20.01.2015 Views

2012 Annual Report - Ixe

2012 Annual Report - Ixe

2012 Annual Report - Ixe

SHOW MORE
SHOW LESS

Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

Informe Anual 2010<br />

<strong>Annual</strong> <strong>Report</strong> <strong>2012</strong><br />

Likewise, in July <strong>2012</strong>, the Group participated as a host, “Aquí<br />

Estoy” (Here I Am) at the summer camp organized by the<br />

same institution in Monterrey. The workshop was attended by<br />

young people and adults with an intellectual and/or motor<br />

disability, and throughout the four days that it lasted, Banorte-<strong>Ixe</strong><br />

volunteers used simple and fun ways to explain to participants<br />

the importance of saving and how easy it is to make it a habit.<br />

With the participation of 11<br />

Banorte-<strong>Ixe</strong> volunteers, 345<br />

people benefited directly,<br />

and more than 1,300<br />

people indirectly.<br />

Financial Education Week<br />

In <strong>2012</strong>, Banorte-<strong>Ixe</strong> joined forces with CONDUSEF, SHCP and<br />

ABM in the National Financial Education Week from October<br />

1 st to 7 th .<br />

The week included “Chats with the Experts”, a forum in which 3<br />

company directors gave presentations about: Credit, Retirement<br />

Savings and Investments, which were broadcast nationally<br />

through BanorTV. Their speeches were rebroadcast on different<br />

days and at different times to the whole of the Banorte-<strong>Ixe</strong><br />

community so more people could listen to them and Human<br />

Resources published the presentation materials on its Intranet<br />

for employees to review.<br />

Thanks to the generosity of the Banorte-<strong>Ixe</strong> family, in <strong>2012</strong> we<br />

supported 9 institutions through in-kind donations (construction,<br />

equipment, renovation, etc.) for a total of Ps. 1,603,994.46, and<br />

Fundación Banorte donated Ps. 500,000 in cash.<br />

Red SumaRSE Nuevo León <strong>2012</strong><br />

To reinforce the commitment with community development that<br />

characterizes Banorte, and as mentioned in our 2011 <strong>Report</strong>,<br />

in February 2011, Fundación Banorte signed a cooperation<br />

agreement with Red SumaRSE made up of Monterrey-area<br />

foundations and companies with the aim of rebuilding the social<br />

fabric of communities in the state of Nuevo León affected by the<br />

natural disaster “Alex” (La Ermita in Santa Catarina, El Realito in<br />

Guadalupe and Capellanía in García in Nuevo León, México).<br />

In February <strong>2012</strong>, the first activities report was published<br />

which mentioned the methodology that will contribute to the<br />

reconstruction of the social fabric and the generation of civic<br />

capacity as a as part of the continued growth of this initiative.<br />

The second stage, to be developed in 2013, will consist of<br />

implementing actions to strengthen the following components:<br />

Resilience, Civic Skills, Social Cohesion and Collective Action,<br />

all of which have a bearing on the initiative’s objective.<br />

Súmate Trust<br />

Súmate is a trust comprised of donations from Grupo Financiero<br />

Banorte employees who voluntarily contribute a percentage of<br />

the salary they receive every two weeks to social causes. This is<br />

supplemented by a cash donation from Fundación Banorte to<br />

causes chosen by the Selection Committee, which is composed<br />

of GFNorte volunteers, and which contributes its expertise to<br />

the operation of the program.<br />

51

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!