hospitality & sponsorship - Middlesbrough

hospitality & sponsorship
middlesbrough football club

contents
welcome 03
sponsorship 04
executive boxes 06
ayresome lounge 08
riverside restaurant 09
middlehaven suite 10
fenton lounge 11
legends lounge 12
hardwick suite 13
directions 14

03 welcome
Following Mark Schwarzer’s final day
injury-time heroics against
Manchester City, we can look
forward to a second consecutive
European campaign.
Only the top three teams scored more goals as we
finished in our highest-ever position in the Premiership
with a best-ever Premier League points total.
With the prospect of Boro’s finest-ever squad
challenging Europe’s elite, this is one of the most
eagerly anticipated seasons of all time.
Join us…
package benefits
Every Hospitality and Sponsorship package at the
Riverside Stadium includes the following:
All Premiership games
All FA Cup games
All Carling Cup games
Guaranteed option to take your
seasonal places at European games
Executive matchday seats
Programme and teamsheet
Half time tea, coffee and biscuits
Pay bar with account facilities
Licensed betting facilities
for specific package benefits,
please refer to the relevant page.

“We know we can
guarantee our
clients an excellent
day out at the
Riverside.”
Eric Lloyd,
Brava Lifestyle
04 sponsorship
Match Sponsorship is the ideal way
to make your company stand out
from the crowd, building your
company’s profile and reputation
through association with the
North-East’s premier sporting venue.
Sponsorship packages are used for a variety of
purposes. Many employ sponsorship to reach tens of
thousands of people, dramatically increasing
awareness about their company and services they
provide. Others use the day as part of their marketing
campaigns to seal major deals and develop their
business.
Beginning with a champagne reception in the Premier
Lounge, sponsors are treated to an exclusive match
day behind-the-scenes tour, before being taken up to
the Riverside Restaurant for a beautiful five-course meal
with complimentary bar. Special guests and player
interviews before and after the game are a favourite of
all the restaurant’s guests.
Unlike any other hospitality package, each sponsorship
guest’s day is completed by fantastic highlight of
actually meeting one of our players for photographs
and receives an exclusive gift as a memento of the
day. Our hospitality team can tailor the day to the finest
detail to offer exactly what you are looking for and are
always on hand to offer assistance. So, if you do have
any questions or ideas that you would like to try, please
do not hesitate to contact us.
Every sponsorship package includes:
Champagne and canapé reception on arrival
Complimentary bar throughout the day
Exclusive pre-match stadium tour
Executive gift for each guest
Five-course silver-served meal in the Riverside
Restaurant
Executive match seats in the centre of the West
Stand
Post-match entertainment
Post-match finger bites
Logo on back cover of the programme
Programme editorial –
included on the commercial page
Company name on team sheets –
distributed through the hospitality suites and
members of the press
PA announcements acknowledging sponsor –
before the game and during half time to the crowds
Promotional opportunities on match day –
such as product placement and leafleting. Any
ideas you have can be discussed with ourselves to
help find the ideal methods

“We enjoy VIP
treatment from the
moment we walk in
and the club really
think of everything”
Steve Bailey-Saunders
Match Sponsorship
Our headlining sponsorship package developed to
offer large parties the ideal situation for business and
pleasure.
Parties of 24+
Parking per couple
Group photo with player
Engraved commemorative gift
Autographed ball presented by players
Team Sponsorship
An exclusive package ideal for entertaining clients or
rewarding your own top team.
Parties of 12+
4 Parking spaces
Group photo with player
Signed and framed team shirt
Man of the Match Sponsorship
Make a lasting impression on important clients as you
present the player with his award on the stage at the
front of the restaurant.
Parties of 6+
2 Parking spaces
Award presentation to the Man of the Match
Group photo with Man of the Match
Shirt autographed by Man of the Match
Matchball Sponsorship
Perfect for intimate groups and personal celebrations
with your family or friends.
Parties of 4+
2 Parking spaces
Group photograph with player
Autographed matchball by players
Programme Sponsorship
This package couples a high profile advertising
element with our outstanding hospitality. Ideal if you are
looking to maximise your business credentials.
Parties of 8+
2 Parking spaces
Group photograph with player
Signed framed match programme (framed after
the game)
Half page of advertising in the programme
Entrance Room Seating

06 executive boxes
Possibly the ultimate way to enjoy
the big match is to take an
Executive Box and tailor it to your
specification and needs. Taking an
executive box gives you the option
to renovate it to your personal taste
or business requirements.
Served by a hostess, boxes are also the most flexible
package we offer as far as food is concerned. A
two-course meal is included, but there is an option
to take up to five courses, as well as half time
pastries and post match finger bites, once again
to meet your personal requirements.
Each box holds 12 people with executive match
seating directly outside. Televisions are standard,
offering Riverside TV and several Sky channels, as
well as terrestrial broadcasting.
Entrance Room Seating

