught at most
audiology curricula. As a result many clinicians feel
ill-equipped or under-prepared to take on tinnitus
clients in their clinical practice. This presentation
aims to walk the audience through a range of tools
and techniques that are available to audiologists
for evaluating and managing tinnitus effectively in
a clinical setting. As in most types of psychological
rehabilitation, there is no “one size fits all”. Every
patient is unique and the type of remediation for a
particular patient may encompass a combination of
several techniques and approaches.
Silicon Engines – the Heart of Hearing Solutions
Ivan Jørgensen, Director of Silicon Engines,
Oticon A/S
The presentation introduces the technologies used
to build the electrical core of modern hearing aids.
We also take a look at the latest trends.
ACCESS: A user-driven approach to designing new
hearing aid accessories
Gabriel Aldaz, Mechanical Engineering Industrial
PhD student
Oticon’s new corporate strategy states that people
are our starting point. The ACCESS project, which
took a user-driven approach to designing hearing
aid accessories, is an excellent example of this
philosophy. The project team (three CDT members
plus internal and external consultants) sought to
answer the research question, “In what situations
are hearing aids alone not enough to provide a good
user experience” Over the course of one year we
gathered user insights, analysed them, and created
a number of innovative accessory proposals that
might one day become real products on the market.
Keys to success - what to consider before, during,
and after fittings
Regitze Willemoës, Audiologist/International
Trainer, Oticon A/S
Successful fittings demand a holistic aproach and a
thorough understanding of patient needs. We will
discuss your potential everyday challenges and
offer ways to overcome these with the aid of supportive
fitting and counselling tools.
Children with hearing loss – who are they and how
can we help
Sille Ørnberg, Marketing Group Manager, Paediatrics,
Oticon A/S
The presentation addresses the paediatric segment
and shows the areas in which children with hearing
loss differ from adults. What do we need to consider
when working with children, and how can we help
them with amplification and accessories
Saturday’s exhibitions
Oticon Medical
Anton Hedström & Heidi Kofod
At Oticon Medical over a century of experience in
audiology and sound processing is being combined
with decades of pioneering experience in hearing
implant technology. Our connection to Oticon gives
us unique access to knowledge, resources and
technology, as well as the power to bring progression
to bone anchored hearing systems.
Oticon Medical’s People First philosophy is a direct
heritage from Oticon. It reminds us that every
product we create – from sound processors and surgical
components to fitting, counselling and support
tools – should be designed with user needs in mind.
We want to empower all users of bone anchored
hearing systems to realise their full potential and
play an active part in life.
Interacoustics
Maria Løye Samsson
RECD (Real-Ear-to-Coupler Difference) is an important
tool in clinical practice - especially when having
to deal with children - as their ear canals are smaller.
If adult data is used in the fitting process there is a
risk of providing too much amplification. Furthermore,
RECD overcomes the problem associated with
changes in azimuth and movement of the reference
microphone that may occur when dealing with hardto-test
populations. Even though RECD has many
advantages, many clinicians choose not to perform
the measurement as they are uncertain about the
procedure. This session is designed to address this
issue and to demonstrate RECD on the Interacoustics
Affinity2.0.
Phonic Ear
Pernille K. Lindhardt
Phonic Ear and assistive listening devices. A short
presentation of Phonic Ear as a company; a more
detailed presentation of the products and solutions;
plus a chance to see and try the products.
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CVs
Speakers
Graham Naylor
Graham was born and brought up in Britain, but has lived in Denmark since 1987.
From an engineering background, he pursued academic research in acoustics and
sound perception at British and Danish universities for 12 years before joining the
staff at Eriksholm in 1993. Graham was responsible for transforming the results of
audiological research into practical amplification rationales for the early generations
of Oticon’s digital hearing aids, and his research into individualised prescriptive fitting
was the basis of what is now ‘Identities’ in the Genie fitting software.
Graham became co-director of Eriksholm in 2000, and has been sole director since
2004, with responsibility for all Oticon’s non product-related audiological research.
He manages Eriksholm’s staff of 20, and coordinates all research projects, both inhouse
and with numerous external partners. When time allows, his current personal
research concerns the unwanted side-effects of compression in hearing aids, and
objective measurement of the outcomes of hearing aid fittings.
Ida Institute
Established in 2007, with a grant from the Oticon Foundation, the Ida Institute is
a non-profit independent educational institute located in Copenhagen, Denmark.
We are committed to generating and imparting innovative, practical and actionable
knowledge that will foster a better understanding of the human dynamics associated
with hearing loss.
