Concise.pdf - Brugge Plus
Concise.pdf - Brugge Plus Concise.pdf - Brugge Plus
© ERIC JORIS 71 Philoctetes CONCISE 9,900 catalogues, represent 4 84,600 (BEF 3,412,750). The general expenses incurred by BRUGGE 2002 for the sponsorship action – information meetings for the sponsors, the internal personnel cost and the associated administrative cost, etc. – were calculated at a total of 4 370,000 (BEF 15,000,000). This means a computable investment of 4 1,729,417 (BEF 69,764,509). If we deduct expenditure from income, we arrive at a net result of 4 4,599,101.34 (BEF 185,527,288), or a good 72% of total sponsor income. The question remains as to whether there were too many sponsors, and whether the companies were given enough of a chance overall. In any case, there were enough instruments for the presence of sponsors in BRUGGE 2002 to be adequately personalised. Yet it might be advisable to evolve towards a co-operation with a large number of chief, media and associate sponsors, in which this relationship is also developed into a genuine sponsor relationship. This would then chiefly be expressed in the visibility, publicity and involvement of the sponsors in the whole. The other companies, which were also classified as sponsors in BRUGGE 2002, could then be approached as “buyers” and “privileged users” of certain programme sections. This relationship would then have a more commercial character. The Friends of BRUGGE 2002 Within the sponsor policy, the project “Friends of BRUGGE 2002” was carried through in 2000, with a twofold objective. On the one hand, it aimed to put companies and private persons who wanted to do something for BRUGGE 2002, but who found the sponsor amount to be too high, in a position also to make a financial contribution. On the other hand, the Friends of BRUGGE 2002 associated itself with a number of rather socially-oriented activities in the cultural programme. In all, 131 Friends registered: 72 private individuals, 57 companies and two public administrations. This yielded a total of 4 85,750.00 (BEF 3,459,146) in income. © STEFAAN YSENBRANDT Church of Our Lady
MANAGEMENT, ORGANISATION AND BUDGET
- Page 21 and 22: Contemporary art The place of conte
- Page 23 and 24: Jan Broes organised the poetic Ston
- Page 25 and 26: © ROLAND PATTEEUW Attachment+ 24 t
- Page 27 and 28: BRUGGE 2002 also conceived new fest
- Page 29 and 30: Pop, rock and underground BRUGGE 20
- Page 31 and 32: 30 BRUGGE 2002 De Werf: productive
- Page 33 and 34: 32 BRUGGE 2002 New media and techno
- Page 35 and 36: Film and media We cannot get round
- Page 37 and 38: © HANNS JOOSTEN © A PRIOR Octopus
- Page 39 and 40: On each occasion the official openi
- Page 41 and 42: kamishibai books, in which popular
- Page 43 and 44: However, in addition to this specif
- Page 45 and 46: © RANDOALD SABBE © MARK MORRISROE
- Page 47 and 48: | HANZE@M4DICI BRUGES, CROSSROADS O
- Page 49 and 50: Project publications | IMPACT 1902
- Page 51 and 52: COMMUNICATION
- Page 53 and 54: cation department. A project and to
- Page 55 and 56: © PATRICK DE SPIEGELAERE 54 BRUGGE
- Page 57 and 58: importance to press releases. In 19
- Page 59 and 60: Koninklijk Filharmonisch Orkest van
- Page 61 and 62: 60 BRUGGE 2002 design, whilst the l
- Page 63 and 64: The public network Introduction Nob
- Page 65 and 66: BRUGGE 2002 as an opportunity for (
- Page 67 and 68: © JAN VERNIEUWE 66 BRUGGE 2002 Jua
- Page 69 and 70: this formula has potential for the
- Page 71: Music and Architecture © MICHAEL M
- Page 75 and 76: Overview of total budget BRUGGE 200
- Page 77 and 78: was also enough room within the com
- Page 79 and 80: Ticket sales The Province of West F
- Page 81 and 82: IMPACT STUDY BRUGGE 2002 - SUMMARY
- Page 83 and 84: Cultural impact The cultural impact
- Page 85 and 86: press also proved important. The in
- Page 88: Colophon EDITORS Hugo De Greef, Jan
MANAGEMENT,<br />
ORGANISATION<br />
AND BUDGET
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