PDF, 3464 KB - Roland Berger

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a Different behavior of customers in emerging markets vs. Triade markets Purchasing behavior TRIADE MARKETS EMERGING MARKETS Tax Tires Capital Costs 4% 4% Insurance 1% 7% Maintenance 9% 38% Labor • Strong cash flow orientation of owners of emerging markets • Start-up investment are crucial for truck purchasing Depreciation 12% 27% Fuel Costs Focus on total cost of ownership Focus on investment Source: Company information; Roland Berger MUC-90007-497-09-03-E.ppt 30
c In the mid term, local suppliers will only be able to reach a international level through cooperation with their foreign pees Production of parts reaching international standards in Russia Opportunity for Russian suppliers to set up a production of components according to international standards [%] Comments With JV partner Alone ~25% ~72% • Supplier industry transformation largely only possible with international support • Russian suppliers benefit from joint ventures with international suppliers in the following areas: – Technology – Production process – Quality management No opportunity ~3% • In turn, the Russian partners can make the following contributions: – Access to customers – Local access to authorities, etc. – Existing structures Source: Roland Berger survey MUC-90007-497-09-03-E.ppt 31
Page 1 and 2: DRAFT - 20070204 Opportunities in R
Page 3 and 4: A. Roland Berger MUC-90007-497-09-0
Page 5 and 6: We are a top player in the Consulti
Page 7 and 8: For more than 10 years we have serv
Page 9 and 10: Roland Berger Strategy Consultants
Page 11 and 12: Boosting sales in Russia - Individu
Page 13 and 14: Determining market potential and de
Page 15 and 16: Overview • Traditional markets ar
Page 17 and 18: RUSSIA Truck in Russia market will
Page 19 and 20: Especially in the MDT and HDT marke
Page 21 and 22: Some OEMs are already active in the
Page 23 and 24: The low cost trucks in emerging mar
Page 25 and 26: Russia is the largest market for tr
Page 27 and 28: RUSSIA For the last 5 years shares
Page 29: Entering the market with a strong p
Page 33 and 34: c Products and know-how of Russian
Page 35 and 36: d The Leningrad Region offers the m
Page 37 and 38: e Decree 566 and additions to decre

PDF, 3464 KB - Roland Berger

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