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June 2012.pdf - RCSA

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international comment<br />

Ciett Report<br />

Adapting to change…<br />

the new economic reality<br />

In the March issue I shared with you<br />

news that I would be releasing the Boston<br />

Consulting Report Adapting to Change<br />

which was commissioned by Ciett, at a<br />

series of events for <strong>RCSA</strong> Members in<br />

Australia and New Zealand during April and<br />

May. This report demonstrates the critical<br />

role that private employment agencies play<br />

in adapting to the changes that economies<br />

around the world are experiencing, the<br />

creation of better labour markets and the<br />

creation of decent work.<br />

The findings of this report are particularly<br />

important to ensure there is a balanced<br />

debate when the ACTU releases the findings<br />

of its enquiry in to what it refers to as “insecure<br />

work” at the ACTU Congress in May.<br />

Already elements of this report are being<br />

leaked in the media and they paint a dim<br />

picture of our industry. However, by comparing<br />

agency work to all forms of non-permanent<br />

employment, the ACTU report fails to recognise<br />

the lifestyle choices that many of our<br />

temporary workers and contractors are<br />

making to gain greater control and flexibility<br />

over their lives, the role we play in helping<br />

disadvantaged job seekers secure more<br />

regular employment, or the impact constantly<br />

changing economic dynamics are having on<br />

employers.<br />

It is clear that economic cycles are becoming<br />

more volatile and adapting to these new<br />

dynamics is one of the greatest challenges<br />

Steve Shepherd F<strong>RCSA</strong> (Life) and Immediate<br />

Past President, is the <strong>RCSA</strong>’s representative<br />

with Ciett and a member of the Ciett Board.<br />

businesses face today. Economies across the<br />

world are experiencing deep structural shifts<br />

at sectoral, geographic and demographic<br />

levels. Consequently, organisations are<br />

struggling with a skills mismatch as business<br />

requirements change rapidly. The increased<br />

incidence of structural change (globalisation,<br />

demographic evolution, sectoral and IT shifts,<br />

increased volatility and complexity) in recent<br />

years has brought a new set of challenges to<br />

the labour market. These include unpredictable<br />

and volatile employment markets, persistent<br />

high levels of unemployment – particularly<br />

among youths – a mismatch between the<br />

supply and demand of skills, the increased<br />

importance of transitions in the labour<br />

market to reduce segmentation, and an<br />

increased need for the development of<br />

contractual arrangements that are not<br />

detrimental to decent work. These are all<br />

issues we see in Australia and New Zealand,<br />

and our industry is part of the solution, not<br />

part of the problem, as we help organisations<br />

adapt to the impact that each cycle has on<br />

their employment levels.<br />

The Ciett Report found that our industry<br />

provides innovative and reliable solutions<br />

that enable organisations, whether public<br />

or private, to manage seasonal fluctuation<br />

in demand and adapt their workforce needs<br />

accordingly.<br />

Cyclical fluctuations, while less predictable,<br />

are increasingly a fact of life as economies<br />

alternate between periods of positive and<br />

negative growth and, as leading service<br />

providers, private employment agencies are<br />

well placed to enable adaptation to these<br />

structural changes. With our international<br />

reach and specialised market knowledge, our<br />

industry facilitates adaptation to this change.<br />

Over the coming months, it will be important<br />

that we all continue to deliver this message<br />

to governments and employers to ensure we<br />

continue to play a role in Australia’s and New<br />

Zealand’s economic futures. In order to do<br />

this I would like to share with you the key<br />

findings of the Ciett Report, Adapting to Change.<br />

Our industry enabled organisations to adapt<br />

to new labour market conditions, facilitating<br />

transitions for economies, businesses and<br />

individuals, and driving social and economic<br />

progress. We reduce time lags between<br />

recovery and job creation and help companies<br />

and economies to adapt better and faster to<br />

cyclical and structural changes, and we help<br />

economies to adapt to structural shifts by<br />

re-skilling and up-skilling workers to match<br />

supply and demand within the labour market<br />

The report shows that in Germany,<br />

companies using agency workers accelerate<br />

faster out of a downturn (revenue growth in<br />

Germany for companies using PrES is higher<br />

than those not using PrES)<br />

And 76 per cent of employers cite a quick<br />

response to business demands and absorbing<br />

activity fluctuations as the main reasons for<br />

making greater use of private employment<br />

services.<br />

Private employment services<br />

ensure better labour markets;<br />

providing a stepping stone,<br />

creating jobs and increasing<br />

participation<br />

Our industry increases labour market<br />

participation and reduces frictional<br />

unemployment by ensuring a better and<br />

faster match between supply and demand of<br />

work and increasing labour market transparency.<br />

A key finding of the report is that 76 per cent of<br />

organisations who use private employment<br />

services would not consider hiring permanent<br />

workers as an alternative to agency workers<br />

therefore, private employment services<br />

reduce structural unemployment by creating<br />

new jobs which, in many cases, would<br />

otherwise not exist. This is borne out by the<br />

fact that in countries where there is a high<br />

private employment services penetration<br />

rate there is typically a lower unemployment<br />

rate than those with lower agency<br />

penetration rates.<br />

The report also shows the probability of<br />

a worker securing more permanent work is<br />

JUNE 2012 17

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