Annual report & review 2006 - Shopic.com

Responsibility
charitable support
Action Cancer’s Big Bus
Gloria Hunniford was on hand in Northern Ireland to
support Action Cancer and SuperValu in the launch of
the charity’s Big Bus mobile unit, the first of its kind in
Europe. SuperValu retailers have been working for over
primary school children, and their parents, to become
more focused on the importance of taking a holistic
approach by combining healthy eating and an active
lifestyle to improve their health.
We recognise the importance of sustaining and building
on what was achieved in 2006 and facilitating schools
with a programme that benefits young people and this is
a major, long‐term commitment by SuperValu.
Triathlon 2006
Now in its fifth year, Musgrave’s annual triathlon has
raised more than €2 million for Our Lady’s Hospital for
Sick Children in Crumlin, Dublin and the Irish Cancer
Society.
two years to raise more than £600,000 towards the cost
of the ground-breaking unit, as part of their long-term
commitment to Action Cancer’s mobile services. The
Big Bus houses cancer prevention, early detection and
support services and will visit over 200 workplaces and
community groups in 2007, including SuperValu stores.
Kids in Action
SuperValu’s Kids in Action programme is a multi‐layered
programme that encourages an active lifestyle and
healthy eating habits among young children.
The triathlon followed the traditional pattern of
swimming, cycling and running, with the competitors
being given the option of doing it solo or entering a three
person team, with each
member taking part in
one specified area.
Store owners and staff
from SuperValu and
Centra stores throughout
the country joined in with
other competitors who
completed the gruelling
course, demonstrating
the support and
commitment of both the
company and its employees for this event.
Following the launch of the programme in 2006,
SuperValu retailers have
provided in excess of
€1.3 million worth of
sports equipment and
have delivered more than
50 tonnes of free fresh
fruit to primary schools all
over Ireland.
Funds raised from the triathlon have gone towards vital
areas, such as a new
haematology oncology
and bone marrow
transplant centre and a
night nurse programme
for cancer sufferers.
Kids in Action was
specifically designed as a
multi-layered programme
in order to encourage Irish
Raising awareness:
Pupils at Scoil an
cloiginn Cleggan learn
fruitful lessons
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Musgrave Group Plc Annual Report & Review 2006