Kirsten Lauritsen Anthropologist, is using anthropological practice to understand the
perspectives of the patients and the profession of audiology from new perspectives.
Therese Velde Audiologist, connects these new perspectives to already existing
knowledge within audiology.
Dorthe Hein Learning Specialist, translates concepts and insights produced by the
Ida Institute into practical tools that can be used by audiologists worldwide.
Bo Westergård
Bo joined Oticon in 2001 as Commercial Product Manager with a background in sales
and marketing. Since then, Bo has had many different responsibilities, ranging from
product management over qualitative research and end-user communication, to
project management of Oticon’s branding project in 2009. Today, Bo is working in
Market Intelligence, primarily with project management, communication and anchoring
of qualitative research, primarily focused on user insights.
Virginia Walker
Virginia Walker joined Oticon nearly six years ago, and is currently an International
Project Manager. She began as a product manager on Oticon Delta, a new mini RITE
solution that was heralded by industry analysts as “the first device of its kind to take
a product within this category to a whole new level”. By challenging conventional
industry wisdom to create a new marketing approach, Virginia helped Delta make a
big impact on changing consumer perceptions of hearing aids, and all competitors
used Delta as their benchmark. Virginia continued to build on her experience and
knowledge as a product manager for Dual (the next generation Delta), where she
supported many markets through campaign development and speaking engagements.
Virginia brings nearly 30 years of b2b and b2c marketing experience to Oticon, and
has worked with international companies such as Pepsi Cola and Chevrolet, as well as
in the energy, IT, publishing and shipping industries. Virginia holds a BA in Marketing
Communications from Simmons College, and an MBA from Boston University.
Ole Fogh Olsen
Ole Fogh Olsen joined the Oticon R&D organisation in 2006 with a primary focus on
in-the-ear solutions. In 2007 he started as a project manager and worked in this
capacity in the area where DSP algorithm development meets audiology. In 2010 he
was appointed Director of the Audiology and Algorithms team. Before joining Oticon,
Ole was an Associate Professor at the IT University of Copenhagen, where he specialised
in academic research and management. He has supervised and examined several
master thesis and PhD projects. Ole studied at the Universities of Copenhagen, Melbourne
and Minnesota. He holds a Master’s degree (1996) and Ph.D. in Science (2000)
from the University of Copenhagen.
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Henrik Ask
Henrik has been with Oticon A/S since 2008. Before joining Oticon, Henrik worked
in the Telecommunications and IT industries in Germany and in the UK. In his role as
Director of Corporate Marketing, Henrik has been involved in the development of the
renewed People First concept, successfully launched earlier this year. Henrik continues
to work on implementing the People First concept and universe in a number of different
corporate and communication activities. Henrik’s expertise includes managing
and promoting the Oticon brand philosophy both internally as well as externally.
Gabriel Aldaz
Gabriel is embarking on an industrial PhD in Mechanical Engineering at Stanford University,
sponsored by the Oticon Foundation. Gabriel began working at Oticon A/S in
2007 as a founding member of the Centre for Design Thinking (CDT). His primary role
at CDT was user-driven design, with an emphasis on the first phases of product development,
emerging technologies, and an understanding of user needs in the hearing
aid industry. Prior to joining Oticon A/S, Gabriel ran an electromechanical engineering
product development consultancy for nearly seven years in Palo Alto, California. He
holds a Master’s degree from Stanford University.
Joel Beilin
Joel is Senior Director & Head of the Audiology and Algorithms team in Oticon, and
he has been with Oticon since 1993. After five years at the research unit Eriksholm,
Joel moved to headquarters to create and lead the audiology team. With close to 50
highly skilled audiologists and signal processing specialists from all over the world,
Joel and his team are responsible for developing new audiology features and processing
schemes, as well as substantiating and documenting these in clinical tests and 3rd
party studies, and communicating this to the market through white papers and articles.
As part of the senior R&D management, Joel is also responsible for orchestrating
and executing the audiological strategy for Oticon.
Ravi Sockalingam
Ravi is Senior Audiologist at Oticon A/S. Before deciding to make a bold move into the
industry and to Denmark in November 2007, Ravi taught and researched in various
areas of clinical audiology in Australia, Canada and New Zealand for eight years as an
audiology faculty. His main role is co-ordinating and planning the audiology communication
strategy for Oticon’s premium instruments. Other roles include disseminating
the audiology concepts and the supporting evidence for the technological features in
Oticon instruments in peer-reviewed/trade journals, and at major audiology conferences
and Oticon events around the world.
