Oct to Nov 2010 - Teletimes
Oct to Nov 2010 - Teletimes Oct to Nov 2010 - Teletimes
Nawras leads with launch of exclusive Alafasy Quran service Nawras, a Qtel Group company, is delighted to be introducing a new Quran service providing regular Islamic recitations by Shaikh Mishary Rishad Alafasy, delivered directly to customers’ handsets. The service is already being enjoyed by almost half a million people across the region and Nawras is now making it available for the first time in the Sultanate of Oman. Nawras, a Qtel Group company, sponsored another exciting sailing event recently resulting in new names emerging as the winners of the Nawras 2010 RAHBC Oman Hobie 16 Sailing Championship. Overall 2010 Champions with just six points were Joost Bloemarts and Helen Morgan while Victoria Grainger and Susanne Solberg came in second with seven points and in third place, with eight points, were Tony van Thiel and Koen Linthorst. For only 300 Baiza per week, Nawras customers can receive verses of the Quran, prayers, sayings of the Prophet Mohammed (peace be upon him) and the latest poetic recitations from Shaikh Mishary Alafasy. On each day from Sunday to Thursday each week, subscribing customers will be sent an MMS (picture message) as well as an SMS link to allow content to be downloaded and saved as an MP3 file. There is no charge for downloading the MP3 file. Adding to the advantage of attractive pricing, the Alafasy service is simple to use too, as customers quite rightly expect from Nawras. After sending the key letter ‘D’ to 90920 (for the standard SMS charge of just 10 Baiza), a return SMS will confirm that the subscription is successful and the pleasingly different service will commence. Describing the new service, Mohamed bin Jaffer Al Najwani, Nawras VAS marketing manager, said, “This is a fantastic new service which we know our customers will be happy to hear about and what’s more, it’s very easy to get started. With more than Nawras 2010 RAHBC Oman Nawras 2010 RAHBC Oman Open Hobie 16 Sailing Championship is one of many different community events that Nawras supports throughout the year to get closer to customers. Julie Amann 60 value added services our customers can be sure that they get more choice and value from Nawras as we lead the way in mobile entertainment as well as customer service.” Open Hobie 16 Sailing Championship produces new winners 15Oct - 14Nov 2010 www.teletimesinternational.com 57
Synchronica receives first certification order from device manufacturer Synchronica announced that it has completed an order from a ‘top-10’ mobile device manufacturer to certify and license its IMPS instant messaging client to be pre-installed on 6 models of the manufacturer’s handsets. This work satisfies a new prerequisite from a major Latin American operator group which mandates device manufacturers certify their devices with Synchronica’s IM infrastructure. The order is worth an initial $48,000. Synchronica has announces that it has acquired iseemedia, a Canadian-based developer of mobile Email and Content Delivery Platforms. By acquiring iseemedia, Synchronica has taken a bold step in its goal to become the leader in next-generation mobile messaging solutions in highgrowth emerging markets. iseemedia’s strong presence in India, the world’s second largest mobile market, is of particular strategic importance to Synchronica. The acquisition brings Synchronica’s total addressable market to 853 million subscribers worldwide. With the device certification process the operator intends to ensure full compatibility and increase the mobile usage of its own IM service in order to protect its market position. Operators are facing a growing threat from premium device manufacturers who are increasingly marketing devicespecific services as a means of establishing direct relationships with end-users thereby reducing the influence of the operator. Synchronica’s IM service provides a vendor-neutral, operator-owned instant messaging system which binds users to the brand and puts the operator back in control of its value-added services portfolio. This is the first order that Synchronica has obtained from a device manufacturer as a consequence of the operator’s device certification requirements. Synchronica expects to receive further orders from a number of device manufacturers wishing to sell devices to Already a leading player in emerging markets, Synchronica’s award-winning products are currently in use by 40 mobile operator customers worldwide. Synchronica’s flagship product, Mobile Gateway, provides Push Email and Synchronization, Instant Messaging (IM), Social Networking Services (SNS) and Web-Feeds to consumers and business users, regardless of the type of handset they use. Carsten Brinkschulte the operator. A recent report from Visiongain suggests that mobile IM provides operators with a unique opportunity to increase their revenues, further strengthen their services, introduce new Iseemedia’s focus on entrylevel messaging services for emerging markets complements Synchronica’s strong presence in these regions. Iseemedia’s flagship “iseedocs” product uses advanced streaming to reduce network bandwidth consumption by as much as 90% when