14.11.2012 Views

action statement - Monsanto

action statement - Monsanto

action statement - Monsanto

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

21<br />

CROP DESIGNATOR<br />

Color<br />

Variation<br />

Ideally, we would always reproduce<br />

the crop specific Acceleron ® seed<br />

treatment products logos in full color,<br />

but occasionally, we may need<br />

to print in limited colors. The<br />

information on this page shows the<br />

only acceptable color variations.<br />

Full Color One Color –<br />

PMS 357<br />

The full-color version of the crop<br />

specific logo is used in print<br />

applications when the crop specific<br />

logo can be printed using all colors.<br />

Using either Pantone or process<br />

colors is acceptable.<br />

Logotype: PMS 357<br />

Upper Line: PMS 377<br />

Lower Line: PMS 732<br />

Seed: PMS 732<br />

Large Leaf: PMS 377<br />

Small Leaf: PMS 357<br />

Registered Trademark Symbol:<br />

PMS 732<br />

Tagline: PMS 732<br />

Crop Designation: PMS 357<br />

Functional Benefit<br />

Designator in the<br />

screened bar: PMS 732<br />

A one-color version is an alternative<br />

option when inks are limited. It<br />

should only be used when printing<br />

the full-color version is not possible.<br />

All Elements: PMS 357<br />

One Color – Black<br />

The black version of the crop<br />

specific logo should be used only<br />

when the other two options are<br />

unavailable.<br />

All Elements: Black

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!