joni's race shop advertising - National Hot Rod Association

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COLUMNS INCHES PICAS 1 Column . . . . . . . . . . . . . . . . . 2 3 / 16 . . . . . . . . . . . . . . . . . . 13p1.5 2 Column . . . . . . . . . . . . . . . . . 4 1 / 2 . . . . . . . . . . . . . . . . . . . . 27p3 3 Column . . . . . . . . . . . . . . . . . 6 7 / 8 . . . . . . . . . . . . . . . . . . 41p4.5 4 Column . . . . . . . . . . . . . . . . . 9 1 / 2 . . . . . . . . . . . . . . . . . . . . . . 57 AD SIZE INCHES (width x height) COLUMNS 2-Page Spread Bleed . . . . . . 20 1 / 2 x 12 1 / 2 . . . . . . . 8 x Full 2-Page Spread w/o Bleed . . . 19 1 / 2 x 11 1 / 2 . . . . . . . . 8 x Full Full Page Bleed . . . . . . . . . . . . 10 1 / 2 x 12 1 / 2 . . . . . . . 4 x Full Full Page Trim . . . . . . . . . . . . . . . . 10 x 12 . . . . . . . . . . . .4 x Full Full Page w/o Bleed . . . . . . . . . 9 1 / 2 x 11 1 / 2 . . . . . . . 4 x Full 2/3-page . . . . . . . . . . . . . . . . . . . 9 1 / 4 x 7 1 / 2 . . . . . . . . 4 x 7 1 / 2 Insta-page . . . . . . . . . . . . . . . . . 6 7 / 8 x 8 . . . . . . . . . . . 3 x 8 1/2-page (vertical) . . . . . . . . . . 4 1 / 2 x 11 5 / 16 . . . . . . . . 2 x Full 1/2-page (horizontal) . . . . . . . . 9 1 / 4 x 5 5 / 8 . . . . . . . . . 4 x 5 5 / 8 1/3-page (vertical) . . . . . . . . . . 4 1 / 2 x 7 1 / 2 . . . . . . . . . 2 x 7 1 / 2 1/3-page (horizontal) . . . . . . . . 9 1 / 4 x 3 5 / 8 . . . . . . . . . 4 x 3 5 / 8 1/3-page (square) . . . . . . . . . . 6 7 / 8 x 5 5 / 8 . . . . . . . . . 3 x 5 5 / 8 1/4-page (horizontal) . . . . . . . 6 7 / 8 x 3 5 / 8 . . . . . . . . . 3 x 3 5 / 8 1/4-page (square) . . . . . . . . . . 4 1 / 2 x 5 5 / 8 . . . . . . . . . 2 x 5 5 / 8 1/6-page (square) . . . . . . . . . . 4 1 / 2 x 3 5 / 8 . . . . . . . . . 2 x 3 5 / 8 Racer For Sale (non-commercial) . . . . . . . . . . 4 1 / 2 x 3 1 / 8 . . . . . . . . . 2 x 3 1 / 8 12
Performance Directory National DRAGSTER’s Performance Directory is the “yellow pages” for the drag racing industry, formatted in alphabetical order. Your ad appears in every issue for reference as well as continuous exposure. Plus, you can increase your reach for just $10 more per week with a listing and link on NHRA.com. • Contracted for a 48-time (one-year) placement; renewed on a calendar-year basis. • Built-in discount for display advertising. • No charge for Performance Directory (Rateholder) ad if you run a 1/3-page or larger display ad. • One free credential to each NHRA Full Throttle Drag Racing Series national event with the opportunity to purchase up to 4 more credentials at a discounted rate. PERFORMANCE DIRECTORY • Complimentary subscription to National DRAGSTER. Invoiced monthly ($65) per insertion/$3,120 per year. First payment of $520 must be prepaid. Spot-color red available at an additional $10 per ad. ALL RATES ARE NET AND NON-COMMISSIONABLE. PRODUCTION SPECIFICATIONS: 1.875" wide x 1" tall. PDF format preferred. Ask your representative about other size options. NHRA.com PERFORMANCE DIRECTORY: National DRAGSTER Performance Directory advertisers may have existing ads placed alphabetically on NHRA.com and linked to their site for $10 per week. Fast Fact 83% of National DRAGSTER readers perform their own vehicle maintenance and repairs 13
Page 2 and 3: NHRA PUBLICATIONS National DRAGSTER
Page 4 and 5: Reader Profile Male 96% Average age
Page 6 and 7: NATIONAL DRAGSTER 2009 PUBLICATION
Page 8 and 9: Rate Card 33 (effective January 200
Page 10 and 11: National DRAGSTER NEW SIZES FOR 200
Page 14 and 15: Dragmart Classifieds Super-economic
Page 16 and 17: Catalog Sections CATALOG SECTIONS:
Page 18 and 19: Event Programs In every major U.S.
Page 20 and 21: Fan Guide NHRA’s annual guide to
Page 22 and 23: Build your ad on a document that is
Page 24 and 25: PDF SETTINGS Please refer to PDF se
Page 26 and 27: order blanks or copy instructions t

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