30.07.2012 Views

Asiaone 1-42

Asiaone 1-42

Asiaone 1-42

SHOW MORE
SHOW LESS

Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

Auctions<br />

BUSINESS<br />

The Internet’s ability to provide buyers and sellers a low cost way to meet and exchange information<br />

has made it an ideal medium for hosting auctions. Internet auctions provide consumers and businesses<br />

an easy, cost effective way of listing items for auctions and completing transactions. There are broadly<br />

four types of Internet auctions, namely C2C, C2B, B2C and B2B.<br />

Internet auction is a win-win business model which benefits (i) the websites hosting the auctions, (ii)<br />

buyers and (iii) sellers. The key benefits to the websites hosting the auctions include the following:-<br />

(i) no need to own any inventory, no inventory losses or excesses;<br />

(ii) minimal need to provide original content;<br />

(iii) no need to set up, run or own warehouses; and<br />

(iv) minimal handling charges.<br />

Buyers benefit from Internet auctions in ways such as the following:-<br />

(i) wide selection of goods;<br />

(ii) ability to buy goods at prices they find reasonable;<br />

(iii) 24 hours a day, 7 days a week market access;<br />

(iv) convenience of accessing marketplace from a computer; and<br />

(v) almost automatic real time responses to market trends.<br />

The key advantages of Internet auctions to sellers include the following:-<br />

(i) an additional distribution channel reaching a large market and audience which sellers would<br />

not have been able to reach before;<br />

(ii) efficient market for scarce goods and collectibles as well as excess inventory and supplies;<br />

(iii) minimal selling cost;<br />

(iv) ease of adding new merchandise categories; and<br />

(v) convenience of accessing marketplace from a computer.<br />

We have added the Auction AsiaOne site to the AsiaOne stable of products. Auction AsiaOne provides<br />

consumers and businesses a central location to buy and sell products and services as well as to<br />

meet other users with similar interests. Auction AsiaOne provides the tools that facilitate auctions,<br />

acts as a referee between buyers and sellers, is a gatekeeper that sets and enforces rules of<br />

conduct and generally encourages a fair marketplace.<br />

66

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!