2012 AEA Member Guide - Alabama Education Association

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Gathering Information the Association Needs The AEA Research Department accumulates important educational data from a variety of sources. The data are mathematically analyzed and various reports are provided to the membership. Of high importance in the process is financial data having impact on revenue and expenditures for public education in Alabama. The information is shared with state government officials and members of the Alabama Legislature as the annual education budget is discussed and modified. Amy Marlowe The department is also charged with the responsibility for keeping the association Manager of on the cutting edge of technology to make the business of AEA more efficient. Electronic communication with staff and members has been steadily increasing. Research and Establishment of AEA’s website, www.myaea.org, and our e-mail response to Technology members has allowed a greater and more instant flow of information. The AEA, in conjunction with the national organization (NEA), maintains a communications network available to every staff member both at the headquarters and in the field. AEA has established an Internet home page and staff e-mail addresses to receive and send messages to members. Every field staff member has been provided state-of-the-art computer equipment for use in data maintenance, word processing, and newsletter production. The AEA Technology Department provides necessary and ongoing training for staff members in the utilization of computers and software. Dr. Gerald W. Johnson Director of Capital Survey Research Center The Capital Survey Research Center (CSRC) is the polling department of the Alabama Education Association. Established in 1996, the CSRC is a 24 station state-ofthe-art telephone interviewing center. The CSRC uses a Computer Assisted Telephone Interviewing (CATI) system that efficiently produces highly accurate survey results. The center conducts a variety of polls, including: • Statewide Public Policy Issues and Political Surveys • AEA Membership Surveys • Legislative Issues Surveys • Election Surveys • Special Surveys for Local School Districts and Others The results of public policy and legislative surveys are used to inform the legislative and policy-making processes and participants, particularly those related to education policy. Special surveys are conducted for local school districts on topics ranging from school calendars to education tax referenda. AEA membership surveys are conducted each year to learn about member attitudes and expectations so that AEA programs can best meet the needs of members. The CSRC provides an in-house, timely, efficient, productive, and responsive capability to conduct surveys of interest to the mission and welfare of AEA and its membership. CSRC polling data play an important role in the arena of public policy, specifically as it relates to public education policies, programs, legislation, budgets, and personnel. Results of recent CSRC polls can be found on the AEA website at www.myaea.org. 16
Keeping AEA Members Informed David Stout Manager of Public Relations Suzie Smith Director of Public Relations Jim Wrye Director of Public Relations The Public Relations Department performs a variety of functions for the association including the publication of the Alabama School Journal. The Journal, the association’s primary contact with all of its members, is printed and distributed at least 31 times per year with a circulation of over 100,000. The regular publication dates are the first and third Mondays of each month and weekly when the Alabama State Legislature is in session. The department publishes, through its in-house printing facility, many booklets for members such as association representative handbooks, handbooks for local leaders, pocket and planning calendars, new teacher and ESP handbooks, and promotional materials for membership retention and recruitment. The department is responsible for media contacts with all television stations, daily and weekly newspapers, and radio stations in the state. The department is responsible for periodic press conferences for AEA leadership. The Public Relations Department is responsible for daily coverage of the Legislature when in session, as well as coverage and promotion of all association meetings and activities. The public relations staff serve as consultants to the AEA Resolutions and Public Relations Commissions. AEA’s website, www.myaea.org, is a members-only communication tool designed to provide up-to-date information, news, and contacts for AEA members. Information about legal issues, public opinion surveys, research, and recent publications of the AEA is readily available. Members can also easily inform or ask AEA staff about concerns and issues in the workplace. When AEA members log in at www.myaea.org, they can instantly receive important messages regarding legislative matters that affect members’ salaries, health benefits, or working conditions. AEA has now gone social! AEA can be found on Facebook at: Alabama Education Association, on Twitter as: myAEA, and on LinkedIn as: Alabama Education Association. Information and links to current events affecting education along with information and conversations among members can be found on the social sites. Each UniServ district has its own Facebook page as well. To find your UniServ district on Facebook, go to: www.myAEA.org, and click on the UD Facebook link for a listing. AEA’s website provides easy links to NEA and numerous member benefits including AEA’s ACCESS discount card only for AEA members. Ashley McLain Director of Public Relations 17
Page 1 and 2: Every Child • Every Opportunity
Page 3 and 4: Table of Contents President’s Mes
Page 5 and 6: Your Local Association Information
Page 7 and 8: AEA Attorney Referral Program Membe
Page 9 and 10: AEA UniServ Directors Northern Regi
Page 11 and 12: AEA UniServ Directors Southern Regi
Page 13 and 14: Advantages of Being an AEA Member F
Page 15 and 16: • NEA® Pet Insurance: With this
Page 17: Improving the Quality of Public Edu
Page 21 and 22: AEA Business Office and Membership
Page 23 and 24: Key Contacts Alabama Education Asso

2012 AEA Member Guide - Alabama Education Association

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