Press Release STADA is the first generics ... - STADA Arzneimittel AG
Press Release STADA is the first generics ... - STADA Arzneimittel AG
Press Release STADA is the first generics ... - STADA Arzneimittel AG
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<strong>Press</strong> <strong>Release</strong><br />
<strong>STADA</strong> <strong>is</strong> <strong>the</strong> <strong>first</strong> <strong>generics</strong> company to add new dosage forms<br />
and new active strengths to its Omeprazol product range<br />
Bad Vilbel, 03 July 2000 - On 01 July 2000 <strong>the</strong> Bad Vilbel-based<br />
company <strong>STADA</strong> <strong>Arzneimittel</strong> <strong>AG</strong> significantly expanded <strong>the</strong> product<br />
range for one of its most important core products, Omeprazol <strong>STADA</strong>,<br />
bringing so far unique dosage forms to <strong>the</strong> German <strong>generics</strong> market of<br />
Omeprazol.<br />
Omeprazol <strong>STADA</strong> <strong>is</strong> a generic drug marketed by <strong>the</strong> Group subsidiary<br />
<strong>STADA</strong>pharm based on <strong>the</strong> world’s top-selling drug, <strong>the</strong> stomach<br />
treatment Antra (known internationally as Losec). Following <strong>the</strong> patent<br />
expiry in April 1999, <strong>STADA</strong>pharm began marketing th<strong>is</strong> product in <strong>the</strong><br />
form of a capsule containing 20 mg of active substances. By <strong>the</strong> end of<br />
<strong>the</strong> year <strong>the</strong> company had recorded sales of almost DM 15 million.<br />
On 01 July 2000 <strong>STADA</strong>pharm became <strong>the</strong> <strong>first</strong> and to date only<br />
supplier of generic drugs on <strong>the</strong> German market to offer 2 fur<strong>the</strong>r<br />
dosage forms for Omeprazol, specifically a 20mg tablet and a 40mg<br />
capsule. Th<strong>is</strong> means <strong>STADA</strong>’s Omeprazol product range <strong>is</strong> <strong>the</strong> only one<br />
which offers <strong>the</strong> same active strengths as <strong>the</strong> most common forms of<br />
<strong>the</strong> original product, Antra (i.e. tablets with 20 mg and 40 mg active
substances). Consequently, it <strong>is</strong> now extremely easy for <strong>the</strong> prescribing<br />
physician to switch to Omeprazol <strong>STADA</strong>. In order to make <strong>the</strong> most of<br />
th<strong>is</strong> potential, <strong>the</strong> marketing subsidiary <strong>STADA</strong>pharm will be expanding<br />
<strong>the</strong> number of its field staff massively th<strong>is</strong> year.<br />
<strong>STADA</strong> expects <strong>the</strong>se new Omeprazol <strong>STADA</strong> dosage forms to generate<br />
sales in <strong>the</strong> millions. Th<strong>is</strong> provides fur<strong>the</strong>r backing for <strong>the</strong> Group’s sales<br />
forecasts for <strong>the</strong> year 2000, which were only recently increased to<br />
approx. DM 870 million (> +25% relative to <strong>the</strong> previous year).<br />
Fur<strong>the</strong>r information about <strong>STADA</strong> <strong>is</strong> available on <strong>the</strong> Internet under<br />
www.stada.de.