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Report and Accounts 1999 / 2000 - Carlsberg Group

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60 Financial Review of the <strong>Carlsberg</strong> <strong>Group</strong><br />

accounts as from 1 December <strong>2000</strong>, resulting in a<br />

negative impact of DKK 32 million on operations<br />

<strong>and</strong> of approx. DKK 4 billion on the balance sheet<br />

as at 31 December <strong>2000</strong>.<br />

On 15 December <strong>2000</strong>, <strong>Carlsberg</strong> entered into<br />

an agreement with Asian Chang Beverage Company<br />

regarding the establishment of <strong>Carlsberg</strong><br />

Asia Ltd., a 50/50 joint venture that will administrate<br />

<strong>and</strong> develop the marketing <strong>and</strong> brewing<br />

activities of the companies in Asia. The agreement<br />

takes effect as from 1 January 2001 <strong>and</strong> will thus<br />

have no impact on the annual accounts of <strong>1999</strong>/<br />

<strong>2000</strong>. <strong>Carlsberg</strong> Asia Ltd. is expected to be pro<br />

rata consolidated in <strong>Carlsberg</strong>’s accounts as from<br />

1 January 2001.<br />

On 22 December <strong>2000</strong>, <strong>Carlsberg</strong> announced<br />

a reduction in its shareholding in Royal Sc<strong>and</strong>inavia<br />

A/S (from approx. 65% to 28%). The new owner<br />

of Royal Sc<strong>and</strong>inavia will be the new-established<br />

company RS Holding, Frederiksberg a.s., in<br />

which <strong>Carlsberg</strong> holds 28%. The transaction has<br />

no influence on the results of the annual accounts<br />

as the results of Royal Sc<strong>and</strong>inavia will be fully<br />

consolidated for the full financial year. No profit will<br />

be realised from the sale as the profit of DKK 69<br />

million relates to goodwill written off against equity<br />

in previous years, which has been written back. As<br />

from 31 December <strong>2000</strong>, the company will be included<br />

as a 28% shareholding in an associated<br />

company, corresponding to a value of DKK 35 million.<br />

The cash flow impact from the sale will be<br />

included in the accounts for the year 2001.<br />

In connection with the agreement with Orkla<br />

ASA, the Swedish <strong>and</strong> Norwegian competition<br />

authorities have required that <strong>Carlsberg</strong> cease<br />

bottling, sale <strong>and</strong> distribution of either Pepsi or<br />

Coca-Cola in the Swedish <strong>and</strong> Norwegian markets.<br />

<strong>Carlsberg</strong> will thus give up the Coca-Cola<br />

companies in Sweden <strong>and</strong> Norway as from 1 January<br />

2001, whereas the Coca-Cola activities will<br />

continue in Denmark <strong>and</strong> Finl<strong>and</strong> as 100%-owned<br />

operations. The company in Icel<strong>and</strong> will be sold.<br />

The positive trend in the Danish <strong>and</strong> Finnish Coca-<br />

Cola business is expected to continue. All consequences<br />

affecting the accounts as a result of the<br />

sale will be included in the financial year 2001.<br />

Turnover<br />

Sales of beer increased by 2.8 million hectolitres<br />

when using comparable figures, corresponding to<br />

an increase of 7.6% compared to last year. Soft<br />

drinks saw an increase of 1.0 million hectolitres,<br />

corresponding to an increase of 7.2% when using<br />

comparable figures.<br />

The net turnover, which also includes royalties,<br />

increased by about 6% to DKK 25.7 billion for the<br />

comparable 12-month period. The increase is primarily<br />

attributable to Coca-Cola Nordic Beverages<br />

(CCNB), Sinebrychoff in Finl<strong>and</strong> <strong>and</strong> Falcon in<br />

Sweden. Furthermore, the acquisition of companies<br />

in Italy through the subsidiary <strong>Carlsberg</strong> Italia<br />

S.p.A. has had a considerable impact on turnover.<br />

As expected, turnover in the United Kingdom<br />

showed a declining trend.<br />

Focus on the <strong>Group</strong>’s br<strong>and</strong>s – particularly the<br />

<strong>Carlsberg</strong> br<strong>and</strong> – continued.<br />

Production costs<br />

Production costs amounted to 49.5% of net<br />

turnover, which is about 3% points down on the<br />

annual accounts for 1998/99. This development is<br />

the consequence of, among other things, the<br />

considerable efficiency enhancing measures <strong>and</strong><br />

restructuring initiatives implemented in recent<br />

years (particularly in Denmark <strong>and</strong> the United<br />

Kingdom) which are still in progress. Savings from<br />

these measures will continue to affect the annual<br />

accounts positively in the years to come.<br />

Sales <strong>and</strong> distribution costs<br />

In relation to net turnover, the sales <strong>and</strong> distribution<br />

costs amounted to 35.9%, corresponding to<br />

a rise of 2% points on last year. Substantial<br />

resources are still applied for advertising <strong>and</strong><br />

sponsor activities in order to maintain <strong>and</strong> develop<br />

the br<strong>and</strong> value. During the financial year, attention<br />

has again been focused on continued improvement<br />

of distribution efficiency. This strategy will<br />

continue in the year 2001.<br />

Administration costs<br />

Administration costs amounted to 7.8% of the net<br />

turnover, which is somewhat higher than last year.<br />

The financial year has been characterised by many<br />

projects both in Denmark <strong>and</strong> abroad. The

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