Ivan Jørgensen
Ivan Jørgensen holds a Master’s degree in Digital Signal Processing (1993) and a Ph.D.
in Analogue Integrated Circuitry (1997). Since joining Oticon in 1997, Ivan has worked
with different aspects of analogue and mixed-mode IC design, ranging from sub-components
to system-level design of chip sets for Oticon hearing aids. For the last seven
years Ivan has been managing the team responsible for analogue and mixed-mode IC
design.
Ivan is a member of the Corps of Examiners at the Technical University of Denmark,
and has acted as an examiner for several Master and PhD projects. He has also published
14 papers in international conferences and journals, and is the holder of five
patents.
Oticon’s Training & Education Team
Training and educational materials developed by this team enable dispensers and
audiologists to reach a profound understanding of how to work with Oticon products,
fitting software and counselling tools to achieve optimal outcomes in their daily work.
Carsten Ahlbom has been working at Oticon A/S since 1975. He was the initiator of
the Oticon Education Department and he is presently a senior trainer responsible for
audiological education within the Oticon organisation as well as with customers. In
1988 he became Assistant Professor for Technical Audiology at Copenhagen University.
In 1996, he was appointed Assistant Professor at the Warsaw Technical University
(Poland).
Regitze Willemoës After graduating from Frederiksberg Tekniske Skole in 1996 with
a degree in Audiology, Regitze worked as an audiologist both at Roskilde Hospital
and at the Private Hearing Clinic in Copenhagen. She then joined the Oticon Training
& Education Team in 2003 – a role she sees herself playing ‘until the end of time’. Regitze
is also Manager of the Oticon International Training Academy.
Husmita Ratanjee Having graduated from the University of Cape Town, South Africa
with an Audiology degree, Husmita practiced in public hospitals in South Africa (assessing
and fitting both adult and paediatric patients) before relocating to join Oticon
A/S in February 2010. As a member of Oticon’s Training & Education Team, Husmita is
responsible for audiological education and training materials.
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CVs Speakers
continued
Saturday’s
exhibitions
Sille Ørnberg
Sille has a degree in Export Engineering and her background spans from technical insight
over languages to global marketing management. She joined Oticon in 2000 as
part of the marketing team, and quickly became responsible for the Otikids program.
Since then Sille has worked within the paediatric group, helping to build Oticon’s
paediatric profile.
Sille is now part of Oticon’s Paediatric Marketing Management group. Two years ago
she became responsible for the paediatric communication group, whose members
focus on marketing Oticon solutions and finding ways to support children, their parents
and the professionals who work to help them.
Anton Hedström, Oticon Medical
After completing an MSc in Technical Product and Production Development at Halmstad
University in 2005, Anton Hedström became one of the first co-workers to join
the team that developed Ponto, the bone anchored hearing system by Oticon Medical.
Having worked with the project before it was taken over by Oticon, Anton was
one of four employees to follow it to Oticon in 2006.
In 2009, just before the Ponto System was launched, Anton joined the marketing
team as Technical Product Manager for the Ponto system. In this position, Anton
gets to combine his own extensive technical skills and experience with a growing
knowledge about the experiences and needs of users, in order to further improve the
Ponto System.
Heidi Kofod, Oticon Medical
Heidi holds a Master’s degree in Speech & Hearing Sciences from the University of
Copenhagen. Prior to her employment at Oticon, Heidi worked as an audiologist at a
public hospital, fitting hearing aids and FM systems on children and adults with profound
hearing losses. Counselling of both parents and other professionals supporting
hearing impaired children also played a major role in her daily work.
Heidi joined Oticon in 2008 as a clinical audiologist within paediatrics and FM. She
moved to Oticon Medical in the summer of 2010. Her experience with clinical disciplines
such as writing test protocols, feature specifications, identifying and recruiting
test subjects and other test management tasks is being put to good use in Oticon
Medical, where she acts as the link between the end user and various development
engineers.
Heidi’s keen interest in the technical and psychological aspects of designing hearing
aids for people with special needs, and her solid background in conventional hearing
aid development, combine to form an excellent foundation for future contributions to
the development of Oticon Medical products.
Maria Løye Samsson, Interacoustics
Maria Løye Samsson has a Master’s degree in Speech and Hearing Sciences from
University of Copenhagen, Denmark. She began her career in GN ReSound as a research
audiologist, and currently works as an Audiological Consultant with Interacoustics
A/S, where her main focus is on hearing aid fitting and verification. In order
to strengthen the partnership between Oticon and Interacoustics, Maria moves between
different departments at Oticon’s headquarters.
