Tracey Schropp - Exhibitor Magazine

REFERENCES:
Although all 30 sessions that I had completed during my CTSM training were reviewed,
the following have been referenced as they were the most relevant to the discussions
throughout this portfolio:
Session 20101: “The Power of Tradeshows”
Session 30801: “Business Marketing Strategies and Tradeshows”
Session 20401: “The Basics of Event Marketing”
Session 61902: “Exhibit Design – From Concept to Creation”
Session 31104: “Identity Marketing: The Power of Branding Messages”
Session 31302: “The Basics of Booth Selling”
Session 61902: “Exhibit Design – From Concept to Creation”
Session 72001/72101: “Global Exhibiting: An Introductory Overview”
Session 31504: “Integrated Promotional Programs”
Session 31202: “Realizing your Public Relations Potential”
Session 413: “Thinking Outside the Hall”
Session 61702: “Show-Stopping Graphics – And How To Get Them”
Session 20501: “What’s Your Show Worth Proven Tools for Measuring Show
Results”
Session 427: “Make the Most of Your Event”
CTSM Portfolio – Tracey Schropp Page 40