BRAUN – Media Backgrounder EN - KAZ Europe

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BIOGRAPHIES Roelof Zeijpveld – General Manager EMEA Kaz Europe SA. Roelof Zeijpveld joined Kaz in July of 2005 as General Manager of Kaz Europe EMEA. Roelof has spent the last several years improving Kaz Europe’s positions in Europe, the Middle East, and Africa. He is based in the EMEA headquarters in Lausanne, Switzerland where he oversees operations in more than 40 countries from Scandinavia to South Africa. Roelof has worked in sales, marketing, and general management positions for companies all over the globe, including Mars, Wrigley's, Ralston Purina and Energizer, based in France, Spain, Switzerland and the Netherlands. He speaks Dutch, German, English, French, and Spanish. Roelof received a degree in business from Business College Apeldoorn in the Netherlands. Emanuela D’Aloisio – Brand Manager Healthcare, Europe – Kaz Europe, responsible for Braun Thermometers Since joining Kaz Europe at the end of 2008, Emanuela D’Aloisio has been driving the portfolio strategy and the marketing efforts for the Braun and Vicks Thermometry range to secure and reinforce Kaz Europe leadership in the category. This includes new product development, launching of products, communication campaigns and consumer promotion. She has more than 8 years experience in FMCG multinationals gained through Sales, Trade Marketing and in particular Marketing roles. Emanuela graduated from Urbino University in Italy and she holds a degree of Marketing and Communication. Isabelle Jeangoudoux – Associate Brand Manager HealthCare – Kaz Europe, responsible for Braun blood pressure monitors Before joining Kaz in 2008, Isabelle Jeangoudoux worked in Marketing for 5 years for both consumer goods and the automotive industry. Isabelle’s expertise includes EMEA market intelligence, introducing new products development and category extension, answering to sales needs, providing advertising, promotions and product training across pan European regions for distributors and retailers teams. Isabelle was first in charge of supporting the Braun Blood Pressure Monitors category under the Braun brand by developing and executing marketing plans for EMEA in 2008. In 2009, she 10
added the Air Treatment category under the Vicks/Wick brand to her portfolio for the management of Humidifiers, Purifiers, Inhalers and Vaporizers. Isabelle graduated from ESCEM School of Management with a degree in International Management and Marketing, and then from Bradford University-School of Management, Audencia School of Management, Deusto University with a Master of Arts in Business and Administration. Isabelle is a French citizen, her mother tongue is French and she also speaks fluent English, Italian and Spanish. www.kaz-europe.com For media enquiries contact: Anne-Lise Berthon – Cohn & Wolfe Public Relations Email: anne-lise.berthon@cohnwolfe.com Tel: +41 22 908 40 77 11
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BRAUN – Media Backgrounder EN - KAZ Europe

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