RESEARCH METHOD COHEN ok
RESEARCH METHOD COHEN ok RESEARCH METHOD COHEN ok
INTERPRETATION IN QUALITATIVE DATA ANALYSIS: MULTILAYERED TEXTS 495 Strauss and Corbin (1994: 253–6) suggest several criteria for evaluating the theory: How adequately and powerfully the theory accounts for the main concerns of the data. The relevance and utility of the theory for the participants should be considered. The closeness of the fit of the theory to the data and phenomenon being studied, and under what conditions the theory holds true, should be examined. What is the fit of the axial coding to the categories and codes Is the theory able to embrace negative and discrepant cases What is the fit of the theory to literature How was the original sample selected On what basis What major categories emerged What were some of the events, incidents, actions and so on (as indicators) that pointed to some of the major categories On the basis of what categories did theoretical sampling proceed Was it representative of the categories What were some of the hypotheses pertaining to conceptual relations (that is, among categories), and on what ground were they formulated and tested Were there instances when hypotheses did not hold up against what was actually seen How were these discrepancies accounted for How did they affect the hypotheses How and why was the core category selected (sudden, gradual, difficult, easy) On what grounds Were concepts generated and systematically related Were there many conceptual linkages, and were the categories well developed Was much variation built into the theory Were the broader conditions built into its explanation Were change or movement taken into account in the development of the theory The essence of this approach, that theory emerges from and is grounded in data, is not without its critics. For example, Silverman (1993: 47) suggests that it fails to acknowledge the implicit theories that guide research in its early stages (i.e. data are not theory neutral but theory saturated) and that it might be strong on providing categorizations without necessarily explanatory potential. These are caveats that should feed into the process of reflexivity in qualitative research. Interpretation in qualitative data analysis: multilayered texts Words carry many meanings; they are nuanced and highly context-sensitive. In qualitative data analysis it is often the case that interpretation and analysis are fused and, indeed, concurrent. It is naïve to suppose that the qualitative data analyst can separate analysis from interpretation, because words themselves are interpretations and are to be interpreted. Further, texts themselves carry many levels of meaning, and the qualitative researcher has to strive to catch these different levels or layers. The issues of projection and counter-transference are important: the researcher’s analysis may say as much about the researcher as about the text being analysed, both in the selection of the levels of analysis and the imputation of intention and function of discourses in the text. The following example may expose the issues here (Cummings 1985). It is a transcript of a short conversation in an infant classroom which contains the potential for several levels of analysis. Aworkedexample:discussioninaninfant classroom This is a class of 27 5–6-year-old children, with the children seated on a carpet and the teacher seated on a chair. A new set of class books has arrived for the children’s free use. After a few days the teacher feels that the class and the teacher should look at them together. Chapter 23
496 CONTENT ANALYSIS AND GROUNDED THEORY 1 T Right. Let’s have a look at this book – ’cause these are – smashing books. Are you enjoying them 2 CC Yes//Yes//Yes. 3 T What’s it called this one Can anyone tell me 4 CC Splosh//. 5 C //Splish// 6 CC //Splosh// 7 T Splosh not splish. It’s got an ‘o’ in the middle. Splosh. 8 CC Splishsplosh// 9 C //Splosh// 10 T Splosh it says. (Reading) A dog, a pig, a cow, a bear, a monkey, a donkey, all in the – 11 T & CC Air 12 T ((Showing pictures)) There’s the dog and the pig and the cow and the bear and the monkey and the donkey all in the air. What are they in the air in 13 CC ( )// 14 T //Put up your hand if you know. Vicky. ((Buzz of children trying to get in)) 15 C The cow’s popped it 16 Vicky //A hot air balloon. 17 T A hot air balloon 18 C (as 15) The cow’s popped it. 19 T What’s the cow popped it with 20 CC Horn//horn//ear//horn//his horn. 21 T His horn – it’s not his ear is it – his ears// 22 CC ((Laughing))// 23 T are down here. It’s his horn that’s sticking up. 24 CC ((Laughing)) 25 T What does this mean then ((showing stylized drawings of air escaping)) 26 C Air’s coming out// 27 C //Air// 28 T The air coming out of the balloon isn’t it. Can you really see the air coming out of a balloon 29 CC No. No. No. 30 T No – very often in cartoons it look like that doesn’t it. 31 C I can see gas coming out of my mouth when I () on the windows. 32 T When can you see it 33 C When it’s steamed up. 34 T Yes. And if// 35 C //When it’s cold. 36 T When it’s cold. When you hhh// 37 C //When your breath – when your breath turns over and it steams on the – steams on the window. 