CipherLab 8000 Series Mobile Terminal - VIC Computer (HK)
CipherLab 8000 Series Mobile Terminal - VIC Computer (HK)
CipherLab 8000 Series Mobile Terminal - VIC Computer (HK)
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CASE STUDY: AC Nielsen, worldwide<br />
• Challenge: Collect and analyze<br />
household grocery shopping data<br />
– Must be user-friendly with long working hours, easy to learn<br />
– Capture barcodes of items and accurately transmit to database<br />
• Deployment: <strong>8000</strong>-based system<br />
–<strong>CipherLab</strong> <strong>8000</strong>’s placed in<br />
participating p households<br />
–Participant scans purchased<br />
products<br />
–Data is sent to AC Nielsen via<br />
phone line or Internet<br />
–65,000 units of <strong>CipherLab</strong> <strong>8000</strong><br />
placed in homes for data collection<br />
across nine countries<br />
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