f Paria - Ins and Outs of Trinidad & Tobago 2013
f Paria - Ins and Outs of Trinidad & Tobago 2013
f Paria - Ins and Outs of Trinidad & Tobago 2013
Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
Special Events<br />
Events are big business where event<br />
managers have an obligation to be<br />
financially responsible <strong>and</strong> to assess<br />
the possible risk associated with the<br />
event <strong>and</strong> establish the critical success<br />
factors regarding the expected return on<br />
investment.<br />
This requires a skilled pr<strong>of</strong>essional who<br />
not only has the creative talent, but the<br />
business expertise <strong>and</strong> training to do the<br />
job. The emerging challenge is how do<br />
we ensure that event practitioners are all<br />
equipped with the right tools to do the<br />
job <strong>and</strong> how do we differentiate an event<br />
manager from a party planner<br />
Locally, over the last year, we have<br />
seen the Event Management sector<br />
grow rapidly as a popular pr<strong>of</strong>ession<br />
for many young entrepreneurs, as they<br />
harness their natural talent <strong>and</strong> creativity<br />
in doing something that they love.<br />
Event Management is the new trendy<br />
pr<strong>of</strong>ession <strong>and</strong> everyone wants to be part<br />
<strong>of</strong> it. In order to build the industry, several<br />
positive steps have been taken by leading<br />
academic institutions that are now <strong>of</strong>fering<br />
certificate programs, associate degrees<br />
<strong>and</strong> undergraduate programmes in the<br />
field. Most programmes also insist on<br />
the c<strong>and</strong>idate having practical experience<br />
through voluntary internship or in-house<br />
training at events.<br />
<strong>Trinidad</strong> <strong>and</strong> <strong>Tobago</strong> hosted its first<br />
Event Management Conference <strong>and</strong><br />
Expo, Eventology, in September 2009.<br />
Eventology focused on encouraging<br />
participants to continue their training<br />
<strong>and</strong> education by setting benchmarks<br />
aligned with international st<strong>and</strong>ards.<br />
Event pr<strong>of</strong>essionals have also launched<br />
the formation <strong>of</strong> a local chapter <strong>of</strong> the<br />
International Special Events Society<br />
(ISES), the umbrella organisation for event<br />
pr<strong>of</strong>essionals internationally, which <strong>of</strong>fers<br />
the Certified Special Event Pr<strong>of</strong>essional<br />
(CSEP) designation. The CSEP is earned<br />
through education, performance,<br />
experience <strong>and</strong> service to the industry<br />
<strong>and</strong> reflects a commitment to pr<strong>of</strong>essional<br />
conduct <strong>and</strong> ethics.<br />
All <strong>of</strong> these initiatives mentioned<br />
are affirmative undertakings that<br />
when performed together, will ensure<br />
representation for industry practitioners<br />
<strong>and</strong> protect consumers from unethical,<br />
unsafe <strong>and</strong> improper practices. Together,<br />
pr<strong>of</strong>essional Event Managers have to<br />
become more strategic in their approach<br />
than ever before <strong>and</strong> focus on measurable<br />
goals <strong>and</strong> objectives. This may include<br />
assisting their clients in adjusting their<br />
budgets, limiting spending <strong>and</strong> increasing<br />
their awareness <strong>of</strong> changing consumer<br />
habits. These moves will ensure the<br />
sustainability <strong>of</strong> the industry in the long<br />
term.<br />
Today, events are an integral part <strong>of</strong><br />
how we do business. At events, people<br />
learn about each other <strong>and</strong> from each<br />
other, companies share their corporate<br />
goals <strong>and</strong> governments plan for the future<br />
<strong>of</strong> the world. So even as we experience<br />
challenging times we are taking the steps<br />
that will create a sound foundation for<br />
the future. It is not all doom <strong>and</strong> gloom<br />
as challenging times can bring positive<br />
changes <strong>and</strong> creative thinking that can<br />
auger well for the industry. The best event<br />
practitioners will evolve with the times,<br />
changing <strong>and</strong> improving their strategies<br />
accordingly.<br />
INTERNATIONAL<br />
CATERERS<br />
“Your Complete Caterer<br />
&<br />
Event Planner”<br />
Catering for all occassions:·<br />
Weddings<br />
Business<br />
Meetings<br />
Parties<br />
Dinners<br />
Etc<br />
Your function is our primary<br />
concern. We will co-ordinate your<br />
affairs to perfection<br />
Phone/Fax: 1-868-652-6226<br />
#68 Cipero Street, San Fern<strong>and</strong>o.<br />
Email: internationalcaterers@yahoo.com<br />
WEBSITE:<br />
internationalcaterertt.com<br />
110<br />
The <strong>Ins</strong> & <strong>Outs</strong> <strong>of</strong> <strong>Trinidad</strong> <strong>and</strong> <strong>Tobago</strong>