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Desk Calendar 2014 - Al Noor Training Centre for Children with ...

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<strong>Al</strong> <strong>Noor</strong> <strong>Training</strong> <strong>Centre</strong> <strong>for</strong><br />

<strong>Children</strong> <strong>with</strong> Special Needs


ABOUT AL NOOR<br />

<strong>Al</strong> <strong>Noor</strong> <strong>Training</strong> <strong>Centre</strong> <strong>for</strong> <strong>Children</strong> <strong>with</strong> Special Needs is a non-profit organization<br />

which comes under the Ministry of Social Affairs. For the past 31 years, <strong>Al</strong> <strong>Noor</strong> has been<br />

providing high quality, professional training to the Special Needs community of Dubai. In<br />

1981, we started <strong>with</strong> 8 children and have since grown to a recognized establishment<br />

<strong>with</strong> over 280 students.<br />

The <strong>Centre</strong> currently operates in a purpose built facility kindly donated by UAE Vice<br />

President, Prime Minister and Ruler of Dubai His Highness Sheikh Mohammed bin Rashid<br />

<strong>Al</strong> Maktoum and through the benefaction of HRH Princess Haya Bint <strong>Al</strong> Hussein.<br />

The <strong>Centre</strong> can accommodate up to 300 students <strong>with</strong> special needs. Our current roster<br />

is comprised of children from 35 nationalities <strong>with</strong> various physical and cognitive<br />

challenges such as Down syndrome, Cerebral Palsy and Autism. <strong>Al</strong> <strong>Noor</strong> uses a transdisciplinary<br />

approach <strong>for</strong> its training programmes, and in addition to teaching, offers–<br />

Physical Therapy, Occupational Therapy, Speech and Language Therapy, Psychological<br />

services, Sports and Music.<br />

<strong>Al</strong> <strong>Noor</strong> also has its own Work Placement Unit which trains students <strong>with</strong> a capability <strong>for</strong><br />

open employment.<br />

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OUR NEED FOR FUNDRAISING<br />

To maintain high standards <strong>for</strong> our professional training programmes, the <strong>Centre</strong> has<br />

to follow an approach of continual improvement and update resources as needed.<br />

The cost of training one child is approximately AED 55,000 per annum and almost 65%<br />

of the students do not pay the full, subsidised fee of AED 25,000 per annum. In this<br />

case, <strong>Al</strong> <strong>Noor</strong> seeks corporate and individual sponsors to fund the running expenses<br />

and training imparted to its children, as well as covering the subsidy of all the<br />

students.<br />

The <strong>Calendar</strong> project is one of our many initiatives <strong>for</strong> raising funds to cover the huge<br />

subsidy offered to all children whilst offering corporates the opportunity to partner<br />

<strong>with</strong> us in the cause of children <strong>with</strong> special needs.<br />

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THE AL NOOR DESK CALENDAR PROJECT<br />

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THE AL NOOR DESK CALENDAR PROJECT<br />

The <strong>Al</strong> <strong>Noor</strong> <strong>Desk</strong> <strong>Calendar</strong> Project was initiated 21 years ago and ever since has<br />

played a key part in providing much needed support <strong>for</strong> the <strong>Centre</strong>. The chosen<br />

theme <strong>for</strong> the <strong>Desk</strong> <strong>Calendar</strong> <strong>2014</strong> will depend on your preferred concept. We are<br />

giving you the liberty of choice <strong>for</strong> full calendar sponsorship. The exclusivity brought<br />

by this sponsorship brings a huge impact on your support to the <strong>Centre</strong>, at the same<br />

time to your clients’ impression about your company’s Corporate Social<br />

Responsibility initiative.<br />

The <strong>Al</strong> <strong>Noor</strong> <strong>Desk</strong> <strong>Calendar</strong> <strong>2014</strong> is an ideal way of saying how much you respect and<br />

appreciate working <strong>with</strong> your clients as well as providing solace to the children at our<br />

centre by providing much needed funding <strong>for</strong> their training and running expenses of<br />

the <strong>Centre</strong>.<br />

In the past, we have been very <strong>for</strong>tunate to work closely <strong>with</strong> companies such as<br />

Zafco, BMW Middle East and AGMC, Saleh Bin Lahej Group, and Dulsco who were<br />

exclusive sponsors of the <strong>Desk</strong> <strong>Calendar</strong> project.<br />

We circulate the desk calendars to all our supporters (corporates and individuals) and<br />

well wishers. 5


DYNAMICS OF THE DESK CALENDAR<br />

Numbers: 6,000 copies of the calendar will be distributed to all our supporters (corporates<br />

and individuals) and well wishers<br />

Artwork: Original Artwork done by the very talented children of <strong>Al</strong> <strong>Noor</strong><br />