Unlike anything else that we offer, boxes may be
used on non-match days to provide a unique
setting for that extra special meeting, or as a retreat
for the most ardent of fans.
Executive Match seating
directly outside each box
Seats 12 people
Hostess service
Choice of menu
Four parking spaces
Personalisation of décor
Use on non-match days (Prior notice required)
For full details on other benefits see page 03
£25,500 + VAT (£27,770 + VAT after July 7)
“The nice thing about having a private box is
the opportunity to customise it to our
company’s individual taste, right down to the
choice of decor and pictures on the wall.”
Johnson Matthey Catalysts

“Corporate facilities
of the highest
standard with the
best seats in the
ground.”
Ian Goodwillie,
Court Homemakers
08 ayresome lounge
By far the most exclusive offering at
the Riverside, and one of the most
sumptuous lounges of its class in
the Premier League, the Ayresome
Lounge offers unparalleled quality
in every area.
The food and service are excellent. Not only does
the suite offer silver served five-course meals and
complimentary drinks throughout the day, a
champagne reception greets guests on arrival to
every game.
Match seating is actually in the directors’ box
alongside the club’s senior executives and
Chairman Steve Gibson in the centre of the West
Stand. The panoramic views are spectacular.
We not only receive endless compliments from
existing members and their guests but also from
visitors of other clubs who are members of similar
facilities at their own stadia.
A lounge bound to impress any client.
Directors Box match seats
Champagne reception
Five course Silver Served meal
Complimentary bar throughout the day
Parking per couple
Half time pastries
Post match finger bites
For full details on other benefits see page 03
£4975 (£5475 after July 7)
Entrance Room Seating

“Delia Smith got
it right about
Middlesbrough
FC’s catering. It
really is the best in
the league and we
are never
disappointed when
we book the
Riverside
Restaurant.”
Graham Jenney,
Budget Windows
09 riverside restaurant
Our main restaurant is one of the
most exciting places to be every
match day due to its exclusive
player interactions and fantastic
executive match seating.
Prior to the game Head of Commercial Graham
Fordy talks to one of our first team players. Following
it, the Man-of-the-Match arrives for a brief chat
about the game as he receives his award from the
sponsors before, time allowing, signing autographs
and posing for pictures.
The executive seating for both packages is situated
in the centre of the West Stand Upper offering
superb panoramic views of the game. It is excellent
for spotting passes the players make.
Riverside Premier
five course silver served meal
bottle of wine per couple
parking per table of four
west upper executive seating adjacent to
directors’ box
celebrity speaker
post match finger bites
£3150 (£3400 after July 7)
Riverside Gold
five course silver served meal
west upper executive seating adjacent to
directors’ box
celebrity speaker
post match finger bites
For full details on other benefits see page 03
£2575 (£2825 after July 7)
The Riverside offers two packages, Premier and
Gold, as well as hosting the day’s sponsors. Service
and quality are of the highest standard. Food is
freshly prepared with silver service and collects
many plaudits.
Entrance Room Seating

“The Middlehaven
Suite is relaxed and
unstuffy. We enjoy
the excellent food
and a big highlight
is listening to Alan
Peacock introduce
one of the Boro
legends.”
Andy Gunn,
Teesside Insurance
10 middlehaven suite
Ex-England international and Boro
Legend Alan Peacock hosts the
Middlehaven Suite each match
along with special guests, who
have included ex-Boro Manager
Jack Charlton, Boro goalkeeping
legend Jim Platt and comedian
Kevin Connelly.
The suite’s Executive match seating is located close
to the passionate North Stand home fans, which
gives a spine tingling sensation every time.
Entry to the suite is via its own private entrance in the
North West of the ground and with views over
Middlehaven Dock towards one of the region’s most
popular landmarks, the Transporter Bridge. The suite
is fast becoming a firm favourite with our guests.
North West Upper executive match seating
Three course meal
Celebrity speaker
Post match finger bites
For full details on other benefits see page 03
£2080 (£2280 after July 7)
Before Stewart Downing played for England
against Holland in 2004, Alan Peacock was
the last locally born player to represent his
country when he made his debut in the 1962
World Cup. He went on to represent England
six times, scoring three goals. In his nine years
at Boro, Alan totalled 238 matches, scoring a
mighty 141 first class goals - more than a
goal every other game.
Entrance Room Seating

11 fenton lounge
Unique through the fact that it is
very much a members lounge, the
vast majority of guests are the
same season after season. The talk
is very much football rather than
business based, giving a great club
atmosphere.
Strong friendships have been forged between many
of the members through the years, having been
brought together by their passion for the club.
Seating for the lounge is in the centre of the West
Stand Upper tier, providing panoramic views of the
pitch, whilst access is via the ground’s main
executive entrance.
As in the Legends Lounge, the food is served in a
carvery style, having been freshly prepared on site
from the finest produce prior to the game.
Membership is strictly limited to 100 places and there
is a waiting list to join.
Central West Stand executive match seating
Three course meal
Post match finger bites
For full details on other benefits see page 03
£1875 (£2055 after July 7)
“There is an upbeat, lounge atmosphere with
excellent central seating.The carvery-style
meals are always top quality.”
Semb Corp Utilities Teesside Ltd
Entrance Room Seating

