South Wiltshire Core Strategy - Wiltshire Council

6.18 A strategy of balanced growth based on mixed-use development.
This Strategy seeks to deliver growth in a sustainable manner which balances the
delivery of new homes with new jobs and service provision. This is based on trying to
deliver self-contained communities which reduce the need to travel. This approach
works on several levels. Firstly the main growth strategy as set out in Core Policy 1 is
to ensure that the communities themselves have a balance of services, jobs and
homes which provide meaningful local options to the citizen. This underlines the need
to focus the majority of development in Salisbury. Also, at a detailed level most of the
new strategic sites are planned to deliver both homes and jobs. There are a number
of important factors supporting the promotion of balanced growth, in order to best
meet the most pressing local needs 54 . These factors are:
• The delivery of homes, jobs and services in a geographically balanced manner
which reduces the need to travel.
• Providing job opportunities matched to new housing growth to encourage the
provision of self-contained, sustainable developments.
• Proactively addressing the lack of opportunity to expand existing employment
sites due to capacity and constraint issues.
• Positive action on feedback from the business sector, indicating that a choice of
sites in a range of locations would best stimulate the local economy.
• Facilitation of the Salisbury Vision’s objective of the major residential led,
regeneration of the city's principal employment site at Churchfields and meet the
existing businesses aspirations to have a range of choices regarding potential
decant sites.
• A positive response to the local communities who expressed concern that one
major employment park to meet the majority of need would place an untenable
strain on infrastructure and also erode local character and residential amenity.
6.19 Strategic Site Allocations 55
This Spatial Strategy is based on frontloading housing and employment delivery.
This is because recent trends for housing delivery have been below that required and
in accordance with RSS there is a need to increase economic productivity and deliver
socially balanced communities. In order to achieve this, a number of key strategic
sites have been allocated. These are set out in Core Policy 2. They will make a
significant contribution to ensuring housing and employment land supply throughout
the lifetime of the plan. The sites vary in size and capacity, but in order to achieve
the frontloading of housing and employment land delivery on which this Strategy is
based, they all are strategically important.
6.20 A series of development templates for the strategic sites are included in Appendix A.
These templates clearly communicate to all parties the specific issues that a
development must successfully address. Because the need for development is so
pronounced, and as allowed by PPS12, no further policy work is required to bring
these sites to fruition.
6.21 Core Policy 2, below, together with the development templates in Appendix A require
comprehensive master plans to be produced by developers, in consultation with the
local authority and local communities. These will demonstrate how a range of
dwelling sizes, job types and unit size taking into account local needs, will be
delivered in a timely manner and to a quality appropriate to their context. This will
54 See Topic Paper 9, 'Economy' plus First and second Addenda & South Wiltshire Economic
Partnership Economic Strategy 2009-2014, page 4, SWOT analysis & See Wiltshire Workspace and
Employment Land Review 2007.
55 It is important to emphasise that there are other sources of housing and job supply in addition to the
new strategic allocations made in this plan and hence the figures for each area stated in CP1 are not
solely met through new allocations. A detailed description of the other sites is included at paragraph
XXX .
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