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OPERATIONSREVIEW The Group's turnover increased by 31% in FY2000 to S$135.6 million from S$103.1 million in the previous year. The increase in turnover was mainly due to the introduction of new products and higher contribution from the subsidiaries, particularly in Taiwan, Hong Kong and Malaysia. Profit before taxation rose by 27% from S$10.8 million in FY1999 to S$13.8 million in FY2000 while profit after taxation and minority interests increased by 27% from S$7.4 million to S$9.4 million. The percentage increase in profit was lower than that of turnover due to higher expenses incurred during the year to launch and enhance the Group's brand architecture platform. This relates to the design and launch of our new corporate logo and identity. Expenses were incurred to commission a global brand consultant and to execute the accompanying advertising campaign. Factors which contributed to the improvement in the Group's performance include: (a) new and enhanced products, (b) lower cost of goods due to favourable exchange rates arising from a weaker Yen as we made a portion of purchases from Japan, and (c) higher income from our associated companies due to an increase in exports to a major distributor in US. This healthy turnover and profit comes in the wake of the society's trend towards a more sophisticated and healthy lifestyle, and is an indication of OSIM's future success in attaining the status of a leading global brand. Annual Report 2000 21
22 Annual Report 2000 APEOPLE BUSINESS People are our main asset at OSIM. Therefore, we embrace continous improvements and life-long learning to keep the skills of our staff relevant always.
Page 1 and 2: Positioning to be the leading globa
Page 3 and 4: OURVISION is to be the leading glob
Page 5 and 6: 4 Annual Report 2000 ASHARPER FOCUS
Page 7 and 8: 6 Annual Report 2000 Total Assets (
Page 9 and 10: “Health care and healthy lifestyl
Page 11 and 12: 10 Annual Report 2000 This new mill
Page 13 and 14: With a healthy body, mind, and spir
Page 15 and 16: 14 Annual Report 2000 THE CONSUMER
Page 17 and 18: 16 Annual Report 2000 Our Concept S
Page 19 and 20: 18 Annual Report 2000 Plugging into
Page 21: Dec 2000 OSIM global distribution n
Page 25 and 26: With a healthy body, mind, and spir
Page 27 and 28: 26 Annual Report 2000 OURPEOPLE Mr
Page 29 and 30: 28 Annual Report 2000 OPEN CHANNELS
Page 31 and 32: 30 Annual Report 2000 The Audit Com
Page 33 and 34: 32 Annual Report 2000 Board of Dire
Page 35: OSIM International Ltd 57 Genting L

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