Contents - Connect-World
Contents - Connect-World
Contents - Connect-World
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National Development<br />
least two additional television channels<br />
in each area to be used for data<br />
broadcasting, called datacasting. The<br />
Broadcasting Services Act defines datacasting<br />
as a special category of service.<br />
Datacasting content is subject to<br />
restrictions designed to encourage<br />
datacasting licensees to provide a<br />
range of innovative services, different<br />
than traditional broadcasting services.<br />
These include information-only programmes,<br />
educational programmes,<br />
interactive computer games, text or<br />
still images, parliamentary broadcasts,<br />
electronic mail and Internet content.<br />
A datacasting trial is underway in<br />
Sydney; it aims to help the industry<br />
develop technical and business models<br />
for potential new and innovative<br />
services.<br />
Mobile TV<br />
Over and above the more obvious benefits<br />
for the viewer — interactivity, better<br />
picture and sound, — the introduction<br />
of digital television has the potential<br />
to free up spectrum currently<br />
required for analogue television coverage.<br />
Analogue switch-off will provide a<br />
spectrum dividend: in other words, it<br />
will free up spectrum for alternative<br />
uses, both broadcasting and nonbroadcasting<br />
of the broadcast bands.<br />
Australia is well positioned to take<br />
advantage of technological developments<br />
even before the spectrum dividend<br />
is realised, as the two digital television<br />
channels originally planned<br />
for datacasting can be used for other<br />
purposes as well.<br />
The spectrum made available when<br />
the analogue system closes will also<br />
become available for new services and<br />
features for the consumer, should<br />
providers be willing and able.<br />
The ABA will continue to engage in the<br />
international planning decision making<br />
processes, such as the<br />
International Telecommunications<br />
Union forum, to ensure it stays well<br />
informed about international<br />
approaches to possible uses for spectrum<br />
in these bands.<br />
Many believe that mobile television<br />
will be the latest addition to the five<br />
waves of media: printing, radio, television,<br />
recording, Internet and (now)<br />
mobile television. It has also been<br />
tagged the fourth screen, following<br />
“Datacasting content is<br />
subject to restrictions<br />
designed to encourage<br />
datacasting licensees to<br />
provide a range of<br />
innovative services, different<br />
than traditional<br />
broadcasting services. ”<br />
after cinema, television and computers.<br />
Over the years there has been a trend<br />
for fixed devices to evolve into mobile<br />
devices. For example, families used to<br />
gather around radio in the evenings to<br />
be informed and entertained, until the<br />
transistor made it possible for radio to<br />
become truly a mobile medium and<br />
move with the listener.<br />
The same route has been followed by<br />
the telephone, strictly a fixed device<br />
until relatively recently. The desktop<br />
computer was chained to the office<br />
desk and later to the home office desk,<br />
until laptops made the computer a<br />
portable, increasingly mobile device.<br />
Television is apparently moving along<br />
the same path; in the future we might<br />
never need be without it.<br />
Government reviews<br />
The Department of Communications,<br />
Information Technology and the Arts<br />
is reviewing several aspects of digital<br />
television. These reviews will provide<br />
information for the Australian<br />
Government to consider before deciding<br />
when to switch-off the analogue<br />
system.<br />
The reviews will consider:<br />
ˆ Whether the requirement that programmes<br />
must be broadcast in both<br />
analogue and digital modes during the<br />
simulcast period should be amended<br />
or repealed—thereby allowing, for<br />
example, the provision of multi-channelling,<br />
or additional analogue and<br />
digital programming;<br />
ˆ Whether the prohibition on provision<br />
of subscription television services<br />
by broadcasters and other kinds of<br />
broadcasting services currently not<br />
permitted, should be amended or<br />
repealed;<br />
ˆ Whether all parts of the broadcasting<br />
services bands available for allocation<br />
for broadcasting or datacasting<br />
services have been identified and efficiently<br />
structured;<br />
ˆ Whether provisions of the<br />
Broadcasting Services Act relating to<br />
additional commercial television<br />
broadcasting licences in underserved<br />
areas — including the exemptions from<br />
HDTV requirements for multi-channelled<br />
services — should be amended<br />
or repealed;<br />
ˆ Whether the HDTV quotas should<br />
be amended;<br />
ˆ The competitive and regulatory<br />
arrangements that should apply to<br />
datacasting transmission licensees, on<br />
or after 1 January 2007, when providing<br />
licensed broadcasting services, as<br />
well as the revenues to be raised therefrom<br />
by the Australian Government;<br />
ˆ The conditions that should apply to<br />
commercial television broadcasting<br />
licences on or after 1 January 2007 for<br />
the provision of commercial television<br />
broadcasting services;<br />
ˆ The viability of creating an indigenous<br />
television broadcasting service<br />
and the regulatory arrangements that<br />
should apply to the digital transmission<br />
of such a service using spectrum<br />
in the broadcasting services bands;<br />
ˆ The regulatory arrangements for<br />
HDTV transmissions in remote areas<br />
that should apply to commercial and<br />
national broadcasters;<br />
ˆ The duration of the simulcast period.<br />
Conclusion<br />
The roll out of free-to-air digital television<br />
services in Australia has progressed<br />
remarkably well. Many difficult<br />
issues such as interference management<br />
have been effectively dealt<br />
with.<br />
The ABA continues to work with the<br />
Government, broadcasters and the<br />
industry in general, to ensure a<br />
smooth transition to the era of digital<br />
television.<br />
The benefits of digital television<br />
broadcasting in Australia include a<br />
range of new and different services<br />
that broadcasters can offer to viewers.<br />
Viewers are responding in increasingly<br />
larger numbers; they can see the<br />
benefits — to them, the future of digital<br />
broadcasting is clear. <br />
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