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Corporate governance and earnings management ... - CEREG

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eserves, turned out to be less than “optimal” despite its merits, because it eliminated reserves<br />

that were useful for dividend distribution. This appears to be confirmed by the opinion of one<br />

of the leading professional actors of the time, the audit firm Arthur Andersen. One of its bestknown<br />

partners declared quite unambiguously that pooling of interests, a method that was to<br />

develop subsequently (see below) was invented for two reasons:<br />

- to prevent goodwill appearing;<br />

- to make it possible to “maintain the earned surplus” (Spacek, 1973).<br />

The second reason, mentioned by Spacek, but also by Kripke (1961, p. 1029, note 3), is<br />

particularly interesting, because it shows that the write-off approach is not optimal given its<br />

sudden impact on retained <strong>earnings</strong>.<br />

Another problem for the write-off solution was that it reduced the financial surface:<br />

“killing” of the balance sheet at a time when it was more <strong>and</strong> more important to show the<br />

creation of value on the stock markets (see below) was not so good. Some companies, taking<br />

this view, sought another “acceptable” if not better approach.<br />

b) The rise to dominance of the dynamic approach<br />

The move towards the dynamic approach happened slowly. It probably began in the 1930s,<br />

a period of serious economic depression when businesses tried to reassure shareholders by<br />

providing a “smoothed” (to apply a modern term) presentation of income. This is what is<br />

apparently suggested by the Correspondence between the Special Committee on Co-operation<br />

with Stock Exchanges of the American Institute of Accountants <strong>and</strong> the Committee on Stock<br />

List of the New York Stock Exchange: “Some method, however, has to be found by which the<br />

proportion of a given expenditure to be charged against the operations in a year, <strong>and</strong> the<br />

proportion to be carried forward, may be determined; otherwise, it would be wholly<br />

impossible to present an annual income statement” (Correspondence, 1932-1934, p. 6, quoted<br />

in Catlett & Olson, 1968, p. 32). But in a context of economic crisis with conservative<br />

approaches still very strong at the time (Kripke, 1961, p. 1032), it was too early for full<br />

44

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