5 minutes of FAME ----------------- low-budget video production as a ...
5 minutes of FAME ----------------- low-budget video production as a ...
5 minutes of FAME ----------------- low-budget video production as a ...
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5 <strong>minutes</strong> <strong>of</strong> <strong>FAME</strong><br />
-----------------<br />
<strong>low</strong>-<strong>budget</strong> <strong>video</strong> <strong>production</strong><br />
<strong>as</strong> a PR tool in youth work<br />
-----------------<br />
CALL FOR PARTNERS<br />
-----------------<br />
title:<br />
“5 <strong>minutes</strong> <strong>of</strong> fame”<br />
type <strong>of</strong> event: international training course<br />
topic:<br />
<strong>low</strong>-<strong>budget</strong> <strong>video</strong> <strong>production</strong><br />
target group:<br />
youth workers<br />
location:<br />
Gárdony, Hungary<br />
dates: October 26th - November 3rd 2012<br />
organiser:<br />
TE IS Foundation<br />
main donor:<br />
Youth in Action (NA in Hungary, A4.3)<br />
eligible countries: YiA programme countries<br />
# <strong>of</strong> participants: 24<br />
------------------------------------<br />
MAIN ELEMENTS OF THE TRAINING COURSE<br />
------------------------------------<br />
--> introduction into PR and promotion<br />
--> building up competences in <strong>video</strong> <strong>production</strong><br />
(storyboarding, acting, camera & lights, cutting, post-<strong>production</strong>, legal <strong>as</strong>pects)<br />
--> <strong>production</strong> <strong>of</strong> short clips in small groups<br />
--> feedback and coaching by experts<br />
--> web 2.0 strategies focussing on <strong>video</strong>-blogging<br />
--> DEOR in youth projects<br />
--> partnership-building and fostering <strong>of</strong> future projects<br />
in YiA<br />
--------<br />
APPROACH<br />
--------<br />
The training course will be b<strong>as</strong>ed on the specific needs <strong>of</strong><br />
the participants and their organisations and will be highly<br />
participatory. Diversity, e.g. in the group <strong>of</strong> participants,<br />
will be considered <strong>as</strong> a resource for the building-up<br />
and transfer <strong>of</strong> competences. There will only be few frontal<br />
lectures, the main part <strong>of</strong> the training course will be<br />
delivered in the form <strong>of</strong> practical sessions implemented by<br />
the participants in a learning-by-doing f<strong>as</strong>hion. The trainers<br />
will take care <strong>of</strong> creating a supportive and safe learning<br />
environment, where participants are encouraged and<br />
coached while m<strong>as</strong>tering challenges that contribute to their<br />
personal, pr<strong>of</strong>essional and organisational development. Special<br />
attention is paid to making the learning points <strong>of</strong> the<br />
training course relevant, sustainable and transferable, eg<br />
by giving ample room for reflection and <strong>as</strong>sessment, by producing<br />
exhaustive documentation and by providing templates<br />
and guidance for tailor-made development and action plans.<br />
Pr<strong>of</strong>essionals from the sector <strong>of</strong> <strong>video</strong>-<strong>production</strong> and PR<br />
will be available for on-the-spot and online coaching.<br />
---------------------<br />
PARTNER ORGANISATIONS<br />
---------------------<br />
All partner organizations in this training course must meet<br />
the fol<strong>low</strong>ing criteria:<br />
a) … you work (among other) with and for youth<br />
b) … you work for the benefit <strong>of</strong> society<br />
c) … you share, promote and live European values, especially<br />
solidarity, respect, intercultural dialogue,<br />
unity in diversity, cohesion, inclusion and participation<br />
d) … you have a strong local and/or transnational dimesion<br />
in your projects<br />
e) … you are situated in any <strong>of</strong> the fol<strong>low</strong>ing countries:<br />
EU member state or Croatia, Iceland, Liechtenstein,<br />
Norway, Switzerland, Turkey<br />
f) … you commit yourself to full participation in all<br />
stages <strong>of</strong> the project<br />
-----------------------<br />
PROFILE OF PARTICIPANTS<br />
-----------------------<br />
Participants to the training course must meet the fol<strong>low</strong>ing<br />
criteria:<br />
a) … you are actively involved in your organisation<br />
b) … you are able to attend for the full duration <strong>of</strong> the<br />
event and you are able to fully communicate in English<br />
c) … you are in a position and willing to fol<strong>low</strong>-up on the<br />
outcomes <strong>of</strong> this training course in your organisation via<br />
active youth work<br />
