BASF and HKUST bring magic of chemistry to kids - BASF Asia Pacific

BASF and HKUST bring magic of chemistry to kids
‣ BASF Kids’ Lab: an international program letting kids 6-12 experience
science in a fun, engaging way
‣ Approximately 600 children to participate in the program in Hong Kong
‣ Safe, hands-on experiments investigate topics including ultraviolet light and
water purification
‣ Parents’ session helps bring families together through science
Hong Kong, China – May 7, 2013 – BASF, the world’s leading chemical company, and
the School of Science at the Hong Kong University of Science and Technology
(HKUST) will bring the magic of chemistry to children from the age of 6-12 through safe,
interactive experiments at BASF Kids’ Lab.
BASF Kids’ Lab is an interactive chemistry education program first launched at BASF’s
headquarters in Germany in 1997. The four-day BASF Kids’ Lab program runs from
June 26-29, 2013 and aims to ignite children’s interest in science, innovation and
sustainable development. HKUST students in chemistry or other scientific disciplines
will lead the sessions as coaches on-site for more than 600 children at the Hong Kong
Jockey Club Enterprise Center. Since the program began in the Asia Pacific region in
2003, more than 200,000 kids have participated.
Ultraviolet (UV) light investigation experiment
Through the UV light investigation experiment, kids will learn how to identify UV light
and how to make their own sunscreen. Using a UV detector, they will also learn how
the finished mixture is used to filter UV light penetration.
Along with the kids’ experiment sessions, this year, for the first time, parents can attend
a workshop on UV light investigation to learn more about the science of UV light.

Water purification experiment
In the water purification experiment, kids learn not only about the process of cleaning
water, but also about the value of clean water itself. Kids get to enjoy creating their own
dirty water, and then use chemistry to remove the solid and dissolved particles inside.
The experiment will demonstrate how waste water is purified in municipal facilities. With
the help of this hands-on experiment, kids also learn how to bring water conservation
back to their homes and schools.
Interested individuals can sign up from May 20 to June 14, 2013 to attend the public
session of BASF Kids’ Lab. Registrations will be accepted on a first-come, first-served
basis.
Event : BASF Kids’ Lab
Venue : The Hong Kong University of Science and Technology
Time : Session 1: 9:30 a.m. – 11:30 a.m.
Session 2: 1:00 p.m. – 3:00 p.m.
Session 3: 3:30 p.m. – 5:30 p.m.
Date : June 26-28, 2013 (for schools)
June 29, 2013 (open to public)
Registration : Facebook: https://www.facebook.com/BASF.KidsLabAPAC
Cost : Free of charge
Enquiries : hkcommunications@basf.com
About the Hong Kong University of Science Technology
The Hong Kong University of Science and Technology (HKUST) (www.ust.hk) is a top-ranked
international research university excelling in science, technology and business as well as humanities
and social science. Internationally renowned for its academic rigor and accomplishments, the
University promotes interdisciplinary studies and provides holistic education, nurturing well-rounded
graduates with a strong entrepreneurial spirit, innovative thinking and relevant skills to thrive in a
knowledge economy. As an international university with strong ties to global thought leaders, HKUST
has wide-ranging connections with Mainland China while aspiring to be a global premier knowledge
hub and a center of research breakthroughs. HKUST was ranked Asia's number one for the second
year in a row in 2012. It was placed third for the world's under-50 universities in 2012. The Kellogg-
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HKUST Executive MBA (EMBA) program, for the fourth straight year, topped the Financial Times
EMBA global rankings.
As one of the four Schools in HKUST, the School of Science promotes a vibrant and dynamic
environment that emphasizes academic excellence, innovation, and collaboration. The School’s
commitment to quality research and teaching is recognized by its international rankings. In 2012, the
School’s Chemistry department is ranked the top 11 in the QS World University Ranking for
Chemistry, while the School is ranked 9th in Natural Science and 14th in Life Sciences and Medicine
in the QS Asian University Rankings.
About BASF
BASF is the world’s leading chemical company: The Chemical Company. Its portfolio ranges from
chemicals, plastics, performance products and crop protection products to oil and gas. We combine
economic success with environmental protection and social responsibility. Through science and
innovation, we enable our customers in nearly every industry to meet the current and future needs of
society. Our products and solutions contribute to conserving resources, ensuring nutrition and
improving quality of life. We have summed up this contribution in our corporate purpose: We create
chemistry for a sustainable future. BASF had sales of €72.1 billion in 2012 and more than 110,000
employees as of the end of the year. BASF shares are traded on the stock exchanges in Frankfurt
(BAS), London (BFA) and Zurich (AN). Further information on BASF is available on the Internet at
www.basf.com.
Media contacts
BASF
HKUST School of Science
Helen Leung
Miranda Fung
Phone: +(852) 2731 1228 Phone: +(852) 2358 7263
Mobile: +(852) 9627 7524 Fax: +(852) 3743 0495
helen.leung@basf.com
ssci@ust.hk
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