downloading Email attachments. This patent-pending document streaming technology, which is ideal for operators that seek to conserve expensive bandwidth, will be integrated into the next version of Synchronica Mobile Gateway. “This acquisition adds 180 million end users to Synchronica’s addressable market worldwide and brings us that much closer to breaking the magical onebillion barrier,” said Carsten plans, increase network traffic, and build customer loyalty. Accordingly, Visiongain expects that by the end of 2012, mobile IM will deliver a compound annual growth rate of 68.2%. Carsten Brinkschulte, CEO of Synchronica, comments: “We’re thrilled that major operators are using Synchronica’s award-winning products to provide innovative self-branded messaging services to their subscribers. Device certification ensures that subscribers enjoy the best user experience when accessing the IM service, regardless of the type of handset they use. We look forward to working closely with device manufacturers to provide full certification of their handsets to our IM infrastructure.” T Lindsey Lee Synchronica acquires iseemedia to become market leader in messaging solutions for emerging markets Brinkschulte, Synchronica CEO. “In these high-growth, high-churn emerging markets, the further strengthened Synchronica can continue to help operators differentiate themselves and reduce churn with an advanced, bandwidth-efficient, messaging platform that supports any phone.” Anthony DeCristofaro, CEO and President of iseemedia, adds: “We are extremely pleased to now join forces with Synchronica, creating the worldwide leading provider of advanced messaging solutions from basic handsets to Smartphones.” T 58 www.teletimesinternational.com 15Oct - 14Nov 2010
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Nawras leads with launch<br />
of exclusive Alafasy Quran service<br />
Nawras, a Qtel Group company,<br />
is delighted <strong>to</strong> be<br />
introducing a new Quran service<br />
providing regular Islamic<br />
recitations by Shaikh Mishary<br />
Rishad Alafasy, delivered directly<br />
<strong>to</strong> cus<strong>to</strong>mers’ handsets.<br />
The service is already being<br />
enjoyed by almost half a million<br />
people across the region<br />
and Nawras is now making it<br />
available for the first time in<br />
the Sultanate of Oman.<br />
Nawras, a Qtel Group company,<br />
sponsored another<br />
exciting sailing event recently<br />
resulting in new names emerging<br />
as the winners of the Nawras<br />
<strong>2010</strong> RAHBC Oman Hobie 16 Sailing<br />
Championship. Overall <strong>2010</strong><br />
Champions with just six points<br />
were Joost Bloemarts and Helen<br />
Morgan while Vic<strong>to</strong>ria Grainger<br />
and Susanne Solberg came in<br />
second with seven points and<br />
in third place, with eight points,<br />
were Tony van Thiel and Koen<br />
Linthorst.<br />
For only 300 Baiza per week,<br />
Nawras cus<strong>to</strong>mers can receive<br />
verses of the Quran, prayers,<br />
sayings of the Prophet Mohammed<br />
(peace be upon him) and<br />
the latest poetic recitations<br />
from Shaikh Mishary Alafasy.<br />
On each day from Sunday <strong>to</strong><br />
Thursday each week, subscribing<br />
cus<strong>to</strong>mers will be sent an<br />
MMS (picture message) as<br />
well as an SMS link <strong>to</strong> allow<br />
content <strong>to</strong> be downloaded and<br />
saved as an MP3 file. There is<br />
no charge for downloading the<br />
MP3 file.<br />
Adding <strong>to</strong> the advantage of<br />
attractive pricing, the Alafasy<br />
service is simple <strong>to</strong> use <strong>to</strong>o,<br />
as cus<strong>to</strong>mers quite rightly<br />
expect from Nawras. After<br />
sending the key letter ‘D’ <strong>to</strong><br />
90920 (for the standard SMS<br />
charge of just 10 Baiza), a return<br />
SMS will confirm that the<br />
subscription is successful and<br />
the pleasingly different service<br />
will commence.<br />
Describing the new service,<br />
Mohamed bin Jaffer Al<br />
Najwani, Nawras VAS marketing<br />
manager, said, “This is<br />
a fantastic new service which<br />
we know our cus<strong>to</strong>mers will<br />
be happy <strong>to</strong> hear about and<br />
what’s more, it’s very easy <strong>to</strong><br />
get started. With more than<br />
Nawras <strong>2010</strong> RAHBC Oman<br />
Nawras <strong>2010</strong> RAHBC Oman Open<br />
Hobie 16 Sailing Championship<br />
is one of many different community<br />
events that Nawras supports<br />
throughout the year <strong>to</strong> get closer<br />
<strong>to</strong> cus<strong>to</strong>mers.<br />
Julie Amann<br />
60 value added services our<br />
cus<strong>to</strong>mers can be sure that<br />
they get more choice and value<br />
from Nawras as we lead the<br />
way in mobile entertainment<br />
as well as cus<strong>to</strong>mer service.”<br />
Open Hobie 16 Sailing Championship produces new winners<br />
15<strong>Oct</strong> - 14<strong>Nov</strong> <strong>2010</strong><br />
www.teletimesinternational.com<br />
57
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