---------------------------<br />
CONDITIONS AND ARRANGEMENTS<br />
---------------------------<br />
The training course is scheduled to take place from October<br />
26th - November 3rd <strong>of</strong> 2012 in Gárdony, Hungary. Financial<br />
support is sought for at the Hungarian National Agency for<br />
the European Commission’s programme “Youth in Action” (action<br />
4.3). If the funding request gets approved, we will be<br />
able to <strong>of</strong>fer the fol<strong>low</strong>ing conditions:<br />
--> the international travel costs are covered with 70%, up<br />
to a re<strong>as</strong>onable maximum amount.<br />
--> board, lodging, visa costs, local transports, all<br />
materials and the content <strong>of</strong> the training course are<br />
fully covered for a participation fee <strong>of</strong> EUR 40.<br />
--> you are in charge <strong>of</strong> arranging your own insurance for<br />
your travel and stay in Hungary.<br />
--------<br />
THE TEAM<br />
--------<br />
Ágnes Jeszenszky<br />
TE IS • Hungary<br />
Louis Lumière<br />
expert • France<br />
Zora Csalagovits<br />
TE IS • Hungary<br />
MarCus Vrecer<br />
coobra • Austria<br />
----------<br />
NEXT STEPS<br />
----------<br />
If you are interested in joining this training course <strong>as</strong> a<br />
partner organisation, then ple<strong>as</strong>e duly fill in the fol<strong>low</strong>ing<br />
online form:<br />
https://docs.google.com/spreadsheet/viewformformkey=dG5ETXNHRVdiZDZmNGNKeVpuU09kdnc6MA#gid=0<br />
The deadline for receiving this electronic form from you is<br />
Sunday, April 22nd <strong>of</strong> 2012. The selected organisations will<br />
be notified after April 22nd and will be requested to duly<br />
sign a “partnership agreement”, and immediately send it to<br />
us by e-mail and regular mail.<br />
---------------<br />
CONTACT DETAILS<br />
---------------<br />
TE IS Foundation<br />
Dembinszky u. 39.<br />
1071 Budapest, Hungary<br />
tel: + 36 30 5556311<br />
e-mail: tc.5minfame@gmail.com<br />
We wish you good luck and we look forward to our future<br />
partnership in this great project!<br />
P.S.: this call can also be found at<br />
http://www.teisalapitvany.hu/call_5minfame.pdf
“5 <strong>minutes</strong> <strong>of</strong> <strong>FAME</strong>”, 26 th <strong>of</strong> October – 3 rd <strong>of</strong> November 2012, Hungary<br />
DAY2DAY programme<br />
08.00 – 09.30<br />
DAY 0 DAY 1 DAY 2 DAY 3 DAY 4 DAY 5 DAY 6 DAY 7 DAY 8<br />
MARKETING VIDEO CRASH<br />
CAMPAIGNING & ACTION<br />
ARRIVAL (α) US & THEM<br />
CREATIVITY MEDIA LAB<br />
CIAO (Ω)<br />
& ADVERTISING COURSE<br />
WEB 2.0 PLANNING<br />
breakf<strong>as</strong>t breakf<strong>as</strong>t breakf<strong>as</strong>t breakf<strong>as</strong>t breakf<strong>as</strong>t breakf<strong>as</strong>t breakf<strong>as</strong>t breakf<strong>as</strong>t<br />
10.00 – 11.30 <strong>of</strong>ficial opening<br />
social marketing<br />
& PR<br />
<strong>video</strong>s:<br />
story board<br />
creativity<br />
amuse geule<br />
media lab web 2.0<br />
DEOR & Youth in<br />
Action<br />
11.30 – 12.00 c<strong>of</strong>fee break c<strong>of</strong>fee break c<strong>of</strong>fee break c<strong>of</strong>fee break loesje break c<strong>of</strong>fee break c<strong>of</strong>fee break<br />
12.00 – 13.30 arrival group building advertising (cont’)<br />
transfer to venue<br />
creativity pour<br />
de bon<br />
media lab<br />
campaigning &<br />
PR strategy<br />
action & project<br />
planning<br />
13.30 – 15.30<br />
checking in<br />
lunch lunch lunch lunch lunch lunch lunch<br />
@ venue<br />
15.30 – 17.00<br />
images &<br />
stereotypes<br />
branding and<br />
positioning<br />
<strong>video</strong>s:<br />
<strong>production</strong><br />
media lab<br />
web launch<br />
event<br />
solo<br />
departure<br />
17.00 – 17.30 c<strong>of</strong>fee break c<strong>of</strong>fee break c<strong>of</strong>fee break regional c<strong>of</strong>fee break c<strong>of</strong>fee break c<strong>of</strong>fee break<br />
discovery<br />
17.30 – 19.00<br />
confronting<br />
opinions<br />
journalism in<br />
different media<br />
(con’t)<br />
free time<br />
media lab<br />
feedback to<br />
media groups<br />
evaluation<br />
traditional<br />
19.00 – 20.30 dinner dinner dinner dinner<br />
dinner<br />
dinner dinner dinner<br />
20.30 – 21.00<br />
daily reflection daily reflection daily reflection daily reflection daily reflection<br />
21.30 ‐ <br />
welcome<br />
evening<br />
social ads intercultural<br />
socialising<br />
& <strong>video</strong>s evening<br />
karaoke hunting 4 pearls<br />
C U soon party<br />
reflection & <strong>as</strong>sessment <strong>of</strong> learning setting the frame & discovery content & practice media lab & future actions