eur op eanexhibitionofcreati vityandinnovation - Europe Direct Iasi

EUROINVENT 2013
Class
20.5.
Title EN
Authors
Institution
Description
EN
Class
exhibited a strong antibacterial effect in the presence of E. coli,
while another sample (ZnO/clinoptilolit) showed strong
antibacterial effect against S. aureus.
X. Innovative Researches
QUALITY MANAGEMENT AND ITS ROLE IN THE
DEVELOPMENT OF THE COMPANY'S BRAND
Corina AnaMaria Ioan, Florin Alexandru Luca, Cosmin
Daniel Vatavu
"Al.I. Cuza" University, Faculty of Economics and Business
Administration, The Doctoral School of Economics and
Business Administration Iasi, Romania,
"Gheorghe Asachi" Technical University of Iasi, Romania
The top management should consider the implementation of a
quality management system in the Romanian companies just as
important as the organizational technological development, from
the viewpoint of the companies’ competitiveness and hence
profitability. Quality management leads to the implementation,
development and preservation of a series of essential processes and
procedures, ideas and absolutely indispensable tools for the
organizational development of the Romanian companies.
International studies show that the TOP 10 most important
economic powers in the world are the top 10 countries that hold
quality certificates granted for their compliance with a set of
standards - China, Italy, Japan, Spain, Russia, Germany, UK, India,
USA and South Korea. Quality is currently a strategic tool of
general company management, and also an essential constituent
influencing the company’s competitiveness.
X. Innovative Researches
NATIONAL
155