Pernille K. Lindhardt, Phonic Ear
Pernille has been with Phonic Ear since 2004 where she started as a sales coordinator.
She holds a Bachelor’s degree in International Management and is part of the
Phonic Ear’s international sales team. In addition to her involvement in customer
training Heidi plays a support role at exhibitions and the role of host to customers
visiting the Phonic Ear office. She also works closely with the marketing team to plan
campaigns and exhibitions.
16 17

Who´s who
Hungary
France
Spain
Participants
Eva Mászlai-Orvos
Fabien Vuccino
Francisco Peñate
Serbia
Belgium
Germany
USA
Norway
Austria
Aleksandar Marincic
Annelies Kaerts
Bjõrn Feist
Frank Wartinger
Geir Balstad
Hergard Kohaida
Canada
Thailand
Germany
Korea
Spain
Poland
Carrie Vautour
Chintana Chanporn
Christin Nadine Schipper
Hyun Kyung Jang
Ignacio Caballero Jarnes
Jacek Golec
Austria
Germany
Mexico
Canada
France
Serbia
Christoph Thanner
Claudia Kreussler
Diana Ibarra Grajeda
Janna Brubacher
Jean-Baptiste Lemasson
Jelena Lazic
18 19

Who´s who
Norway
Norway
Finland
Participants
Mari Kathrine Schmedling
Marianne Bårdsen
Marie Lehto
Sweden
France
Sweden
Croatia
Sweden
Germany
Johanna H Nordin
Julie Thomas
Karin Lindström
Marija Galic
Marlin Johansson
Katia Mariana Volkersen
USA
Norway
USA
New Zealand
Turkey
The Netherlands
Kate Longenbach
Kenneth Ervik
Kristin Ciongoli
Melanie MacKenzie
Merve Özbal
Michel van Leeuwen
Colombia
New Zealand
USA
Israel
USA
Hungary
Linda Karinna Aguilar
Lisa Burr
Luke Emberlin
Maayan Priel
Randi R. Pogash
Regina Szovati-Horvath
20 21

Who´s who
Participants
Japan
Germany
Indonesia
Poland
Japan
Remi Takahashi
Sabrina von Kroge
Sandi Gustaram
Wojciech Włodarczyk
Yagi Yui
Germany
Germany
Croatia
Korea
Korea
Sandy Jane Powels
Simone Halder
Tamara Kleva
Yeon Mi Joo
Young Wan Kim
Lithuania
Germany
United Kingdom
Japan
Tomas Stulginskas
Vanessa Wiegard
Tory Bettley
Yoiko Murakami
22 23

Who´s who
Oticon Crew
Lisa Holck Brühl
Leon Castro Lagunas
Maria Grube Jakobsen
Jette Borner
Husmita Ratanjee
Ben Zalm Fernée
Martine Bach-Kristensen
Martin Rune Andersen
Merete Rasch-Christensen
Crilles Bak Rasmussen
Gabriel Aldaz
Heidi Pedersen
Morten Christophersen
Nikolaj Kannik
Theis Hartvigsen Larsen
Inge Machholdt-Jensen
Kasper Agerbæk
Kasper Juul Jensen
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Copenhagen
Wonderful
Copenhagen is definitely worth a visit, even if it’s just a short one! Friday afternoon and evening, we will take in
the sights and have dinner at the festive Tivoli Gardens.
Our visit to Copenhagen starts with a Canal Tour,
which is a great way to see a lot in a short time. Many
of the most impressive sights and attractions in
Copenhagen are best seen from the water. The tour
takes approximately one hour and the Royal Palace
of Amalienborg, the new Opera House and the Parliament
are just some of the attractions the guided
boat passes as it gently cruises the waterways.
Back on land, you will have a few hours to experience
the atmosphere of Copenhagen on foot before
meeting at Tivoli for Dinner. Whether you want to
visit Nyhavn (New Harbour), visit the stores along
Strøget – the main pedestrian street - or mooch
around the Latin Quarter, with its many ancient
buildings and quaint, second-hand clothes shops,
we leave that up to you!
