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Oct to Nov 2010 - Teletimes

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Mobilink expands Jazz load<br />

international reach with TransferTo<br />

Nasir Mahmood<br />

Mobilink, Pakistan a part<br />

of Orascom Telecom<br />

Holding has recently entered<br />

in<strong>to</strong> a partnership with the<br />

international mobile airtime<br />

transfer company, Transfer-<br />

To in order <strong>to</strong> widen its Jazz<br />

Load international transfers.<br />

Through this collaborative service,<br />

Pakistanis living outside<br />

of Pakistan will be able <strong>to</strong> send<br />

airtime <strong>to</strong> their loved ones in<br />

Pakistan.<br />

Mobilink Jazz prepaid users<br />

can now have their credit balance<br />

<strong>to</strong>pped-up through the<br />

international airtime transfer<br />

network of TransferTo which<br />

is comprised of mobile opera<strong>to</strong>rs,<br />

point of sale retailers, and<br />

its online <strong>to</strong>p-up service www.<br />

transfer<strong>to</strong>.com.<br />

Bilal Munir Sheikh, Vice President<br />

Marketing Mobilink, said,<br />

“Jazz, Pakistan’s favorite prepaid<br />

cellular brand zis presently<br />

offering the largest portfolio<br />

of value added services <strong>to</strong> its<br />

valued cus<strong>to</strong>mers. With the<br />

addition of this international<br />

<strong>to</strong>p-up service, we are pleased<br />

<strong>to</strong> expand our services and<br />

reach across the borders for<br />

ease and convenience of the<br />

Mobilink family.<br />

Eric Barbier, TransferTo Founder<br />

and CEO said, “We’re extremely<br />

pleased <strong>to</strong> be collaborating<br />

with Mobilink <strong>to</strong> offer<br />

our cus<strong>to</strong>mers a larger choice<br />

of Pakistan airtime <strong>to</strong>p-up options.<br />

The service will greatly<br />

benefit Pakistanis abroad who<br />

want <strong>to</strong> send low cost, high<br />

value gifts <strong>to</strong> their loved ones<br />

back home as a complement <strong>to</strong><br />

their cash remittances.”<br />

Jazz international <strong>to</strong>p-up with<br />

TransferTo is currently available<br />

in Saudi Arabia and Kuwait.<br />

Pakistani subscribers in<br />

Saudi Arabia can send Jazz<br />

<strong>to</strong>p-ups simply through SMS<br />

if they are subscribers of a<br />

partner opera<strong>to</strong>r, STC. All Jazz<br />

international <strong>to</strong>p-up transactions<br />

will be processed in real-<br />

Bilal Munir Sheikh<br />

Vice President Marketing<br />

Mobilink<br />

time through the secure platform<br />

of TransferTo. Mobilink<br />

Jazz international load facility<br />

is already available in UK,<br />

USA, Spain, UAE in collaboration<br />

with eze<strong>to</strong>p. T<br />

ERICSSON at Managed Services<br />

for Emerging Markets Conference <strong>to</strong> present on key benefits of<br />

Managed Services Technologies<br />

Neoedge’s Managed Services<br />

for Emerging Markets<br />

have joined forces with Ericsson<br />

and other international telecom<br />

leaders, the organizations<br />

announce. Ahmed Seemab, the<br />

Head of Market Development<br />

and Managed Services, in the<br />

Middle East region for Ericsson<br />

will be presenting at the upcoming<br />

conference. The partnership<br />

with Ericsson brings<br />

the Telecom Managed Services<br />

event on <strong>to</strong>p and the largest<br />

in the region. It is happening<br />

at the Traders Hotel Dubai by<br />

Shangri-la, 5-6 <strong>Oct</strong>ober <strong>2010</strong>.<br />

The conference has allocated<br />

utmost networking opportunities<br />

for all participating<br />

organizations, providing an<br />

immersive environment and<br />

an interactive experience especially<br />

during the break-out<br />

group discussions. Ahmed<br />

Seemab’s participation at the<br />

Managed Services for Emerging<br />

Markets will have a presentation<br />

dedicated <strong>to</strong> the key<br />

benefits of managed services,<br />

design technologies, products,<br />

applications, and solutions.<br />

“We are extremely excited<br />

about this partnership with Ericsson.<br />

The same way that our<br />

delegates are eager <strong>to</strong> learn the<br />

numerous managed services<br />

technologies that Ericsson has<br />

designed which are pertinent<br />

<strong>to</strong> the emerging markets. This<br />

conference represents not only<br />

the transformation of business<br />

models, but it also serves<br />

as a <strong>to</strong>ol for overcoming challenges<br />

of service providers in<br />

their existing partnerships.”<br />

said Neoedge Telecoms and<br />

Research Consultant for the<br />

Middle-East, Jhorden Niño.<br />

“We are especially fortunate<br />

<strong>to</strong> be partnered with the major<br />

carriers, vendors and industry<br />

resource within the managed<br />

services space, which will result<br />

in a high-quality experience<br />

for our attendees.”<br />

“Our market research showed<br />

the Managed Services for<br />

Emerging Markets <strong>to</strong> be the<br />

best event with which <strong>to</strong><br />

unite the managed services<br />

players in the telecommunications<br />

community,” said Niño.<br />

“Neoedge Telecom events are<br />

about delivering the latest in<br />

the telecommunications world.<br />

The addition of Ericsson <strong>to</strong> the<br />

conference will definitely facilitate<br />

business opportunities<br />

and expedite growth and innovation<br />

within the managed<br />

services marketplace.” T<br />

15<strong>Oct</strong> - 14<strong>Nov</strong> <strong>2010</strong><br />

www.teletimesinternational.com<br />

53

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