38 T Yes// 39 C And it// 40 T But only when it’s – 41 CC Cold. 42 T Cold. Only when it’s cold. 43 C I saw a airship. 44 T Did you. When Where 45 C On the park. 46 T Really. 47 CC I have//I saw//Mrs Cummings 48 T Shh – Yes, Luke. 49 Luke When we – when the airship was aft- when it was finished and the Pope was on we took the telly outside – and – we took the telly outside – and – and we saw – we saw the good old airship. 50 T Did you. 51 Luke An air balloon as well. 52 T It’s not good old airship – it’s Goodyear – the Goodyear airship. 53 CC Good year//Mrs Cummings 54 T Good year. Yes. 55 C I seed the airship. ((Many children talking at once)) 56 T Just a moment because I can’t hear Luke because other people are chattering. You’ll have your turn in aminute. 57 Luke I said Mummy, what’s that thing with the ‘X’ on the back and she didn’t answer me but when I () it off () an air balloon. continued
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INTERPRETATION IN QUALITATIVE DATA ANALYSIS: MULTILAYERED TEXTS 495<br />
Strauss and Corbin (1994: 253–6) suggest<br />
several criteria for evaluating the theory:<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
How adequately and powerfully the theory<br />
accounts for the main concerns of the data.<br />
The relevance and utility of the theory for the<br />
participants should be considered.<br />
The closeness of the fit of the theory to the<br />
data and phenomenon being studied, and under<br />
what conditions the theory holds true, should<br />
be examined.<br />
What is the fit of the axial coding to the<br />
categories and codes<br />
Is the theory able to embrace negative and<br />
discrepant cases<br />
What is the fit of the theory to literature<br />
How was the original sample selected On what<br />
basis<br />
What major categories emerged<br />
What were some of the events, incidents,<br />
actions and so on (as indicators) that pointed<br />
to some of the major categories<br />
On the basis of what categories did theoretical<br />
sampling proceed Was it representative of the<br />
categories<br />
What were some of the hypotheses pertaining<br />
to conceptual relations (that is, among<br />
categories), and on what ground were they<br />
formulated and tested<br />
Were there instances when hypotheses did not<br />
hold up against what was actually seen How<br />
were these discrepancies accounted for How<br />
did they affect the hypotheses<br />
How and why was the core category selected<br />
(sudden, gradual, difficult, easy) On what<br />
grounds<br />
Were concepts generated and systematically<br />
related<br />
Were there many conceptual linkages, and<br />
were the categories well developed<br />
Was much variation built into the theory<br />
Were the broader conditions built into its<br />
explanation<br />
Were change or movement taken into account<br />
in the development of the theory<br />
The essence of this approach, that theory emerges<br />
from and is grounded in data, is not without<br />
its critics. For example, Silverman (1993: 47)<br />
suggests that it fails to acknowledge the implicit<br />
theories that guide research in its early stages<br />
(i.e. data are not theory neutral but theory<br />
saturated) and that it might be strong on providing<br />
categorizations without necessarily explanatory<br />
potential. These are caveats that should feed<br />
into the process of reflexivity in qualitative<br />
research.<br />
Interpretation in qualitative data<br />
analysis: multilayered texts<br />
Words carry many meanings; they are nuanced<br />
and highly context-sensitive. In qualitative data<br />
analysis it is often the case that interpretation and<br />
analysis are fused and, indeed, concurrent. It is<br />
naïve to suppose that the qualitative data analyst<br />
can separate analysis from interpretation, because<br />
words themselves are interpretations and are to be<br />
interpreted. Further, texts themselves carry many<br />
levels of meaning, and the qualitative researcher<br />
has to strive to catch these different levels or layers.<br />
The issues of projection and counter-transference<br />
are important: the researcher’s analysis may say<br />
as much about the researcher as about the<br />
text being analysed, both in the selection of<br />
the levels of analysis and the imputation of<br />
intention and function of discourses in the<br />
text. The following example may expose the<br />
issues here (Cummings 1985). It is a transcript<br />
of a short conversation in an infant classroom<br />
which contains the potential for several levels of<br />
analysis.<br />
Aworkedexample:discussioninaninfant<br />
classroom<br />
This is a class of 27 5–6-year-old children, with<br />
the children seated on a carpet and the teacher<br />
seated on a chair. A new set of class bo<strong>ok</strong>s has<br />
arrived for the children’s free use. After a few days<br />
the teacher feels that the class and the teacher<br />
should lo<strong>ok</strong> at them together.<br />
Chapter 23