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21<br />
CROP DESIGNATOR<br />
Color<br />
Variation<br />
Ideally, we would always reproduce<br />
the crop specific Acceleron ® seed<br />
treatment products logos in full color,<br />
but occasionally, we may need<br />
to print in limited colors. The<br />
information on this page shows the<br />
only acceptable color variations.<br />
Full Color One Color –<br />
PMS 357<br />
The full-color version of the crop<br />
specific logo is used in print<br />
applications when the crop specific<br />
logo can be printed using all colors.<br />
Using either Pantone or process<br />
colors is acceptable.<br />
Logotype: PMS 357<br />
Upper Line: PMS 377<br />
Lower Line: PMS 732<br />
Seed: PMS 732<br />
Large Leaf: PMS 377<br />
Small Leaf: PMS 357<br />
Registered Trademark Symbol:<br />
PMS 732<br />
Tagline: PMS 732<br />
Crop Designation: PMS 357<br />
Functional Benefit<br />
Designator in the<br />
screened bar: PMS 732<br />
A one-color version is an alternative<br />
option when inks are limited. It<br />
should only be used when printing<br />
the full-color version is not possible.<br />
All Elements: PMS 357<br />
One Color – Black<br />
The black version of the crop<br />
specific logo should be used only<br />
when the other two options are<br />
unavailable.<br />
All Elements: Black