Tivoli Gardens is Copenhagen’s highly popular
amusement park and usually on the top-ten list
of every visitor. Founded in 1843 it is a dazzlingly
beautiful park with an astonishing 400,000 flowers
and trees lit by 110,000 lamps. It has its own unique
atmosphere and a wealth of high-quality restaurants,
stages for music and theatres as well as thrilling
rides. If you dare, try The Demon – a three-loop
roller coaster – or The Golden Tour with the fabulous
view and very fast drop!
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Tivoli
Canal Tour
Practical
Information
Strøget
Telephone
All local telephone numbers are composed of eight digits.
The international dialling code from abroad is +45, and
there are no area codes. For international calls, dial 00 +
national code + area code + personal number.
Shopping hours
Most shops in Copenhagen and particularly all the shops
on Strøget - Copenhagen’s pedestrian shopping street -
are open: Monday - Thursday 10:00 - 18:00, Friday 10:00
- 19:00, and Saturday 10:00 - 16:00.
Nyhavn
Emergency
In the event of an emergency, dial 112 to contact the
police, call for an ambulance or the fire-fighting service.
Speak slowly and distinctly. State your name, telephone
number and address. Emergency calls from public pay
phones are free.
Danish currency
The currency is Danish Kroner (DKK). One krone is divided
into 100 øre. Coins are circulated in the following denominations:
50 øre (copper), 1 krone, 2 kroner, 5 kroner
(silver, each with a hole in the centre), 10 and 20 kroner
(both brass).
ATMs/cash mashines and credit cards
The most common credit card in Copenhagen is Visa, but
you should have no problem finding ATMs/cash machines
that accept MasterCard or American Express as well. Most
banks have ATMs outside that are open 24 hours.
Electricity
Denmark, like most other European countries, has 220-
volt AC, 50Hz current and uses two-pin continental plugs.
Smoking
Smoking is forbidden in public buildings and private business
- including restaurants, pubs, shops, public transport,
entertainment venues and workplaces - throughout
the country. Some places have installed special smoking
rooms but most refer smokers to the streets.
Language
The Danish language is closely related to both Swedish
and Norwegian. However, most Danes speak English well.
German and French are also taught in school.
Crew telephone numbers
Jette Borner: +45 20846930 (mobile)
Husmita Ratanjee: +45 51176731 (mobile)
Camp Address
Oticon Eriksholm
Kongevejen 243
DK - 3070 Snekkersten
Greeting
Good morning – God morgen
Hello, hi – Hej
Practicalities
Bye – Hej-hej
Where is the rest room – Hvor er toilettet
Goodbye – Farvel
Where do I find … – Hvor finder jeg …
How are you – Hvordan går det Where am I – Hvor er jeg
Fine, thank you – Det går godt, tak My name is … – Jeg hedder …
See you! – Vi ses
To the right – Til højre
To the left – Til venstre
Miscellaneous
Up – Op
Eskimos are walking in the street – Der går eskimoer på gaden
Down – Ned
I would like to buy a round of beer – Jeg vil gerne give en omgang øl
I don’t drink – Jeg drikker ikke
28 29

Oticon
Founded on Care
When Hans Demant founded Oticon in 1904, he
was not driven by a desire to conquer the world
but by something far closer to home: his wife was
hard of hearing and he desperately wanted to help
her and others like her. When Hans passed away in
1910, his son William took over the company, and
turned it into a successful enterprise.
In 1957 William created a charitable institution
which today is known as ‘The Oticon Foundation’.
The foundation sponsors activities committed to
raising awareness of hearing and hearing loss,
improving the quality of life for those who are
affected by it, and breaking down the stigma
associated with this condition.
Today the Oticon Foundation is the main shareholder
in the William Demant Holding group, of
which Oticon is a part. The group employs more
than 5,500 people worldwide and its revenues total
DKK 5,700 million. Oticon’s products are distributed
in more than 100 countries, and 95% of the Groups
revenues are generated outside Denmark.
Visit Oticon at ‘King’s Hill‘
To the west of Copenhagen, on a hilltop surrounded
by rolling fields, lies a modern glass construction
called Kongebakken (King’s Hill). Home to Oticon’s
headquarters, this striking building boasts stateof-the-art
laboratories, futuristic ‘innovation zones‘,
and top-notch educational facilities. Within these
walls, specialists of all ages and nationalities strive
to restore the gift of hearing to those who have
lost this precious ability.
At Kongebakken Oticon has created the world’s
best framework for the development of hearing solutions
– and on Friday you will have an opportunity
to experience it for yourself!
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Oticon’s
Commitment
People are our starting point
Innovation is our means
Empowering people is our
shared goal
Enjoy the
Erikholm Summer Camp!