Languages: English and Arabic<br />

- For full calendar sponsorship, exclusivity will be given to the sponsor <strong>for</strong> the whole<br />

calendar<br />

Colour: The <strong>Desk</strong> <strong>Calendar</strong> will be produced in full colour<br />

Sizes:<br />

- The calendar will measure 23cm wide by 15.5 cm high<br />

- An area of 11cm wide by 4.5 cm high reserved<br />

on each page <strong>for</strong> the Sponsor’s message<br />

and/or logo at the bottom<br />

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Benefits<br />

FULL CALENDAR SPONSORSHIP<br />

COMMITMENT: AED 160,000<br />

- Front page cover logo<br />

- An e-blast sent to our database of 7,500 email ids featuring you as our calendar sponsor<br />

- Message of support in inside cover<br />

- Personal visit by <strong>Al</strong> <strong>Noor</strong> students and photo opportunities and/or your company to visit <strong>Al</strong> <strong>Noor</strong><br />

premises<br />

- Company profile coverage in Outreach Newsletter <strong>with</strong> a circulation of 10,000 copies (digital and print)<br />

- Acknowledgement of support on <strong>Al</strong> <strong>Noor</strong> website<br />

- 12 framed print of children’s artwork<br />

- Mention of support on <strong>Al</strong> <strong>Noor</strong>’s Facebook page<br />

- Logo on our Pillars of Support (size 21x15 cms.)<br />

- 600 complimentary copies of these calendars will be delivered to you<br />

- P R coverage featuring you as our calendar sponsor<br />

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CALENDAR PARTNER<br />

COMMITMENT: AED 40,000<br />

Benefits<br />

- Logo visibility throughout the year at the bottom part of the calendar<br />

- Message of support in inside cover<br />

- Acknowledgement of support on <strong>Al</strong> <strong>Noor</strong> website<br />

- Personal visit by <strong>Al</strong> <strong>Noor</strong> students and photo opportunities and/or your company to visit <strong>Al</strong> <strong>Noor</strong><br />

premises<br />

- Mention in Outreach Newsletter <strong>with</strong> a circulation of 10,000 copies (digital and print)<br />

- 12 framed print of children’s artwork<br />

- Mention of support on <strong>Al</strong> <strong>Noor</strong>’s Facebook Page<br />

- Logo on our Pillars of Support (size 21x11 cms)<br />

- 400 complimentary copies of these calendars will be delivered to you<br />

8<br />

- PR coverage featuring you as our <strong>Calendar</strong> Partner


MONTH SPONSORSHIP<br />

COMMITMENT: AED 10,000<br />

Benefits<br />

- Logo on the preferred month and message<br />

- 12 Framed print of month’s artwork<br />

- Personal visit by the children of <strong>Al</strong> <strong>Noor</strong> and photo opportunities and/or your<br />

company to visit <strong>Al</strong> <strong>Noor</strong> premises<br />

- Acknowledgement of support on the <strong>Al</strong> <strong>Noor</strong> official website<br />

- Mention of support on <strong>Al</strong> <strong>Noor</strong>’s Facebook Page<br />

- Mention in Outreach Newsletter <strong>with</strong> a circulation of 10,000 copies (digital and<br />

print)<br />

- Logo on our Pillars of Support (size 21x7 cms)<br />

- 200 complimentary copies of these calendars will be delivered to you<br />

9


CALENDAR SAMPLES<br />

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JOIN US!<br />

Come and be a part of the <strong>Al</strong> <strong>Noor</strong> mission of providing professional and effective<br />

training programmes in order to fulfill the needs of the Special Child. Your help is<br />

invaluable in the lives of our children. It would be our honour and pleasure to be able<br />

to associate <strong>with</strong> you and make this a very fruitful relationship.<br />

For further in<strong>for</strong>mation please contact :<br />

Apple Castaneda<br />

Tel: 04 3404844 ext 106<br />

Fax: 04 3417275<br />

Email: apple@alnoorspneeds.ae<br />

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Thank you in advance<br />

<strong>for</strong> your valuable support<br />

Telephone: (+9714) 340 4844<br />

(+9714) 323 4993 (Fundraising)<br />

Fax: (+9714) 341 7274<br />

(+9714) 341 7275 (Fundraising)<br />

Email:<br />

apple@alnoorspneeds.ae<br />

Website: www.alnoorspneeds.ae<br />

P.O.Box No: 8397, Dubai, United Arab Emirates<br />

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