2012 Annual Report - Ixe

Notas a los Estados Financieros
Grupo Financiero Banorte
promote labor inclusion and permanence without discrimination
and on an equal basis for people with a disability.
In 2012, GFNorte undertook a pilot program at the Universidad
Tecnológica Santa Catarina to test the validity and reliability of
psychometric tests applied to people with a disability. The results
served as a comparative base for Banorte-Ixe Inclusion Program
participants.
4 members of the Program turned out to be Top Talent employees
and one has been awarded a scholarship to complete his
Bachelor’s degree.
The campaign “Banorte-Ixe’s Labor Inclusion Culture is for You”
was also created with the following objectives:
• Sensitize employees within a culture that favors diversity
not discrimination.
• Make employees aware of the different types of discrimination.
• Help employees to embrace diversity as a way of life by
creating an organizational environment that maximizes
diversity and fosters staff commitment to these issues.
As a result of the cooperation agreement signed in December
2011 with CONAPRED to strengthen our culture of diversity and
labor inclusion, we have achieved mutual cooperation for
undertaking and participating in diverse analysis and reflection
forums on discrimination, and have had access to sensitivity
training courses through the online platform Conéctate por la
Igualdad y la No Discriminación (Connect for Equality and not
Discrimination).
Jugando, Jugando y con Banorte-Ixe Ayudando (Playing,
Playing and with Banorte-Ixe Aiding)
Grupo Financiero Banorte undertook this initiative for a third year
in a row, which consists of collecting toys and donating them
to children in Public Hospitals and Orphanages across Mexico,
as well as to the children of cleaning and security area staff.
The 2012 collection goal was 35,000 toys but thanks to the
participation of everyone at GFNorte, we managed to collect
45,285, which were distributed as follows: 37,906 on Three Kings
Day and 7,379 on Children’s Day.
Also, more than 700 volunteers from among our staff changed
their office suits for superhero and princess costumes to help
deliver the toys.
GFNorte is very proud to have such a great
team of volunteers committed to the
well-being of Mexican children.
Financial Education
Volunteerism
Reinforcing Grupo Financiero Banorte’s commitment to labor inclusion, in April of 2012, 2
informative sessions were held by the institution “Unidos, Somos Iguales” (United We’re Equal)
for staff and volunteers with a motor or visual disability in Monterrey N.L. The sessions were about
how the Group’s electronic channels work and the diverse options offered by GFNorte for saving
and managing your own money.
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