For Designer Style, It's All Outlet - Value Retail News

graNd OpENiNgS
4 th Quarter Grand Openings
Early opening set for Melilli Outlet
The 9,600-m 2 phase 1 of Melilli Outlet, a Fashion District
brand, was scheduled to open September 16, after
IOJ’s press time, with 104 stores. The center is just 10
km from Siracusa, one of the most economically dynamic areas
of Sicily. The sweeping project will be part of the Belvedere
business district, which already has Auchan Shopping Center,
Paradise Acquapark, Decathlon, Media World, a hotel, a sports
center, an aquatic park and an office complex.
Strategically located near the splendid beaches of the Ionian
Sea and the extraordinary archeological sites of Siracusa, Melilli
Outlet will draw shoppers from the 3.5 million tourist arrivals
a year and more than 1 million households within a 60-minute
drive. The center can be easily reached from the Belvedere-Siracusa
Nord exit of the Superstrada 114, which is the four-lane
continuation of the Autostrada A18 from Catania.
Melilli Outlet’s modern design has an elliptical shape and
multiple levels with parking on each. Open terraces overlook
a large central plaza protected by a moveable roof that
ensures a comfortable shopping experience in all seasons. A
4,300-m 2 (GLA) phase 2 with 25 stores is also planned.
Among the tenants are Max Mara Group’s first Diffusione
Nailloux Fashion Village, the 31,000-m 2 outlet
center being developed by Advantail and Corio, has
begun turning space over to tenants in anticipation of
the grand opening set for November 23.
Located in the heart of the French Midi-Pyrenees, near
Toulouse, Nailloux Fashion Village is expecting 1.7 million
shoppers to visit the center in its first year, with that number
quickly growing to more than 3 million.
The center, which has 1,800 parking spaces, will attract
shoppers from the 2.4 million people who live within a
90-minute drive and from the 18 million tourists who visit
the Midi-Pyrenees every year.
The center is 20 minutes from Toulouse, which has the
second-largest economy in France after Paris. It is also just
40 minutes from the fortified city of Carcossone, which dates
back to 100 B.C. and is the third most popular tourist destination
in France, drawing 4 million visitors annually.
The center will open at least 75 percent occupied with
more than 90 tenants. It is designed in the style of an authentic
Lauragais village with a charming central square, arcades
and restaurants with terraces.
Corio is the financial partner with a 75 percent ownership
stake in Nailloux Fashion Village, and Advantail is handling
10 InternAtIOnAl Outlet JOurnAl Fall 2011
Melilli Outlet, which was set to open in September, is part of
the sweeping Belevedere business district in Siracusa, Sicily.
Tessile store in Sicily, expected to be the largest in Italy.
Tecnall is the owner of the center and the exclusive licensee
of the Fashion District trademark in Sicily. Tecnall’s use of the
Fashion District trademark marks the first time such a licensing
agreement has been put into place in Italy. Promos S.r.l., is
handling marketing and management of the project. c
grand opening draws close
for Nailloux Fashion Village
Advantail starated construction of Nailloux Fashion Village in
March and plans to open the center 75-percent leased in November.
the development, marketing and management of the center.
Advantail started construction in March of this year on
another outlet center, The West Paris Outlet, a 20,000-m 2
project scheduled to open in April 2013. That center is being
developed with Catinvest at the entrance of Grand Plaisir, a
large regional mall that’s west of Paris, near Versailles. c