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2012 Annual Report - Ixe

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Notas a los Estados Financieros<br />

Grupo Organizational Financiero Banorte Profile<br />

At Grupo Financiero Banorte S. A. B. de C. V. we seek to guarantee an economic, social and<br />

environmental balance in areas inherent to our daily operations and maximize the growth and<br />

profitability of our company by adhering to strict sustainability criteria and corporate responsibility.<br />

Our Mission<br />

To satisfy our customers’ financial needs with high-quality products and services delivered through<br />

efficient methods that guarantee integrity, security and confidence, thereby strengthening our<br />

value chain with our customers, and always providing our service with efficient and kind attention.<br />

To ensure profitability and value creation in our work in order to support our clients, shareholders<br />

and employees.<br />

To preserve the integrity and quality of all of our operations, especially in the management of<br />

the Group’s deposits and equity.<br />

To be a company that offers employment in a serious and fair manner, under the right working<br />

conditions and ethical standards that promote both personal and professional development<br />

inside and outside of the workplace, treating each and every one of our employees with the<br />

highest sense of dignity and equality, offering opportunities for personal growth.<br />

To assume our responsibility as citizens, employees and an integral part of the Institution to promote<br />

growth, becoming leaders in the communities that we serve, promoting their development<br />

through the philosophy of “Thinking Big”.<br />

To act in a conscientious manner with regards to our environment, preserving the company’s<br />

used resources and undertaking actions that generate an environmental and social awareness<br />

amongst our customers and employees.<br />

Our Values<br />

Our conduct should always be based on integrity, trust, loyalty with absolute respect and<br />

acknowledgement of the intrinsic value of the human being. GFNorte rejects any bias related<br />

to gender, age, religion, race, social origin, disability, ethnicity, nationality, sexual orientation,<br />

family responsibilities, marital status, or any other condition that may result in discrimination.<br />

Anyone who intends to defend and exercise their rights, when considering that such rights<br />

have been violated, should do so with respect for the Institution, its personnel and the work<br />

performed therein.<br />

GFNorte<br />

in numbers:<br />

A network of 1,316 branches<br />

6,707 ATMs<br />

115,213 POS terminals<br />

3,080 third party correspondents<br />

10 SME Centers<br />

22 million customers<br />

16

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