19.01.2015 Views

Bachelor of Commerce (Digital Marketing) - Postsecondary ...

Bachelor of Commerce (Digital Marketing) - Postsecondary ...

Bachelor of Commerce (Digital Marketing) - Postsecondary ...

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

Section 5.<br />

Program Delivery<br />

5.1 Quality Assurance <strong>of</strong> Delivery ....................................................................................................... 99<br />

5.2 Student Feedback ......................................................................................................................... 100<br />

5.3 Experiential Learning in the Lawrence Kinlin School <strong>of</strong> Business ............................................. 102<br />

5.4 A Student Success Endorsement .................................................................................................. 103<br />

Section 6.<br />

Capacity to Deliver<br />

6.1 Learning and Physical Resources ................................................................................................ 105<br />

6.1.1 Library and Media Resources and Services .................................................................... 105<br />

6.1.2 A New “Information and Learning Commons” .............................................................. 112<br />

6.1.3 Enhancements to Co-Operative Education ..................................................................... 113<br />

6.2 Resource Renewal and Upgrading ............................................................................................... 113<br />

6.2.1 Classroom, Lab and Office Renovations ........................................................................ 113<br />

6.2.2 Information Technology Renewal .................................................................................. 113<br />

6.2.3 Pr<strong>of</strong>essional Development for Faculty ............................................................................ 115<br />

6.3 Support Services for Students ...................................................................................................... 115<br />

6.4 Faculty for the <strong>Bachelor</strong> <strong>of</strong> <strong>Commerce</strong> (<strong>Digital</strong> <strong>Marketing</strong>) Program ........................................ 116<br />

6.5 Curriculum Vitae Release ............................................................................................................ 118<br />

6.6 Curriculum Vitae <strong>of</strong> Faculty Assigned to the <strong>Bachelor</strong> <strong>of</strong> <strong>Commerce</strong> (<strong>Digital</strong> <strong>Marketing</strong>)<br />

Program ........................................................................................................................................ 118<br />

6.6.1 CV’s <strong>of</strong> Faculty Delivery Core Courses ......................................................................... 119<br />

6.6.2 CV’s <strong>of</strong> Faculty Delivering Non-Core Courses .............................................................. 119<br />

Section 7.<br />

Credential Recognition<br />

7.1 Employer Recognition <strong>of</strong> Credential ........................................................................................... 121<br />

7.2 Pr<strong>of</strong>essional Association Recognition ......................................................................................... 122<br />

7.3 Other Post-Secondary Education Organizations .......................................................................... 122<br />

Section 8.<br />

Regulation and Accreditation<br />

8.1 The Canadian Institute <strong>of</strong> <strong>Marketing</strong> – GCInst.M. Designation .................................................. 123<br />

8.2 The Google Certification Program ............................................................................................... 123<br />

Section 9. Nomenclature<br />

9.0 Nomenclature ............................................................................................................................... 127<br />

Section 10. Program Evaluation<br />

10.0 Program Evaluation ..................................................................................................................... 129<br />

vi<br />

<strong>Bachelor</strong> <strong>of</strong> <strong>Commerce</strong> (<strong>Digital</strong> <strong>Marketing</strong>)

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!