12 legends lounge
Boro Legend Gordon Jones hosts
the Legends Lounge every game
with special guests, who have
included ex-Boro stars Stuart Boam,
John Hickton and John Hendrie. A
combination of host, guests and
clientele gives the lounge its
relaxed atmosphere.
Gordon’s 527 appearances, a post-war Boro
record, in his 12 years at the club make the
former club captain a true legend. Originally
signed from the amateur ranks in 1961, he is
regarded as one of our finest ever left-backs.
French doors lead directly from the lounge, which is
the largest in the stadium, to the executive match
seating situated close to the away supporters. The
electric match atmosphere generated is a big pull
factor for many guests who love the traditional
stadium mood.
Pictures of Boro legends decorate the lounge and
really add to its unique air. Views from the lounge’s
outer windows look over Dockside Road and down
to the Boro fans as they stream in to the stadium.
Food is freshly prepared prior to the game and
served in a carvery style, prompting numerous
compliments over the past seasons.
Lower South West Stand executive match seating
Three course meal
Celebrity speaker
For full details on other benefits see page 03
£1500 (£1645 after July 7)
“What I really value about the Legends
Lounge is the vibrant atmosphere, which
builds up throughout the afternoon. You have
very easy and convenient access to your
seats and it’s very relaxed and friendly.”
Mike Bringloe, Cleveland Security
Entrance Room Seating

13 hardwick suite
The sole facility based in the East
Stand, the Hardwick Suite offers a
great pub lounge atmosphere.
If you enjoy a drink before and
after the game with the option
of a relaxed lunch, this is the
place for you.
Accessed through a private entrance, a major draw
for many is that collar and tie are not compulsory;
smart casual is the dress code here, the only suite
where this is the case.
The Hardwick Suite offers seating on the halfway line
in the upper part of the East Stand directly facing the
players’ tunnel. The seats offer the first view of the
team as they leave the dressing rooms ahead of
the game.
With a mixture of company and family membership,
this excellent suite is great for any occasion and is
offered at little more than the price of a West Stand
Season Ticket. Food is optional; an excellent pub
lunch menu is on offer, though it is advisable to
book a table prior to the day to ensure your seat for
lunch is reserved.
Upper East match seating on the half way line
facing the players’ tunnel
Food for purchase
For full details on other benefits see page 03
£850 (£930 after July 7)
“I always prefer a more informal environment
and the Hardwick Suite is extremely sociable.
It has a pub lounge atmosphere and it’s the
kind of venue that is ideal for family or
business entertaining.”
Mick O’Donnell, Project Scaffolding Ltd
Entrance Room Seating

edinburgh
A1
A1(M)
A689
A19
to newcastle
A689
billingham
to redcar
belfast
durham
A1
A1(M)
A66
newcastle
middlesbrough
A66
stockton
-on-tees
to darlington
A19
A66
middlesbrough
A66
A174
A172
A19
to york
A1
A19
dublin
leeds
M62
manchester
liverpool
A19
A64
M1
york
Time:
leeds 1 hour
newcastle 1 hour
birmingham 3 hours
manchester 2 hours
london 4 hours
A1(M)
M42
birmingham
M1
london
14 directions
Tees Valley is well served by road,
rail and air transport links. Officially,
we have the fastest moving urban
traffic in the UK, with the lowest
levels of traffic congestion.
Travel across the area is swift and convenient - all
5 boroughs can be visited within a day. By road we
have excellent access North and South via the
A1(M) and A19, or travelling East and West, we have
the A66.
By rail London, Edinburgh, Birmingham and
Manchester are all under 3 hours travel. Or for high
flyers, flights come in from Europe, Ireland, London
and other UK destinations to Durham Tees Valley
International airport.
A66
halyard road
shepherdson way flyover
A66
dockside road
car park A
legends
visitors
lounge
south stand
main
executive
entrance
west stand
east stand
car park B
middlehaven
north stand
suite
car park E
hardwick suite
car park C

middlesbrough football club
hospitality & sponsorship
Leanne Birtwistle
Tel: 01642 877712
Fax: 01642 877717
E-mail: leanne.birtwistle@mfc.co.uk
Web: mfc.co.uk

middlesbrough football club
hospitality & sponsorship
Leanne Birtwistle
Tel: 01642 877712
Fax: 01642 877717
E-mail: leanne.birtwistle@mfc.co.uk
Web: mfc.co.uk
Middlesbrough Football Club, Riverside Stadium, Middlesbrough TS3 6RS