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THE INIMITABLE STYLE OF GLORIA MIZZI - MaltaRightNow.com

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| EU |<br />

WILL <strong>THE</strong> EURO<br />

CAUSE PRICES<br />

TO RISE<br />

Much is being said about<br />

the country’s prospects of<br />

joining the euro zone in<br />

January 2008. Concerns<br />

have also been voiced<br />

by the public regarding<br />

the linkage between<br />

the adoption of the euro<br />

and an increase in the<br />

inflation rate as a result of<br />

increased prices during the<br />

changeover.<br />

Article written by<br />

Claire Azzopardi,<br />

Information Officer, NECC<br />

The National Euro Changeover Committee<br />

has been entrusted with the task of<br />

managing the changeover. An inherent<br />

aspect of its role is the dissemination<br />

of information and education about the<br />

practical changeover issues.<br />

Eurostat statistics have shown clearly that<br />

the adoption of the euro in 2002 resulted<br />

in an increase of 0.1% to 0.3% in the<br />

infl ation rate of the euro entrants at that<br />

time. This minimal rise in infl ation as a direct<br />

consequence of the change to the single<br />

currency did not however match citizen’s<br />

perceptions of infl ation.<br />

Studies and research done by various<br />

institutions show that immediately following<br />

the introduction of the euro, consumers’<br />

perception of the rate of infl ation was almost<br />

double that of the actual rate. This is a rather<br />

interesting but unfortunate discrepancy.<br />

Research also shows that there were<br />

extensive country differences with countries<br />

adopting stricter price monitoring and<br />

consumer confi dence mechanisms faring<br />

much better than those opting for a more selfregulatory<br />

approach.<br />

However, the question remains as to why<br />

there was such a difference between the<br />

perceived and actual rate of infl ation. One of<br />

the main reasons exposed by research was<br />

that citizens experienced price increases<br />

in certain goods and services that are<br />

purchased on a daily basis, like, for example,<br />

confectionery, bread, eggs, cigarettes and<br />

newspapers and when eating out in cafes.<br />

Since these items are bought regularly,<br />

people believed there were widespread price<br />

increases with the introduction of the euro.<br />

The facts remain, however, that the<br />

introduction of the euro did not affect greatly<br />

the infl ation basket as it is measured by the<br />

Housing Index of Consumer Prices, which is a<br />

harmonised index of prices used consistently<br />

across Europe. There is also no reason to<br />

believe that a change in<br />

currency should cause higher prices.<br />

If a nation is <strong>com</strong>mitted to price transparency<br />

and increasing <strong>com</strong>petition, lower prices<br />

should be sustained. The change is in the<br />

currency to be used, and not in the prices of<br />

goods and services.<br />

The NECC intends to utilise a number of<br />

tools that have been found to have worked<br />

well in the previous changeovers, to ensure<br />

that the introduction of the euro does not<br />

cause prices to rise. The experience of the<br />

fi rst wave member states during the transition<br />

period has shown that, amongst others, the<br />

mandatory dual display of prices is the most<br />

effective and effi cient way of ensuring price<br />

stability.<br />

The NECC will also be managing the<br />

voluntary dual display through the Fair-pricing<br />

in Retailing Initiative (FAIR). This voluntary<br />

scheme encourages entities to opt for dual<br />

display during the fi rst six months of the<br />

<strong>com</strong>ing year to <strong>com</strong>mit themselves to fair<br />

pricing during the changeover period. FAIR is<br />

therefore a perfect opportunity to demonstrate<br />

a businesses’ <strong>com</strong>mitment to transparent<br />

pricing and will result in a boost to consumer<br />

confi dence and increased <strong>com</strong>petitiveness<br />

during this voluntary phase.<br />

The NECC is determined to ensure that all<br />

sectors of society receive correct information<br />

and to plan a smooth changeover for<br />

all. Malta has the opportunity of learning<br />

from the best practices of those who have<br />

already undergone the changeover. Further<br />

assistance and information can be obtained<br />

through our Linja Ewro 154, or by visiting our<br />

website on www.euro.gov.mt .<br />

14 L&S | SEPTEMBER ’06

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