Bachelor of Commerce (Digital Marketing) - Postsecondary ...
Bachelor of Commerce (Digital Marketing) - Postsecondary ... Bachelor of Commerce (Digital Marketing) - Postsecondary ...
iii. Application Trends in Program Areas by Credential General Business/Administration/Management Applications to 3‐year diploma programs in General Business Administration and Management have shown significant declines since 2006, while applications to certificate programs have shown an increase. Applications to 2‐year diplomas remain relatively steady, while applications to general Business Administration/Management degree programs peaked in 2009 but went down to 2008 levels in the past year. s Chart 8. General Business Application Trends by Completion Level LKSB Degree Program Feasibility Study • 2011 92
Accounting The application trend for 2‐year Accounting diploma programs has shown an increase over the past five years. It remains relatively steady for 3 year diploma programs. The trend for accounting degree programs has shown a slight increase since 2008. Chart 9. Accounting Application Trends by Completion Level Marketing There has been an increase in the number of applications to marketing 2‐year diploma programs, while the proportion of those applying to a 3‐year diploma program has decreased. The number of applications to Marketing degrees has increased steadily over the past three years; applications to postgraduate certificates have remained level. Chart 10. Marketing Application Trends by Completion Level LKSB Degree Program Feasibility Study • 2011 93
- Page 201 and 202: Labour Market Needs Provincial and
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- Page 215 and 216: As a core program offered in most u
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- Page 225 and 226: you. A broader look at the world. A
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- Page 229 and 230: their buy in, but it wouldn’t be
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- Page 233 and 234: yet whether it is practical to deli
- Page 235 and 236: Chapter 2. Competitive Analysis A.
- Page 237 and 238: for career preparation, highlightin
- Page 239 and 240: Leadership and Management. Of these
- Page 241 and 242: C. Detailed Findings Section 1. Com
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- Page 247 and 248: iii. Summary of Diploma and Postg
- Page 249 and 250: A greater proportion of women than
- Page 251: Chart 6. Proportion of Business Pro
- Page 255 and 256: Finance/Financial Services/Financia
- Page 257 and 258: College is attracting 17% of enroll
- Page 259 and 260: Chapter 3. Current Business Student
- Page 261 and 262: interested in university are less i
- Page 263 and 264: Over half of Current Students (57%)
- Page 265 and 266: Almost one‐third (29%) of Student
- Page 267 and 268: Table 5. Considering a Degree by De
- Page 269 and 270: Factors of Importance in Choosing a
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- Page 275 and 276: Appeal of Accounting Degree Based o
- Page 277 and 278: Appeal of Enterprise Management Deg
- Page 279 and 280: Appeal of Human Resources Managemen
- Page 281 and 282: Importance vs. Appeal of Features o
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- Page 289 and 290: B. Executive Summary Strong Interes
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- Page 293 and 294: As expected, each group generally r
- Page 295 and 296: Section 2. Interest in a Business D
- Page 297 and 298: PSE Considerations for a Business D
- Page 299 and 300: Reasons for Interest in a Degree Th
- Page 301 and 302: Not surprisingly, those currently e
Accounting<br />
The application trend for 2‐year Accounting diploma programs has shown an increase over the past five<br />
years. It remains relatively steady for 3 year diploma programs. The trend for accounting degree<br />
programs has shown a slight increase since 2008.<br />
Chart 9. Accounting Application Trends by Completion Level<br />
<strong>Marketing</strong><br />
There has been an increase in the number <strong>of</strong> applications to marketing 2‐year diploma programs, while<br />
the proportion <strong>of</strong> those applying to a 3‐year diploma program has decreased. The number <strong>of</strong><br />
applications to <strong>Marketing</strong> degrees has increased steadily over the past three years; applications to postgraduate<br />
certificates have remained level.<br />
Chart 10. <strong>Marketing</strong> Application Trends by Completion Level<br />
LKSB Degree Program Feasibility Study • 2011<br />
93
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